July, 2023

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Discover the Best Event Platform: A Six-Step Guide

Attendease

As businesses grapple with today’s ever-changing event landscape, having the best event platform is no longer a luxury—it’s a necessity! However, with countless tools and services on the market, selecting the right platform for your business can feel overwhelming and confusing. Nonetheless, in a world where digital connectivity is king, it’s essential to find the right tools to captivate your audience and deliver memorable experiences.

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Complete Guide to Repurposing Event Content

Event Age by Swapcard

In the fast-paced world of event marketing, where time and resources are often limited, you must go the extra mile with your content. The digital era has increased content production, especially in virtual and hybrid events, but most event marketers aren’t making the most out of the content they’re producing. Repurposing and leveraging existing content across multiple channels is an excellent way to extend your reach and engagement, capture new leads, and build a strong online presence.

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Top Tips on Creating Accessible Event Environments

EventMB

Skift Take: ADA compliance is just the beginning. Attention to detail is crucial for creating a comfortable event environment for wheelchair users.

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Five Smart Strategies for Post Pandemic Success

Velvet Chainsaw

Last week I attended the National Speakers Association’s (NSA) Annual Meeting, Influence 2023. As a 25+ year member of NSA, I was eager to see how they would weave in their 50-year anniversary and deliver on a promise to elevate the education and main room experiences. They did not disappoint. Below I’ve highlighted five strategies NSA implemented that resulted in achieving pre-pandemic attendance, record high sponsorship and highly valued education and networking experiences.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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The Consultant’s Curse

Conferences that Work

Though I’ve been a professional consultant of one kind or another for over forty years, I sometimes still fall victim to the Consultant’s Curse. Read the full article at Conferences That Work The post The Consultant’s Curse appeared first on Conferences That Work.

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Alyssa and Fayaz’s Romantically Elegant Wedding At Deer Creek Golf Club

EventSource

Love knows no boundaries, and that was proven true by Alyssa and Fayaz, whose paths crossed during their time at McMaster University. They were introduced to each other by mutual friends, and as fate would have it, their love story began. Both Alyssa and Fayaz come from Indian and Muslim backgrounds, but their different branches of Islam did not stop them from coming together and having a beautiful wedding celebration that combined their cultural and religious traditions.

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Hospitality and Humanity Meet to Solve Hotel Staffing Crisis

Smart Meetings

Sheraton Phoenix Downtown Embraces CSR and Afghan Refugees The staffing crisis decimating hotel services due to the slow return of employees to front desks and housekeeping carts added to the already brutal disruption in occupancy levels from the global pandemic. One Arizona hotel forged creative partnerships with government agencies, nonprofit organizations and the local Afghan refugee community to address layers of disconnect happening in the city.

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More Conventions Are Steering Clear of Florida

EventMB

Skift Take: Conventions are increasingly steering away from Florida. They are choosing not to support DeSantis’ divisive rhetoric by taking their groups and money elsewhere.

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Fully Charged SHOW kicks off crowdfunding campaign with big investment from down under

Event Industry News

The Fully Charged SHOW has made enormous progress since its first episode on YouTube 13 years ago. In its first 8 years, Robert Llewellyn established it as a leading voice on the future of energy and transport globally.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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UPS Strike Averted, But Shipping Issues Remain for Events

MeetingsNet

Freight carrier Yellow Corp. is shutting down its large operation as early as next week. Coupled with rising gas prices, this could mean notably higher shipping costs for event organizers and exhibitors. Yellow Corporation, one of the country’s largest less-than-truckload freight companies, plans to file for bankruptcy by August 1, according to CNN and other business-news outlets.

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Diversity, Equity, and Inclusivity: A Guide for Event Planners

Eventsforce

As a tangible concept, diversity, equity, and inclusivity (DEI) is an essential principle in any thriving and harmonious society. As event planners, we strive to create inclusive environments, to build spaces that celebrate and embrace people in all their glorious diversity. By putting DEI at the heart of our events, we not only enhance the attendee experience, but also play an active part in shaping a more inclusive and equitable society.

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Franca and Joseph’s Magical Fairytale Wedding at La Primavera Event Space

EventSource

Franca and Joseph’s two-day fairytale wedding was a scene straight out of a storybook as the day unfolded in all its magical splendor. Celebration Events transformed La Primavera Event Space into a whimsical wonderland, where love and enchantment reigned supreme. The bride was the epitome of grace and beauty, thanks to the talented hands of Afia Beauty , who created a look fit for a queen.

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Why AI Might Mean Salvation for the Meeting Industry

Smart Meetings

AI is here. It’s not a separate technology but a discipline and you’ll find it baked into an escalating amount of new and old tools. The genie is out of the bottle and it’s only going to be more pervasive and invisible as well. What does that mean for the meetings industry? It might be our salvation. While there are books, movies and endless lectures on the potential dystopian outcomes of wholesale adoption of artificial intelligence, I like to take the optimistic viewpoint.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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Skift Meetings Awards 2023: Meet the Shortlist

EventMB

Skift Take: The Skift Meetings Awards have been designed to celebrate the business events industry’s most respected and innovative suppliers. Meet the 2023 shortlist now.

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Festival drug testing: Legal action threatened over safety tests

Event Industry News

A festival boss has formally threatened legal action against the government over drug checking at festivals. Parklife founder Sacha Lord has written to Home Secretary Suella Braverman urging her to allow on-site testing in “pop-up labs” to go ahead.

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Day in the Life of a Wedding & Event Planner with Tracie Morris

The Planner's Lounge

Welcome to our “Day in the Life” series! We feature wedding and event planners from around the world with many different levels of experience. If you would like to be featured, download our questionnaire here and email your responses and photos to info@plannerslounge.com. We are excited to feature Tracie Morris of Detroit, Michigan. Name: Tracie Morris, CEO/Certified Wedding Planner Business Name & Location: You’re The Bride, Metro Detroit, MI Years Working in the Event Industry: 24 years Ye

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A.I.’s Latest Skill: Creating Promotional Videos from Live-Event Content

MeetingsNet

Bloggers and marketers have been using artificial intelligence to create brief videos from text, still images, and moving graphics. Now, A.I.-led video editing of speakers’ presentations can help event hosts generate robust social-media content as the meeting is happening. While a growing number of meeting planners are using ChatGPT to seek out the right topics, experts, and session titles for their next conference agenda, some A.I-focused tech companies are busy developing new capabilities for

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Want to Future-Proof Your Events? Delight a Gen Z Audience.

PCMA Convene

Ken Holsinger, Freeman’s senior vice president for strategy, presents the EduCon 2023 session, “Attracting & Engaging Next-Generation Event Attendees.” (Whatever Media Group) The generation that needs more socialization and hand-holding, but is also transforming work cultures — Gen Z — now makes up fewer than one out of 10 in the labor pool, according to a recent Fast Company article.

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Four Crucial Questions To Ask When Developing an Effective Contingency Plan for Events

Smart Meetings

If Covid-19 has taught us anything, it is that we must be cognizant of the health, well-being, and safety of people attending in-person events. As a global community, we all witnessed how fast a virus can spread and the devastating effect of a pandemic. As the pandemic has waned, we have taken lessons learned and applied them to contingency plans for events going forward.

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Destinations International’s Global Reach Showcased in Dallas at its Annual Convention

EventMB

Skift Take: The pandemic made the world smaller and more inclusive and, thanks to event technology, connected a broad range of global attendees. This helped Destinations International expand its global footprint, which was on full display in Dallas during its annual convention.

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Genuine Connections: Reflecting on The Meetings Show

Event Industry News

By Matt Coyne Attending The Meetings Show last week, co-located with the Travel Technology Show and the Business Travel Show, was an excellent opportunity to enjoy the buzz and energy of professionals from various industries, connecting, learning, networking and relationship building.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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Social Media for Event Planners

Event Certificate

In this post I’ll be reviewing the following social media tips for event planners: Social media is one of the best free tools for marketing your event planning business. It provides you with access to a pool of potential customers and you don’t have to spend a dime. When you […] The post Social Media for Event Planners appeared first on The Event Certificate | Marketing Coach & Consultant for Event Planners and Wedding Planners.

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What Does the Cvent-Choice Hotels Agreement Mean for Planners?

MeetingsNet

Room blocks at Radisson, Cambria, Comfort Inns & Suites, Clarion, and Quality Inn properties will soon be bookable without RFPs, aiding corporate-event planners and perhaps association-convention planners. Online hotel-research and -booking engine Cvent has finalized an agreement with Choice Hotels to offer Instant Book functionality across the entire Choice portfolio, Cvent’s first such arrangement with a hotel company’s full roster of properties.

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Why Future Event Planning Will Include Sustainability by Design

PCMA Convene

One of Carolina Goradesky’s first assignments as PCMA’s new head of sustainability was taking part in a sustainability session at PCMA EduCon 2023. Samantha Veneruso, director of learning programs at the American Geophysical Union (from left); Goradesky; and Lauren Parr, SVP, meetings and learning at AGU, were introduced by Joni Opperman, Hilton Worldwide Sales.

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The Present and Future of Event Production Trends

Smart Meetings

Following the ever-changing trends of the event production industry This summer marks the 30th year event and entertainment production company Empire has been putting on live events across six continents. Founded by J.B. Miller in New York City in 1993, the company has since produced events for corporations, associations and nonprofits, among others, such as The Webby Awards, the Bill & Melinda Gates Foundation Goalkeepers, the New York Public Theater Gala, the TIME 100 Gala and The Tribeca

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

The last year and a half has been one of extreme stress and anxiety for the American Workforce. A 2021 New York University School of Global Public Health survey of 5,850 people who drink alcohol found that 29 percent have increased their drinking during the pandemic. Among people who have been experiencing depression (64% more likely) and anxiety (41% more likely), which have also become more prevalent over the last 18 months, the risk is even higher.

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Oak View Group Comes on Strong in the Events Industry

EventMB

Skift Take: McCormick Place in Chicago, a new $3 billion hotel, gaming and entertainment district in Las Vegas, the Oak View Group is living up to its mission to disrupt the sports, live entertainment, and hospitality industries.

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Jiggee

Event Industry News

Jiggee is an international award winning Special Events Agency that focuses on producing bespoke corporate and luxe events across the APAC region out of it’s offices in Singapore and Malaysia. Specializing in M.I.C.E, Corporate and Luxury Events, our forte lies offering turnkey cutting-edge, one-stop DMC-styled event production solutions to clients from across the globe.

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Ensuring Safety and Security at Events: A Comprehensive Guide for Planners

Eventsforce

In light of recent protests by the “Just Stop Oil” group at Wimbledon and the Ashes, we take a look at some key points to consider when it comes to safety and security events. As planners, we have a crucial responsibility in ensuring the safety of those who attend our events — regardless of their size or nature. With security measures playing such a key part in the planning process, this blog will explore the best practice guidelines that all planners should follow to ensure that each and ever

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