PCMA Convene

SEPTEMBER 18, 2017

According to Convene ’s most recent Meetings Market Survey , on average, 6 percent of a meeting’s direct expenses fall in the marketing/promotion category. Here are four insights we’ve learned from analyzing the marketing-spend category: 1. More or better marketing can’t fix this.

Marketing 51

Marketing Meetings Food and Beverage Advertising 51

SmartMeetings

OCTOBER 20, 2016

As director of professional development for the Meeting Professionals International health care sector, she founded its Healthcare Meeting Compliance Certificate (HMCC) program, which helps med/pharma meetings planners understand basic compliance principles.

Healthcare 40

Healthcare Medical Meetings Meetings 2015 40

Planning Pod

SEPTEMBER 21, 2020

Integration is a hot term that won’t be dying down anytime soon in the event industry when it comes to attendee engagement. As more and more attendees rely on their mobile devices at events for information and communications, event organizers have been compelled to integrate the live event experience with the online experience.

Event Apps 78

Event Apps Conference Social Media Trade Shows 78

PCMA Convene

FEBRUARY 26, 2019

It offered a real-time glimpse of a number of pieces of data about the audience, including how they rated the content and speakers, whether it was their first time at the convention, and other information about the name-badge-wearing colleagues next to them in session rooms. The easiest group to benchmark is medical,” Holsinger said.

Sponsorships 72

Sponsorships 2019 Medical Meetings Consulting 72

PCMA Convene

JULY 31, 2016

“It’s true of Omaha, but also the rest of the Midwest, that we tend to get really heads-down and focused on our work, so we’re not as PR- or marketing-driven as some of the other areas around the country,” said Caleb Ulffers, who joined SPN as a speaker manager in 2013. About 400 attendees showed up. “[The

Meetings 74

Meetings 2015 2009 2008 74

Cvent: Event Marketing

SEPTEMBER 20, 2018

For life sciences companies, attracting Healthcare Professionals (HCPs) to their events is a key to success. When choosing the events to attend, HCPs are looking to stay up to date on the latest trends for their specialties, meet with experts or key opinion leaders, and network with colleagues. Gather Pre-Event Suggestions.

Medical Meetings 28

Medical Meetings Meetings 2016 Healthcare 28

Endless Events

NOVEMBER 7, 2022

IMEX is one of the most significant events for the events industry, not just in the States but globally. And after a long few years, a massive return to in-person events in 2022, and a looming recession, the IMEX America 2022 event has been long awaited. . We covered the IMEX Frankfurt 2022 event back in July.

2022 106

2022 Medical Meetings Tech Event Tech 106

PCMA Convene

OCTOBER 2, 2017

Let these four events show you. ORGANIZER The University of Nebraska Medical Center (UNMC), which uses the conference as part of its strategic-planning cycle. Their market share changes, their finances change, their leadership changes, and it sends them into a crisis or near-crisis mode. 2017 Breakthrough Thinking Conference.

Conference 40

Conference 2017 2016 Technology 40

SmartMeetings

APRIL 11, 2022

Event Tech for Medical and Financial Meetings. I’ve often said that when it comes to event apps (and lately I’ve expanded it to include online and virtual event platforms), 80% of their functionality is the same. Additionally, for significant portions of the events out there, 80% of their needs are the same.

Tech 83

Tech Financial Medical Meetings Event Apps 83

Event Industry News

SEPTEMBER 16, 2020

Many industries have suffered at the hands of COVID-19; few have had to suffer the drastic and continuing impact as the live events industry. The platform was used most often to capture content at in-person events then sold to attendees or to those who couldn’t attend.

Medical Meetings 122

Medical Meetings Fashion Technology 2019 122

PCMA Convene

SEPTEMBER 25, 2019

Be a speaker. But it’s also how fake and predatory events reach out to students, academics, and professionals across a swath of industries. There’s just one problem: Cassidy says those events are fictional. These dodgy meetings are a real danger to our industry’s hard-won reputation.”. (Cover Illustration by Ollanski).

Conference 94

Conference Medical Meetings Education 2017 94

PCMA Convene

NOVEMBER 8, 2017

Which is pretty good news: There are a different ways to find fulfillment in the business-events industry. . I love a little bit of everything — the planning, the communication with vendors, speakers and sponsors, the creative aspects, the cyclical nature of the job, and my co-workers. Bringing my vision for an event to completion.

Contracts 58

Contracts Travel Medical Meetings Education 58

PCMA Convene

JANUARY 3, 2017

Because the meeting and event professionals who are honored are rather young and already quite accomplished. This is our fourth class,” said PCMA President and CEO Deborah Sexton, “and with each one, we are struck by the passion and insights these individuals bring to the business-events community. HOLLY LAMMERT. The people!

2017 69

2017 Education Hospitality Meetings 69

PCMA Convene

FEBRUARY 28, 2019

may be spilling into the events industry, including attendance to medical meetings. From the Trump administration’s “America First” agenda to new medical meeting regulations, a number of issues are being blamed for keeping international doctors from attending medical meetings in the United States.

Medical Meetings 76

Medical Meetings Meetings Travel Hotels 76

Smart Meetings

SEPTEMBER 5, 2018

Among the policies discussed to help improve inbound travel: expanding and enhancing secure visa policies, supporting the Brand USA destination marketing agency, and investing in transportation infrastructure.

Medical Meetings 69

Medical Meetings Travel Hotels Transportation 69

SmartMeetings

FEBRUARY 7, 2017

This year’s Super Bowl was one of the most thrilling events in recent years—both on and off the field. Take a few ideas from the Super Bowl, and you will have attendees buzzing about your event as well. Take a few ideas from the Super Bowl, and you will have attendees buzzing about your event as well.

Entertainment 40

Entertainment Medical Meetings Site Selections Healthcare 40

PCMA Convene

JULY 31, 2016

For decades, membership in PCMA had been a closed circle, limited to medical-meeting professionals. Nichols’ pioneering writing in the field — she edited the first version of Professional Meeting Management , published in 1985 — turned her into a teacher, she said. PCMA staffer John Oliver was the first editor.)

2012 56

2012 Food and Beverage 2013 Hotels 56