Remove Events Remove Guidelines Remove Trade Shows
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5 Key Steps for a Successful Trade Show

Ins'Tent

Trade shows are great business opportunities to drive brand awareness and acquire new customers. Trade shows are expected to be more competitive than ever, so it’s essential for businesses to thoughtfully plan their presence. What is a trade show? At this stage, you must set a clear objective.

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Orlando trade show demonstrates ability for live events to return safely

Event Industry News

Following nearly a year of canceled trade shows, Go LIVE Together is working closely with major convention and exhibitions-oriented cities around the United States to helppromote safereopening plans and accelerate recovery for the business events industry’s nearly 7 million employees, as well as the markets they support.

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Tailgate Trade Show Goes Off Without a Hitch

PCMA Convene

Planners and exhibitors connect during the PCMA’s Greater Philadelphia chapter’s “Trunk and Meet” Tailgate Trade Show, held in a parking lot in June. A face-to-face event seemed impossible. Instead, Paul Wong, a chapter board member, jokingly suggested they do a “trunk-or-treat” event.

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Our First Post-COVID Trade Show

StraussCA

Flashback to February 2020, for one of our clients’ TRAVELING trade show tour. We only start hearing COVID-19 on the news towards our last show dates. Twenty months go by without an in-person trade show for any of our clients. Read our CEO’s thoughts on the Return to In-Person Events written in August 2021.

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Tales from Las Vegas: Jewelry Trade Shows and LVCC’s Comeback Convention

Smart Meetings

The Comeback of Jewelry Trade Shows. Chief Operating Officer Joe Murphy and President Andie Weinman of Continental Buying Group (CBG) just finished off the first live show since the pandemic began, at Caesars Palace. We’re bringing the first large-scale trade show in the country back to the show floor,” McCurdy says.

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Temporary Fix or Permanent Change? An AV Perspective on the Evolution of Trade Shows

PCMA Convene

Sean Wargo, AVIXA’S senior director of market intelligence, says of events: “We need to move away from this idea that there’s this calendared moment … it doesn’t make any sense. How has life changed at AVIXA with events moving online over the last year? It should just exist as content that has long tail.”

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BPA-led working group assists UFI in creating audit rules for digital events/trade shows

Event Industry News

When the pandemic struck and in-person events were suspended in early. 2020, a number of BPA-audited trade shows pivoted to become virtual events. However, organizers soon found they needed guidance on reporting metrics for digital events since there did not seem to be any “industry standard.”