SmartMeetings

JANUARY 5, 2021

Cisco’s announcement in November that it was buying the virtual interaction company Slido may have been a foreshadowing of event tech mergers to come in 2021 according to event tech experts. That could be good news for meeting professionals looking for new features and end-to-end solutions.

Tech 121

Tech Management Meetings 2007 121

EventMB

MAY 2, 2023

Skift Take: As the booming event industry struggles with labor shortages, new commission automation technology is arriving just in time for savvy planners to make more money with less work. Onyx CenterSource Read the Complete Story On Skift Meetings

Event Marketing 149

Event Marketing Marketing Technology Events 149

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

2021 138

2021 Event Marketing Marketing Technology 138

Bizzabo

SEPTEMBER 17, 2018

Each month we interview an events professional who is breaking the mold. This month we spoke with Britta Schellenberg, VP of Corporate Marketing Operations at Brightcove about scaling an event strategy, partnering with other events and getting the most out of video content. Establishing a powerful event brand.

Event Marketing 110

Event Marketing Marketing Tech Events 110

SmartMeetings

JUNE 29, 2020

As event professionals know, even the best-planned gathering can fall flat without the right marketing. To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan.

Event Marketing 132

Event Marketing Marketing Advertising Social Media 132

Event Farm

OCTOBER 5, 2016

Events are consistently cited as one of the most effective marketing channels , and event marketing software platforms make it possible for your events to become even more successful. While many event marketing software platforms could be adapted to both, some cater more specifically to either B2B or B2C.

Event Marketing 192

Event Marketing B2C Marketing B2B 192

Event Marketer

MAY 2, 2024

Events are memorable. Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Many brands make short-term marketing decisions that deliver ROI in the moment, she said, but the “secret” is to avoid silos, be consistent and move beyond “quarter-by-quarter” thinking.

2024 109

2024 Marketing Trade Shows Sponsorships 109

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Greed: “2 for 1 tickets.

Marketing 195

Marketing Sponsorships Speakers Events 195

EventMB

JULY 18, 2023

Skift Take: Using influencer marketing to promote events doesn't have to involve celebrities. Miguel Neves Read the Complete Story On Skift Meetings These tools help turn speakers into the influencers that they are.

Speakers 150

Speakers Event Tech Tech Marketing 150

SmartMeetings

MARCH 23, 2020

Why was Corporate Event Marketing Association (CEMA) created? We have more than 675 active members, who are a unique combination of senior-level event marketers, CMOs, VPs of events, experiential marketers and the suppliers that support them. Title : President and CEO. Organization : CEMAce.

Event Marketing 61

Event Marketing Marketing Education Tech 61

Event Industry News

MARCH 15, 2023

Northstar Meetings Group will be a media partner for Event Tech Live (ETL) Las Vegas next month.

Event Tech 58

Event Tech Tech Meetings Sports 58

Event Marketer

MAY 9, 2022

More than 30 brand-side experiential marketers took the stage at the 20 th annual Experiential Marketing Summit, April 27-29, at the MGM Grand in Las Vegas, presenting best practices on a range of topics, from hybrid strategies to career and mentorship to building multi-year campaign platforms. Embrace corporate-wide event strategies.

Marketing 135

Marketing Sustainability Insurance 2023 135

EventTechBrief

OCTOBER 8, 2019

Event Tech Brief is a proud media sponsor of Event Tech Live. Boasting five stages, 150 exhibitors and more than 70 educational sessions, the event is brimming with all the ideas, solutions and contacts essential for the modern event organizer.

Event Tech 100

Event Tech 2019 Tech Education 100

Smart Meetings

JANUARY 6, 2022

Event platform MeetingPlay and meeting management SaaS provider Aventri announced today that they will merge to create a full-service event software company. See also: Tech Mergers Could Simplify Virtual Meeting Management. More : 8 Ways to Measure Virtual Event Performance and ROI. Inevitable?

Event Tech 106

Event Tech Tech 2022 2008 106

SmartMeetings

JUNE 16, 2022

He was definitely one of those folks I could easily spend hours talking shop with, and his enthusiasm for creating amazing events was infectious. The early work he and others did in that time established many of the best practices for online, hybrid and multihub meetings and events that still stand today. There and Back Again.

Event Tech 126

Event Tech Tech Technology Consulting 126

EventTechBrief

OCTOBER 25, 2018

A little more than six years ago, Adam Parry, a self-proclaimed “tech guy,” noticed a void in his industry. While technology was completely transforming other industries in the UK, the events industry seemed mostly to be living in the dark ages. The response to the event, which they named Event Tech Live , was surprising.

Event Tech 219

Event Tech Tech Event Technology Technology 219

Smart Meetings

APRIL 28, 2023

That is why Smart Meetings gathered top meeting professionals F2F in Virginia Beach, Virginia, for three days this week at Smart Meetings Extraordinary Experience Mid-Atlantic to learn about the industry and each other. The sight was awe-inspiring and as Smart Meetings CEO Marin Bright put it, it made everyone feel safe.

Meetings 103

Meetings Tech Event Tech Hotels 103

Eventsforce

OCTOBER 27, 2020

Want the lowdown on all things event tech? In this month’s round-up of top event tech stories, we take a look at LinkedIn’s new video meeting tool along with some cool features that help organisers drive more casual conversations around their events. TechCrunch: Zoom Launches Its Own Events Platform.

Event Tech 89

Event Tech Tech Meetings Social Media 89

Event Industry News

MARCH 20, 2024

Event Tech Live (ETL) Las Vegas is proud to announce strategic partnerships with some of the most prominent media giants in the U.S. event industry. These partnerships signify a significant milestone for the event, underscoring its importance as a leading platform for showcasing the latest innovations in event technology.

Event Tech 58

Event Tech Tech Event Technology Technology 58

EventMB

JANUARY 18, 2024

Skift Take: Here’s a look at meeting planning trends that have passed and those that are being embraced with the arrival of a new year. Refugio Garcia Read the Complete Story On Skift Meetings

2024 196

2024 Meetings Meeting Planning Event Ideas 196

Eventsforce

MARCH 26, 2019

In this month’s round up of top technology stories, we look at a new feature from Google Maps that makes it easier for organisers to list and promote their events. Related article: How to collect valuable data from events. Event Marketer: The Dos and Don’ts of AR in EventTech. What are they clicking?

Event Marketing 61

Event Marketing Tech Marketing 2007 61

Eventmobi

SEPTEMBER 8, 2023

But here’s the thing: The best event websites are more than just informational resources! So, to get the most value out of your event website, you need to treat it as a powerful marketing opportunity. Leverage Social Proof Testimonials, reviews, and endorsements can boost your event’s reputation.

Social Media 195

Social Media Speakers B2B Tech 195

Prestige Events Magazine

MAY 23, 2023

Marketing now demands tech, data science, and behavioural science Marketers must adapt event strategies to foster a culture of belonging We’re all in the powerful business of distinction What do King Charles III and Ozzy Osborne have in common? You would think not a lot, but they do share several traits.

Marketing 97

Marketing Global Events Consulting Events 97

Event Industry News

NOVEMBER 14, 2023

We’ve been creating, curating and integrating web-based marketing technologies for conferences and events since 2008. eventengine.tv/virtual virtual AI Assistant for bespoke content including exhibitor/sponsor/speaker profiles, social posts, blog posts… […]

2008 58

2008 Event Tech Tech Meetings 58

Bizzabo

MARCH 5, 2019

Your event campaigns are about to get a lot more precise. See how marketing leaders from InsightSquared and Bizzabo fit events into their account-based marketing (ABM) strategy. What is account-based marketing? How can it make your event campaigns more targeted and in turn more profitable?

Event Marketing 48

Event Marketing Marketing B2B Tech 48

Event Marketer

MAY 5, 2022

From the buzz on the expo floor to the lively session Q&As to the countless “How the hell have you beens” in the halls, the sentiment among attendees and partners of the 20 th annual Experiential Marketing Summit was one and the same: We’re back. As experiential marketers, for a long time we have thought about that physical engagement.

Marketing 123

Marketing Food and Beverage Sponsorships Tech 123

Attendease

MAY 24, 2023

Then, we provide native integration options with other technology vendors (like our Attendease Hubspot Integration ) in order to provide a functional tech ecosystem that meets the needs of many different types of customers. What Attendease Does The types of events out there in the world are endless. Sound familiar?)

Tech 195

Tech Event Management Management Technology 195

Event Industry News

JUNE 15, 2021

The first Event Tech Live (ETL) US & Canada wrapped on Thursday 10th June, content keeping to the high mark set on days one and two, Top Tech to Embrace to Achieve Effective Gamification and Back to the Future, Perhaps among the sessions and Canapii winning gold in the coveted Start-Up Competition. Podium finishers.

Event Tech 79

Event Tech Tech 2030 2022 79

Maritz Global Events

NOVEMBER 21, 2019

Post authored by Jeff Fugate, CASE, Senior Vice President, Sales and Marketing. As an event manager, you work with a lot of moving pieces and parts as you bring your event marketing strategy to life. Many of these tech partners had varying needs that demanded immediate attention—often at the same time. About Jeff.

Event Marketing 45

Event Marketing Marketing Tech Consulting 45

EventMB

AUGUST 8, 2023

It’s time to reframe the exhibition experience as a force that can push the marketing flywheel faster. Stova Read the Complete Story On Skift Meetings Find out how the right show floor strategy can help companies connect with new customers, nurture existing ones, and accelerate growth.

Marketing 122

Marketing Meetings Event Tech Tech 122

Eventsforce

FEBRUARY 12, 2019

We also look at the new ‘Event-Aware’ app which allows organisers to be a lot more proactive in the way they plan and manage emergency situations around their events – along with Google’s real-time language translator which translate conversations between two people who are trying to chat in the same physical space.

Tech 45

Tech Event Marketing Marketing Social Media 45

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

EventMB

JANUARY 24, 2024

Skift Take: Using AI to help with event marketing is becoming standard practice. Andrea Doyle Read the Complete Story On Skift Meetings However, the results are surprising compared to a fully human approach.

Event Marketing 159

Event Marketing Marketing Meetings Event Tech 159

Smart Meetings

JULY 12, 2022

Event marketers are ramping up in-person events with a fresh perspective provided by two years of virtual meetings and the proliferation of tech specifically focused on video conferencing. Read More: Cvent Connect Lays Out Event Tech Roadmap to Meet Growing Hybrid Demand. Make it Tangible.

Meetings 98

Meetings Tech Entertainment Marketing 98

Eventbase

FEBRUARY 22, 2018

Here are some of the events we’re excited to attend, from event tech networking sessions to keynotes on the future of work. Women are still a minority in Silicon Valley and the tech industry. This event brings together event marketers, organizers and technologists for an afternoon of learning and discovery.

2018 75

2018 Event Marketing Marketing Tech 75

IMG

AUGUST 31, 2022

EventUp formed out of our desire to help others gain insight into the current happenings within the events industry , but it truly blossomed into having guests from a multitude of industries such as events, public relations, marketing, tech, and entertainment. for all seasons COLLECTIVE Inc. We are forever grateful!

Banking 150

Banking Consulting Entertainment Speakers 150

Event Industry News

JULY 8, 2019

is a flexible integration platform that connects 200 events, sales and marketing cloud applications. It also solves data integration issues for both event organisers and event technology SaaS providers. Tech provided: iPaaS – integration of events, marketing and sales cloud tools. Brand Events.

Event Tech 87

Event Tech Tech Sports 2017 87