GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Why d o you need an event marketing plan?

Event Marketing 149

Event Marketing Marketing Tech Events 149

Event Farm

SEPTEMBER 5, 2017

Businesses and organizations that once existed exclusively online—retail stores like Warby Parker and media sites like Mashable —have created real-life experiences by either opening brick-and-mortar stores or by fully embracing events and experiential as part of their business strategy. So, what’s the future of tech?

Event Marketing 207

Event Marketing Marketing Tech Technology 207

Event Industry News

JULY 22, 2022

Brand + experience + marketing firm DAHLIA+Agency announced the start dates for an educational course for event technology companies. Launch Shift Go provides event technology firms with a foundational understanding of the U.S. The global events market is a huge opportunity for any event tech company. “The

Event Technology 70

Event Technology Technology Event Tech Tech 70

EventBank Insights

JUNE 24, 2019

There's FinTech for Finance, Med Tech for Medicine, Martech for Marketing. So Clearly if there's events, well, there's Eventtech. Types of Event Technology Venue Marketplaces Registration & Check-in Tools Event Marketing Tools Event Website Builders Surveys and Polls Networking Platform Event Analytics.

Event Tech 122

Event Tech Tech Event Technology Technology 122

SpotMe Blog

NOVEMBER 15, 2021

SpotMe’s CEO, Pierre Metrailler, was invited to PM Forum, a UK network of marketing and BD decision-makers in professional services, to discuss how events technology has evolved over the last decade and share first-hand insights on how leading brands – SpotMe’s customers – harness event technology to engage audiences.

Technology 130

Technology Event Technology Event Tech Marketing 130

Event Industry News

OCTOBER 14, 2020

Renowned for creating world class experiential marketing solutions that merge the limits of live and online, 2Heads were nominated in four categories at this years Event Technology awards on the agency’s debut year of entering. Just because many events are currently online, does not mean these rules no longer apply.

Event Technology 128

Event Technology Technology Tech Marketing 128

Event Farm

JULY 25, 2017

And would you feel as confident in your ability to track the event’s performance? Event marketing campaigns are much more complex than most online campaigns, and event marketing technology is relatively new compared to other martech solutions. Events will help make your overall marketing strategy smarter.

Marketing 226

Marketing Event Marketing Event Tech Tech 226

Event Industry News

FEBRUARY 22, 2019

Event Tech Live is Europe’s only show dedicated to event technology. Boasting a packed educational programme across five sector-specific stages, here you can catch up with content that you may have missed from 2018’s event. From the Brand and Buzz Stage at Event Tech Live 2018.

Event Marketing 79

Event Marketing Marketing Social Media 2018 79

SevenEvents

OCTOBER 17, 2023

in the rapidly evolving world of event management, technology has become an indispensable tool for an events company looking to enhance attendee engagement. following covid-19, traditional events incorporating more interactive experiences has rapidly increased, and event tech plays a pivotal role in this.

Event Tech 52

Event Tech Tech Corporate Events Technology 52

SmartMeetings

JUNE 16, 2022

It was something that might be of even greater impact than their work on hybrid events and arguably may become their legacy in the industry: Event Design Canvas. Read More : Virtual and Hybrid Meeting Tech Updates You Need Now. Read More : From Planners to Producers: Tech Tips for Virtual Event Success.

Event Tech 126

Event Tech Tech Technology Consulting 126

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

2021 138

2021 Event Marketing Marketing Technology 138

Bizzabo

JUNE 4, 2021

In this post we’ll take a look at how technology can help you drive success at every stage of the event lifecycle: before, during and after events. Your event strategy , like any marketing campaign, is cyclical. The event lifecycle is built on a straightforward premise: build, measure, learn and build again.

Tech 110

Tech Event Apps Event Management Social Media 110

Event Industry News

JUNE 1, 2021

Paid media agency Tag Digital is sponsoring Event Tech Live (ETL) USA & Canada, which takes place in June. Familiar with the ETL brand, Tag Digital has worked with UK & Europe show since 2016, this partnership will see Tag manage the retargeting and social media campaigns for the inaugural Event Tech Live US & Canada.

Event Tech 70

Event Tech Tech Social Media 2016 70

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Event Industry News

SEPTEMBER 28, 2023

Informa Tech today announced the launch of an AI training programme designed to place UK businesses at the forefront of Artificial Intelligence and ultimately position the country as a global leader in the field.

Tech 62

Tech Government Event Design Event Marketing 62

Marketo Events

FEBRUARY 8, 2019

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

Planning Pod

JULY 19, 2020

Social media marketing has quickly become one the most affordable, accessible and effective ways to market products, services and (yup, you guessed it) upcoming events. And it has become an essential component among all the tools and tactics used in event marketing.

Social Media 127

Social Media Event Marketing Marketing Trade Shows 127

Bizzabo

APRIL 28, 2020

Check out these top 7 event technology trends to look for in 2020 and beyond as event planners continue to navigate a new world of virtual, hybrid, and in-person events. As you begin planning your next big event, it’s important to learn about these trends that may be here to stay. Live streaming.

2020 83

2020 Event Technology Technology Tech 83

Nunify

MAY 31, 2023

As an event organizer, you’re no stranger to the transformative power of technology With each passing year, technology is becoming not just a feature but the backbone of world-class events. But the landscape of event technology is vast and ever-evolving, with new innovations emerging all the time.

2023 52

2023 Event Technology Technology Event Apps 52

Event Industry News

MAY 23, 2023

• Marketing now demands tech, data science, and behavioural science • Marketers must adapt event strategies to foster a culture of belonging • We’re all in the powerful business of distinction What do King Charles III and Ozzy Osborne have in common? You would think not a lot, but they do share several traits.

Marketing 57

Marketing Tech Events Event Design 57

Event Industry News

APRIL 6, 2021

Registration for the inaugural Event Tech Live (ETL) USA & Canada opens today (Tuesday 6 April) and details of the first four sessions have been revealed, which highlights the organiser’s international connections and commitment to quality content. And how to deliver its celebrated experience digitally. Register now.

Event Tech 87

Event Tech Tech Trade Shows Technology 87

Event Industry News

OCTOBER 14, 2019

As the Operations lead on upcoming events in Hong Kong, New York and Sydney, he is constantly working with a range of the latest event technologies to deliver these events successfully. Read the Event Tech Q&A here. Read the Event Tech Q&A here. Read the Event Tech Q&A here.

Event Technology 64

Event Technology Technology 2019 Meetings 64

Event Industry News

OCTOBER 9, 2019

With number of visitors ranging from 3,000 up to 20,000 technology and the efficiencies it creates is vital in helping drive visitor attendance. Sam has worked in Events marketing for more than 10 years, having had previous roles at Centaur Media, Reed Exhibitions and Clarion Events. My iPhone. A good registration system.

Event Technology 75

Event Technology Technology Tech Event Tech 75

Event Industry News

MAY 22, 2019

Full Name: Aleksandra Panyukhina Company: SEMrush Job Title: Head of Event Marketing. Aleksandra is a highly skilled event marketing professional with more than 10 years of experience in business, entertainment and sport events. Favourite piece of tech for work and personal life?

Event Technology 74

Event Technology Technology Tech Sports 74

Hubilo Blog

DECEMBER 17, 2018

Events are now quite a tech-driven affair. Event technology has developed leaps and bounds in past years. Certain event-tech trends are bound to stay while some technologies will see major updates. Here are our predictions for event-tech trends in 2019 : 1. Event Data.

Event Tech 80

Event Tech Tech 2019 Event Apps 80

Event Industry News

MARCH 8, 2024

The appointment will see her spearhead strategy development to improve the success of the technology provider’s customers, joining a senior team which already has decades of combined experience working as event organizers.

Technology 67

Technology Event Technology Events Event Tech 67

Event Marketer

JANUARY 23, 2023

New tools and implementation tactics seem to pop up every other day, and while not all of them are viable options, the following five case studies offer evidence that the right strategy executed at the right time can yield powerful results. Take a look. 6-9, in Los Angeles. 6-9, in Los Angeles. Is life a story ’bout the lives of thugs?”

Tech 81

Tech 2023 Technology Advertising 81

Hubilo Blog

SEPTEMBER 4, 2018

That is why it is essential for planners to make sure that their attendees have a memorable event experience in order to convert them into your loyal attendees and achieve event success. lies in two words; event technology. Thus it’s their own event app. Engage and facilitate attendees with wearable tech.

Event Technology 97

Event Technology Technology Social Media Event Apps 97

Event Marketer

MAY 17, 2023

More than 1,000 members of the event marketing community convened at Caesars Palace Las Vegas for the 21 st annual Experiential Marketing Summit, May 9-11. The group also talked about growth strategies, including a smaller, but stronger, approach. Experiential innovation is the result of empathetic design,” Solis said.

2023 52

2023 2024 Marketing Speakers 52

Endless Events

DECEMBER 16, 2018

We are bringing together arguably the best minds in the #eventtech and social spaces to talk all about the top event tech trends in 2019. They will talk about what they have seen, where our industry is heading with tech and how we can continue to integrate more deeply and create better planner and participant experiences.

Event Tech 95

Event Tech 2019 Tech Social Media 95

Event Marketer

MARCH 14, 2022

The high-tech projections featured historic NBA highlights from four decades across four cities. The program took place at NBA Crossover, a tentpole fan event highlighting the intersection of the NBA, pop culture and technology that attracted an array of sponsors as part of NBA All-Star Weekend, Feb. 18-20, in Cleveland. “For

Sports 101

Sports Tech Sponsorships 2022 101

Event Marketer

MARCH 15, 2022

More Technology-Forward Event Strategies: Hot Property: Brand Experiences at Scope for Miami Art Week. Art, Emerging Tech: Five Insights on Bombay Sapphire’s Stir Creativity Platform. Holograms, a rare NFT offer and a gallery of objects from the future were part of the tech-forward event.

Tech 105

Tech Conference Technology Travel 105

Event Industry News

MAY 29, 2019

She is as passionate about delivering exceptional events to both exhibitors and visitors as she is about travelling the world in her spare time. I also lead on the introduction and adoption of new technology trials locally on our events, constantly looking at what new tech can improve any aspect of our events.

Event Technology 69

Event Technology Technology Tech Marketing 69

Eventmobi

SEPTEMBER 8, 2023

But here’s the thing: The best event websites are more than just informational resources! So, to get the most value out of your event website, you need to treat it as a powerful marketing opportunity. Want to elevate your event experience to new heights? Ensure that it’s responsive and loads quickly.

Social Media 195

Social Media Speakers B2B Tech 195

Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Event Professionals Go Back to the Lab.

2018 109

2018 Event Marketing Marketing Social Media 109

Eventmobi

MAY 19, 2021

The biggest demands tend to be a need for customization of event sponsorship package features, establishing connections with attendees, integration with the various event technology used throughout the event for maximum brand exposure, and of course, ROI. Marketing Communications. 1) The Tiered Sponsorship Model.

Sponsorships 195

Sponsorships Event Apps Social Media Event Tech 195

MeetingPool

MAY 28, 2022

She encouraged me to “SHIP IT,” as Seth Godin would say, so I submitted Snöball to the IMEX Startup Competition, the Event Technology Awards and the IBTM World Tech Watch Awards, and we were finalists in all of them,” she said. What sets Snöball apart as a community marketing and audience growth platform for event professionals?

Tech 52

Tech Marketing 2001 Advertising 52