Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. This is where tailored marketing comes in.

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Event Marketing Marketing Social Media Events 134

Attendease

MAY 31, 2023

Before the arrival of modern event planning tools, planning great events was no easy feat. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease.

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Event Planning Tools Event Planning Contracts Management 195

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

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Event Marketing Marketing Social Media 2004 71

Guidebook

MARCH 6, 2024

Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. This guide will explore the power of event apps in post-event marketing, a crucial yet often overlooked aspect. What is Post-Event Marketing? Why is it Important?

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Event Apps Event Marketing Marketing Social Media 78

Endless Events

OCTOBER 18, 2022

Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results. There is no one-size-all approach in a world of diverse and versatile events. WHAT IS EVENT MARKETING? Organizations use event marketing to: Promote the brand to a larger audience.

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GEVME

APRIL 30, 2018

If you’re in the events industry, you’ve likely heard many myths and facts surrounding one of the buzziest data protection regulations, GDPR. This gave birth to a huge variety of misconceptions about GDPR compliance in the events industry. The top 5 misconceptions about GDPR in event planning.

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Eventsforce

JANUARY 22, 2024

It’s back to work, back to normality and for many event planners, a time that can seem challenging and even a little overwhelming. Consider the key data that you rely on in your daily tasks — i.e., that related to clients, venues, vendors, etc. — and organise it in a manner that makes the most sense to you as a user.

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Management Marketing Technology Event Marketing 112

Attendease

FEBRUARY 20, 2019

Increased use of RFID systems for everything from cashless payment systems at events and on show floors, to attendee data capture at every stage of event participation. These three forms of advanced technology barely scratch the surface of what I expect we’ll see in the event space in the next few years.

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Picatic by Eventbrite

OCTOBER 2, 2020

Through Eventbrite’s simplified marketing tools and data insights, creators can quickly put together an impactful marketing strategy to reach […]. In this time of increasing digital get-togethers, Eventbrite creators are bringing their communities even more opportunities to connect and socialize online.

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EventMB

JUNE 28, 2022

This makes it all that much more crucial to get the most ROI possible out of each event, and there is one key factor that can help planners hit the mark: data. Event analytics are especially valuable because they provide real-time audience behavioral data, which marketers pay millions for.

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Tech Marketing Events Event Tech 163

Expo Pass

DECEMBER 12, 2023

AI is improving by the day, opening up new opportunities for efficiency and personalization in event planning. AI (artificial intelligence) is a catchall name for a group of software, including generative AI for text and images, AI for analyzing data, and other iterations that make everything from logistical to creative tasks easier.

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Event Planning Social Media 2024 Technology 78

SpotMe Blog

AUGUST 25, 2022

New to hybrid event planning? A hybrid event can be a great investment for your company – in fact, 86% of B2B organizations that host one see a positive ROI within 7 months. But, to get to that ROI, you first have to know how to plan a hybrid event – and that’s where it gets tricky. What is a hybrid event?

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Endless Events

MAY 13, 2022

Being an event planner, event manager, or event marketer is a difficult job that demands a lot of energy and knowledge, but many of us are drawn to it because it is – above all else – rewarding. But how does one prepare for a career in event planning? Event planning is an umbrella term.

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Endless Events

MAY 9, 2023

of leading businesses are ramping up their investments in AI and data analytics this year. If you’re new to AI for events, we’ve got you covered. Human effort is still very much a part of the event planning process. Check out these five tips to use the combined power of AI and data to make your next event a smash hit.

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Event Planning Social Media Technology Banking 71

GEVME

APRIL 11, 2019

The right marketing plan for an event usually identifies your target audience and how you will attract new customers and keep them organising events with you over and over again. Event marketing plan definition & examples. What is an event marketing plan? Follow-up activities.

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Event Marketing Marketing Tech Events 149

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

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Event Marketing Marketing Social Media Advertising 120

Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.

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Event Marketing Marketing Social Media Trade Shows 52

Bizzabo

JUNE 2, 2021

Ever wonder how CMP, CSEP, CPCE, CGMP prepare you for event planning? Curious if event planning certifications can actually help you learn more about the industry or take your career to the next level? We'll also show you how to use online event planning classes to your advantage at the end of the article.

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Event Planning Trade Shows Government Healthcare 109

Socio Events

MARCH 15, 2023

Corporate event planning is a challenging task that requires a considerable amount of effort. Even the most experienced event organizers need a team of professionals and experts to help them pull it off seamlessly. Control: This one is pretty straightforward, but often overlooked.

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Corporate Events Event Planning 2023 Social Media 83

Picatic by Eventbrite

JUNE 9, 2021

The virtual networking and skillsharing event featured more than 20 talks and workshops from some of the most dynamic thinkers in the event world. We’re recapping the two-day event’s key takeaways on the blog. Eventbrite hosted the first-ever RECONVENE summit in May. Watch recordings of every session here.

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Events Event Marketing Event Planning Marketing 354

GEVME

JUNE 11, 2019

Without a properly considered timetable, you risk missing significant due dates that are critical to your event’s success. So, when you get down to the arrangement of events, consider using an event planning timeline template and tips to ensure that it all runs effortlessly. What is an event planning timeline?

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Event Planning Speakers Entertainment Contracts 136

Eventtia

OCTOBER 9, 2023

Whether you’re on the brink of planning a first event or are a seasoned professional revising your event planning checklist, this guide aims to be your trusted roadmap. This article provides a comprehensive event planning checklist to help you manage every detail for a successful event, from start to finish.

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Event Planning Retail Social Media Speakers 88

Eventsforce

MAY 20, 2020

As well as doing things like making improvements to their planning and marketing processes, the results showed that nearly 40% are spending this time to look at their event data. Because event data is incredibly valuable. Why is Event Data So Important?

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Management Events Tech Marketing 105

zkipster

JUNE 8, 2023

Planning an event and don’t know where to start? Use this essential event planning checklist to make sure you’re following all the necessary steps. The experienced team of former event planners at zkipster have identified the stages of event planning and the tasks you must have on your event to do list.

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Event Planning 2023 Social Media Fashion 62

Momencio

OCTOBER 2, 2023

Welcome to the Topic “Sustainability in Event Planning: Strategies for Eco-Friendly Events” For good reason, event sustainability is one of the fastest-growing themes in the meetings sector. Today’s event professionals are more environmentally concerned than ever before and are already helping preserve the globe.

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Attendease

FEBRUARY 20, 2024

This includes considering your internal resources (budget, stakeholders, event management software) and external resources (sponsors, vendors, partners). Here are some tips for managing corporate event planning across multiple teams and stakeholders: Create a master project plan with milestones, deliverables, and deadlines.

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Corporate Events Food and Beverage Social Media Event Management 195

EventBank Insights

APRIL 17, 2019

[link] On April 16th, EventBank and Pico Group co-organized a panel discussion on the topic of Data-Driven Marketing & Events so that we can dive deeper into the most hotly contested topic to date, data and how companies use it.The night kicked off with networking over wine and hors d'oeuvres and quickly settled in for the discussion.

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Marketing Retail Government Technology 104

GEVME

APRIL 18, 2018

Make updates at any stage of event organisation. Last-minute changes can shake up any event, no matter how well you prepare. With modern solutions for event agenda building, you can update any data, anytime to ensure that your attendees stay on track. How to create an event agenda for a corporate event.

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Corporate Events Event Planning Speakers Entertainment 159

Python Events

FEBRUARY 7, 2022

Event planning platforms incorporate multiple tools to help streamline the event planning process. These platforms can organise large-scale events such as festivals, trade shows, professional organisation meetings, and conferences. What Qualifies a Product as an Event Planning Platform?

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Event Planning Event Management Management Marketing 52

Attendease

OCTOBER 20, 2023

We’ll explore the behind-the-scenes data of your website, uncovering invaluable insights to enhance its performance. By the end, you’ll have clarity on how your event website fares, where you can boost its impact, and how to measure event success as a result. You’re in luck: website analytics do exactly that!

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Eventbrite UK

OCTOBER 2, 2020

Through Eventbrite’s simplified marketing tools and data insights, creators can quickly put together an impactful marketing strategy to reach […]. The post The Event Marketing Guide: How to Effectively Market Your Online Events appeared first on Eventbrite UK.

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Marketing Event Marketing Events Event Planning 88

Attendease

APRIL 26, 2023

One undervalued place is your registration data. Buried inside your event technology platform is a whole constellation of event registration analytics just waiting for you to explore. For instance, information that can help you improve your marketing and event planning efforts.

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Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

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Event Marketing Marketing Social Media Event Apps 108

Hubilo Blog

JUNE 4, 2018

Email marketing is an effective measure to engage with prospective attendees and converting them into potential leads. 31% of the event marketers believe event marketing is the most effective marketing channel. Some of the key features that make email marketing successful are – Personalization.

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Event Marketing Marketing Tech Events 45

Endless Events

JUNE 8, 2018

Top-level corporate event planning requires a certain skill set to pull off. You need to get sponsors to foot part of the bill for the event. You also need to do enterprise event marketing and take your management, analytics, and execution to a higher level. A Primer to Enterprise Event Marketing.

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Corporate Events Event Planning Marketing Social Media 108

Boomset

FEBRUARY 25, 2020

No matter what the case, make sure you make the event your own. The emergence of new technology has been incredibly helpful for the event planning process. In particular, software automation has helped organizations better market and manage their events. Triggering email series for event promotion.

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Event Marketing Marketing Social Media Events 62

EventBank Insights

MAY 29, 2019

[link] On May 29th, EventBank and the American Chamber of Commerce in Shanghai hosted a panel discussion on the topic of Data-Driven Marketing & Events to discover the ever-recent insights and trends from events, marketing, and brand activation. Book a Demo and we'll show you how it all works.

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Marketing Event Marketing Management Event Management 60