Tue.May 21, 2019

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The 2019 Guide to Event Marketing: Strategies, Ideas, and Examples

Picatic by Eventbrite

Whether you’re interested in coordinating smaller networking events or large corporate events like conferences, creating an event marketing strategy has serious benefits for your business. But it’s not easy — event planning requires a supreme level of organization, time management, and communication skills that can’t be learned from a book. Whether you’re just starting out […].

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5 Fundamentals to Running A Successful Free Event

Eventbrite UK

Running a free event? Learn how to tackle sponsorship, budgets, managing volunteers, minimise no–shows, venue sourcing and free event promotion ideas. The post 5 Fundamentals to Running A Successful Free Event appeared first on Eventbrite UK Blog.

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Trending Sources

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Getting Paid: 3 Things Event Professionals Need to Know About Payouts

Picatic by Eventbrite

Events are expensive. You have to cover the upfront costs — like paying vendors and securing a venue — out of pocket. But as tickets are being sold, you can have access to that money so you can pay with less stress. Payouts, which are how you get paid for tickets sold on event management […]. The post Getting Paid: 3 Things Event Professionals Need to Know About Payouts appeared first on Eventbrite US Blog.

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How Online Donations Can Shape Your Fundraising Event Strategy

Eventbrite UK

When a fire strikes an iconic building, images of the destruction spread rapidly through social media. Seeing the painful images, the sympathetic public acts fast to set up online fundraising campaigns and raise funds for the relief effort – all before the fire brigade have barely put out the flames. The ability to fundraise online […]. The post How Online Donations Can Shape Your Fundraising Event Strategy appeared first on Eventbrite UK Blog.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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Family Events: The 5 Questions Parents Need Answered Before Buying

Picatic by Eventbrite

If you think face painting and balloons are all it takes to attract today’s parents to your events — think again. “There are too many options to choose from,” says Scary Mommy and Today Show Parents Contributor Melanie Forstall Lemoine. “If you want me and my family to attend your event, there are specific needs […]. The post Family Events: The 5 Questions Parents Need Answered Before Buying appeared first on Eventbrite US Blog.

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More Trending

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emc3 introduces new policy to improve mental health wellbeing in the workplace

Event Industry News

It has been widely circulated that employment in the events industry is demanding, and not without reason. Being ranked the fifth most stressful job in the world, event organisers are in charge of ensuring their events run without a glitch and are held accountable if not, resulting in mounting pressure from venues, suppliers and clients. emc3, an events agency based in London, is actively doing more to improve mental health wellbeing in the sector, starting with improving their own corner of the

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Digital Distraction: Is this a Problem at Events?

Eventtia

People are looking at their phones constantly. Whenever they walk, eat, go to bed, or attend events, the smartphone always seems to be in their hands. This keeps them from fully experiencing their immediate environment or engaging more with physical reality. Is this a problem for the events industry? This is the question we’ll be trying answer in this article.

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Award winning mentoring programme, Fast Forward 15, reveals latest intake

Event Industry News

Fast Forward 15, the award-winning mentoring programme for women in travel and events, has revealed its 2019/2020 intake. The new mentees will each be assigned a mentor who, over the coming year, will help set personal and commercial goals and will guide and coach their mentee to increase confidence and to capitalise upon their network. This year’s intake sees the selection of two international mentees and highlights the recognition and respect the mentoring programme has in the European events

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5 Steps to Accelerate Sales Velocity from Events with HubSpot

atEvent

Marketing professionals are often looking to improve their events strategy and find the tools and resources that can give them the best return on their hard work. atEvent CEO, Uzair Dada was recently asked to contribute to this subject matter for the HubSpot blog. In his post, he covers how Marketers can connect their lead capture tool with HubSpot to take necessary steps to accelerate their sales velocity.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Ripples and Chandon partner to launch world’s first global interactive cocktail experience

Event Industry News

Ripples, the revolutionary beverage-top (bev-top) media platform, today announced that it has partnered with sparkling wine producer, Chandon, part of Moët Hennessy Group, leader in luxury wines and spirits. . The Chandon collaboration represents the first global brand to adopt the Ripple Maker countertop beverage printer technology across its entire business, with the aim of reinventing the cocktail experience with the world’s first interactive global campaign, featuring messages and images pri

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Amanda Cox on JW Marriott Marco Island Recent Innovations

Connect Your Meetings

Amanda Cox, director of sales and marketing at JW Marriott Marco Island, is responsible for all top-line revenue results and demand generation for the entire resort, in addition to spearheading the resort’s groundbreaking modernizations. She’s been with Marriott since 2000 [she began her career as an intern back when it was the Marco Island Marriott Beach Resort] and is now in what she calls her third “tour of duty.

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Crystal Interactive opens new European office in Düsseldorf

Event Industry News

Crystal Interactive , a leading audience engagement specialist based in the UK, has boosted its presence in Europe with the opening of a new office in Düsseldorf, Germany. Since its acquisition of IML Interactive in 2017 , Crystal has continued to strengthen its position as the UK’s leading full-service event technology company, building partnerships with carefully selected event technology companies, and growing its team of event technology professionals who deliver events across the globe.

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Simple Ways to Rework Your Event Sponsorship Pitch

InCharged

Are you struggling to find sponsors for your events? Key partnerships can boost your ability to manage and promote your event, but securing them isn’t always easy. Whether you’re looking to grow your exposure or just increase your bottom line, a stellar lineup of sponsors can make planning easier and. The post Simple Ways to Rework Your Event Sponsorship Pitch appeared first on InCharged.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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New event space, Exhibition London reveals first look at interior

Event Industry News

As developments take shape at anticipated new event space, Exhibition London, organisers release architectural renders showcasing plans for the interior of the Grade II listed Dimco East building. Preparing to open to the public for the first time in history, the stunning Victorian structure was first built in 1899 and was originally used as an engine house for Central London Railways.

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Event Coordinator vs. Event Planner: What’s the Difference?

Master the Event

The post Event Coordinator vs. Event Planner: What’s the Difference? appeared first on mastertheevent.com.

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AO Technology launches next level drone ‘Light Experiences’ for events

Event Industry News

Innovative entertainment lighting company AO Technology is taking drone technology to the next level with advanced software that facilitates the display of bespoke, spectacularly choreographed, volumetric images in the sky. The company’s new division, AO Drones, has developed the complex software which programmes drones to swarm in synchronised patterns, beaming marketing messaging or brand logos above almost any event.

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InGo Empowers Thousands of ICFF Attendees

InGo

Last year, InGo helped bring in nearly 5,000 attendees to the luxury interior design event, ICFF. Using advocate marketing, InGo was able to empower ICFF’s most meaningful industry connections. Suzanne, a leading influencer in the design industry, posted an update about ICFF on her social media, causing 115 of her colleagues to also register using InGo.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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ICC Wales hits the road with a taste of the great outdoors

Event Industry News

International Convention Centre Wales (ICC Wales) embarked on another epic journey this month, visiting agents and associations around the UK to showcase its natural woodland location as well as deliver a taste of the venue’s Mind, Body and Soul food philosophy. The ICC Wales Make it Happen team set off from Newport with their branded horsebox, and visited locations in Hampshire, Berkshire, South Wales, Gloucester, Liverpool, Manchester, Cheshire and finally Leeds, clocking up 925 miles in the p

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How to Use Virtual Reality to Engage More Your Attendees

eventplanner

It’s already here. Athletes use it to improve their techniques. Medical students employ it to practice complex surgeries. Army professionals engage in it to test different combat strategies.

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Eclipse celebrates 2019 Awards Awards win

Event Industry News

Creative event production company, Eclipse, has won a prestigious industry award for its awe-inspiring approach to event production. Eclipse took home the title for the Best Awards Event Production (on the night) at the 2019 Awards Awards at a glittering ceremony on Friday 17 th May. The company beat four other finalists in the category – designed to honour innovative and novel approaches to event production – for its work on the Global Energy Awards.

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[Webinar] Negotiating International Meeting Contracts: Are You Prepared?

MeetingsNet

Webinar live date: June 13, 2019 at 2pm ET / 11am PT. Earn 1.0 clock hour toward your Certified Meeting Professional certification or re-certification in Domain A: Strategic Planning. For more info on how to get CE credits, click here ! Webinar live date: June 13, 2019 at 2pm ET / 11am PT. When it comes to planning successful meetings and events abroad, preparation is critical, requiring research, patience, and practice.

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The Ultimate Guide to Hosting Hybrid Events For Your Association

For associations, the hybrid model is the future of the MICE (Meetings, Incentives, Conferences, and Exhibitions) industry. Hybrid events provide increased reach and scalability, improved engagement with association members, and insights from real-time analytics, making them an absolute necessity. This ready-to-use playbook presents a framework for event organizers embarking on the hybrid events journey.

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7 Reasons Why In-Person Events Can Fuel Your Business Growth

Hubilo Blog

Imagine you are at the movie theatre watching the most talked about “Avengers Endgame” and bam, Tony Stark makes an appearance in person, right next to your seat. You got to love him 3000, isn’t it? Are you getting Goosebumps already? . That’s the power of in-person events. You get to experience the real deal, which is twice as effective as what is on your screen.

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Who Should Meet Whom? The 3 Mistakes Business Matchmaking Organisers Should Avoid at All Costs

Converve

Organised and structured matchmaking at B2B events has arrived in a big way in the event industry. Nowadays, exhibitors, sponsors, and participants in business events expect that their networking success will not be left to chance. They want quantifiable results so that they can justify their participation and evaluate the event's level of success for them personally.

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Chili Piper launches new solution allowing event managers to book, manage & track all individual & group meetings at events

Event Industry News

The innovative solution for B2B Event Managers and Field Marketing Managers delivers a broader feature set at less than half the cost of existing solutions and can be deployed in just hours. Chili Piper’s Events solution, a product designed specifically for B2B Event Managers and Field Marketing Managers, is now available to help improve and measure event ROI.

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Wer darf mit wem? Diese 3 Fehler sollten Veranstalter beim Business-Matchmaking unbedingt vermeiden

Converve

Organisiertes und strukturiertes Matchmaking auf B2B Events ist in der Veranstaltungsindustrie voll angekommen. Sowohl Aussteller, Sponsoren als auch Teilnehmer an Business Veranstaltungen erwarten heute, dass ihr Networking-Erfolg nicht dem Zufall überlassen wird. Sie wollen zählbare Ergebnisse, um ihre Teilnahme rechtfertigen und den Erfolg messen zu können.

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Download 7 Exceptional Event Email Templates for Driving Attendee Engagement

Download "7 Exceptional Event Email Templates for Driving Attendee Engagement" eBook and write winning event emails right away! Relying on decades of social science research and cutting edge behavioral data, SpotMe shows you their science-based methods for creating wildly successful event-marketing email campaigns for almost any situation. SpotMe is the event management platform for B2B marketers.

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Want Your Event To Be Memorable? Then Don't Forget These 2 Things.

G2Planet

By Paul Campbell (edited by G2Blog). It is often the little things that count the most when making an event memorable. A big budget event with a stellar keynote and The Rolling Stones can still feel a bit underwhelming for attendees if you overlook these two key elements. 1. Always make your guests feel special. Make your guests feel welcome and engaged through the decor, content, food, music, and the excitement.

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Negotiating with Hotels When Sourcing Your Event Venue

Cvent: Event Marketing

What negotiating with hotels boils down to is synchronized value – in other words, you have what they want (occupied guest rooms, meeting space and food and beverage revenue), and they have what you want (a great hotel at a desirable location). If possible, do your negotiations in person or via a video chat. Conference calls cannot convey a person’s body language nor can you truly gauge their interest in booking your business.

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Mobile Giving Just Got A Lot Easier

Click & Pledge

At the heart of any nonprofit organization lies a constant, formidable challenge — raising money. While creativity reigns supreme with all manner of contests, events and promotions created to attract the eyes and ears of supporters, it can still prove difficult for a donor to give. Click & Pledge is addressing that problem with its latest product release.

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