Event Marketer

APRIL 17, 2024

After a successful 2023, almost 80 percent of exhibitors plan to attend the same number of events or more in 2024, and most exhibitor budgets will increase or stay the same, according to the new Freeman 2024 Exhibitor Trends Report released this month. There’s a lead gen gap. Want us to cover your booth?

2024 70

2024 2023 Marketing Meetings 70

Endless Events

JULY 6, 2018

People get tired of the same old trade show booth ideas, especially if you’re in a somewhat sleepy industry. Why not grab some ideas from other conferences like E3? The exhibitors in these shows don’t just innovate in their products; they also introduce new concepts in their marketing via their booths.

Trade Shows 85

Trade Shows B2B Food and Beverage Social Media 85

Event Marketer

MAY 16, 2024

Eight years ago, we reimagined our long-running Dream Team program to focus on b-to-b event and trade show marketers in spaces that, at the time, we said were “home to a virtual revolution in new formats, fresh thinking and trends.”

2024 61

2024 Trade Shows Meetings Event Marketing 61

Expo Pass

NOVEMBER 28, 2023

New year, new conferences! They’re the best part of the event planning game, where new and experienced planners socialize, share horror stories , network, and discover emerging technologies. Deciding which events you’ll attend in 2024 ahead of time will make scheduling your year a lot easier. Event Tech Live.

2024 78

2024 Event Planning Conference Education 78

Eventmobi

OCTOBER 10, 2023

What is a Networking Event? A networking event is a gathering where people meet to build professional relationships. These events come in many forms from casual meetups in a café to formal conferences. What Are the Benefits of Holding a Networking Event? They can be held in person , online, or a hybrid of both.

2023 195

2023 Trade Shows Association Meetings Conference 195

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. At most events such as trade shows, conferences, and conventions, people are looking for more than an advertisement. The post Event Marketing Trends: 2020 Guide appeared first on InCharged.

2020 49

2020 Event Marketing Marketing Social Media 49

Event Marketer

FEBRUARY 8, 2024

Mobileye’s exhibit strategy at CES for years focused solely on market awareness. But the autonomous driving and driver-assistance tech brand, which branched off from Intel last year, has steadily evolved its booth experience at the massive trade show to stimulate excitement and intrigue. Agency: Ruckus Marketing.

2024 91

2024 Trade Shows Tech Marketing 91

MeetingsNet

APRIL 12, 2024

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

Meetings 105

Meetings Trade Shows Education Travel 105

Social Tables

OCTOBER 6, 2018

Today, planners are racing to adapt to trends that make conferences and events more engaging and dynamic than ever before. But when it comes to trends, where should meeting industry professionals put their focus? Here are five meeting industry trends that are changing the game.

Meetings 157

Meetings 2016 Trade Shows Social Media 157

Eventory

MARCH 8, 2018

Reading Time: 5 minutes Event marketing is often wrongly explained as all the actions promoting the event. Nothing could be further from the truth , as the term itself indicates, these are all the actions somehow connected to events, all done in order to promote the brand and increase company’s marketing.

Event Marketing 111

Event Marketing Marketing Advertising Trade Shows 111

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. At most events such as trade shows, conferences, and conventions, people are looking for more than an advertisement. The post Event Marketing Trends: 2019 Guide appeared first on InCharged.

2019 45

2019 Event Marketing Marketing Social Media 45

Event Marketer

APRIL 25, 2024

The MGM Grand Las Vegas came alive with the sounds of lively networking, industry speak, music and laughter, as attendees took part in day one of the Experiential Marketing Summit (EMS) on April 24. Read on for a recap of what went down around the conference center.

2024 89

2024 Trade Shows Healthcare Marketing 89

Event Marketer

FEBRUARY 9, 2024

From master classes offering access to experts, to provocative keynotes, to breakouts led by brand-side marketers, to peer-to-peer huddles and creative challenges, there are more than 60 opportunities to explore everything that matters to you in this industry throughout this year’s program.

2024 78

2024 Marketing Trade Shows 2025 78

Socio Events

MARCH 3, 2023

Undoubtedly, the global virtual events market will play an important role in this process, as it’s the fastest-growing industry vertical. In fact, Grand View Research indicates that the virtual events market is outpacing the rest of the industry, soaring at an impressive CAGR of 21.4% between 2022 to 2030.

2023 52

2023 2028 Event Tech Tech 52

InCharged

AUGUST 11, 2019

Event Marketing tends to be integrated hand-in-hand with the technological advancements of the era. At most events such as trade shows, conferences, and conventions, people are looking for more than an advertisement. The post Event Marketing Trends: 2019 Guide appeared first on InCharged.

2019 40

2019 Event Marketing Marketing Social Media 40

Bizzabo

NOVEMBER 13, 2018

Get inspired by these 10 corporate event marketing ideas that go beyond the typical trade show booth. It’s no secret that live events are valuable marketing channels. According to the 2018 Event Marketing Benchmarks and Trends , that’s exactly the case. Source: Volvo. Source: MC2.

Corporate Events 76

Corporate Events Event Marketing Marketing Trade Shows 76

Bizzabo

JANUARY 15, 2019

Learn about the biggest event trends that will dominate the space in 2019 from experienced industry professionals. A recent report on 2019 event trends shows that events are more effective for achieving business goals than ever before. Values-based events. Intimate events. Event apps.

2019 102

2019 B2B B2C Events 102

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. Types of Events.

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Event Marketer

DECEMBER 26, 2023

As they often do, the biggest pop culture trends and business shifts trickled down into live experiences, yielding some of the year’s most impactful event marketing campaigns—and leading us to our top 10 stories. And brands like Canon are delivering with exhibits that feel more like attractions than trade show demos.

2023 71

2023 Trade Shows Sponsorships Sports 71

Event Marketer

MARCH 15, 2024

This year’s show takes place April 24-26 at the MGM Grand Las Vegas, and will bring together the entire experiential marketing ecosystem—b-to-b and b-to-c brand-side marketers, trade show organizers, executives from leading event agencies, meeting planners, event strategists, experience designers, technology mavens, and more.

2024 52

2024 Marketing Trade Shows Sponsorships 52

Hubilo Blog

FEBRUARY 24, 2022

Nevertheless, attending relevant industry events is crucial; they’re how you stay ahead of the curve and they provide the unique opportunity for you to grow in multiple ways all at once, including: . to learn from industry leaders about emerging trends and changing audience expectations. Canadian Meeting and Events Expo (CMEE).

2022 52

2022 Conference B2C Event Tech 52

Eventbase

SEPTEMBER 20, 2018

What does gamification mean, and why has it become a leading trend in the event technology world? In short, gamification is the process of taking concepts that are typically used in games, such as point systems, scoreboards and prizes, and applying them to your event marketing goals. Up your event app adoption?

Conference 89

Conference Trade Shows Event Apps Social Media 89

Event Marketer

DECEMBER 14, 2023

Looking at the changing trade show landscape, Torregroza noted that some exhibitors are starting to take risks to stand out in the “sea of sameness.” With Barbie , Taylor Swift, and Beyonce injecting new life in face-to-face events and experiences, he urges brands to up their game. “It Agency: The Taylor Group.

Tech 95

Tech Trade Shows Sustainability 2023 95

Social Tables

FEBRUARY 24, 2021

Invite your audience to a conference you’re hosting. Subject line: Save the date: [Conference name] is almost here! Body: Announcing [conference name] for [year]! We’re so excited to share the good news with you: [Conference name] will be [debuting or returning] to [city, state] on [date(s)]. We’ll see you there!

Corporate Events 142

Corporate Events Trade Shows Conference Events 142

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. To succeed, the event marketer of the future needs to stay on top of the event marketing game. What is Event Marketing?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Socio Events

JANUARY 26, 2023

In-person events are a great way to connect with your audience and build relationships. Whether you’re hosting a conference, workshop, or networking event, there are many things to consider when planning and executing a successful event. They often include keynote speakers, vendor displays, and other activities.

Trade Shows 96

Trade Shows Event Apps Conference Events 96

Smart Meetings

AUGUST 23, 2023

Learning tracks cover challenges that keep meeting professionals up at night When what is expected to be the largest crowd ever for an events industry trade show arrives at Mandalay Bay Convention Center in Las Vegas in October for IMEX America 2023 , the focus will squarely be on connecting people in new, effective ways.

2023 98

2023 Trade Shows Sustainability Education 98

Stova

MARCH 20, 2023

The Ultimate List of Conferences to Attend in 2023 Are you struggling to find which conferences are worth investing your time and money in? We’ve put together a comprehensive list of 200+ top in-person, virtual and hybrid conferences that you should attend in 2023.

2023 52

2023 Conference Healthcare B2B 52

Eventsforce

DECEMBER 12, 2019

Want the lowdown on all things event tech? In this month’s round up of top tech stories, we look at the latest trends in social media and what event professionals can do to boost their marketing activities in 2020. We take a more in-depth look at Uber’s event service and how it can benefit corporate event organisers.

Social Media 87

Social Media 2020 Tech Transportation 87

Bizzabo

OCTOBER 25, 2018

Inspire your event strategy with these 20 event marketing examples from leading brands. Events are more than just stuffy meetings and crowded exhibition halls. We know you understand that, how do you take the idea of bringing people together and turn it into an essential marketing channel?

Event Marketing 56

Event Marketing Marketing Trade Shows Conference 56

Smart Meetings

JUNE 15, 2024

At the annual user conference Cvent Connect for a record 4,000 attendees in San Antonio this week, the event technology company which was purchased by Blackstone last year announced new products and acquisitions designed to better meet the needs of meeting professionals, whether planning simple events or complex hybrid affairs.

Meetings 59

Meetings Trade Shows Tech 2023 59

Hubilo Blog

APRIL 18, 2019

With the ever-growing dynamic event industry we work with, it becomes a need to keep up with the trends, to highlight the success stories and achievements of event professionals. Let’s hear a version from a renowned event marketing influencer?—? Event marketing should not be in a silo. Nick Borelli.

Event Marketing 83

Event Marketing Marketing Social Media Trade Shows 83

SpotMe Blog

JULY 25, 2021

A hybrid event is a blend of the traditional in-person event with the online virtual event. Attendees can go to an actual venue for the event, but can also opt to participate online if they are unable to be there in person. Consider how hybrid aspects can work for these types of events for your organization: Conferences.

Social Media 279

Social Media 2021 Trade Shows Marketing 279

Endless Events

JUNE 15, 2022

This is great news for event marketers and planners who can plan experiential events – events that aim to evoke positive emotions in attendees and resonate with their values. Any event can be experiential: conferences, meetings, exhibitions, trade shows, and corporate events.

Marketing 118

Marketing Social Media Trade Shows Event Marketing 118

TicketBud

SEPTEMBER 19, 2023

According to Bizzabo, most marketing professionals (95%) recognize the value events hold for creating in-person connections. An Eventtrack industry study also found that 74% of attendees had a more positive opinion about a company, brand or product after a great event. Hosting a day-long or multi-day event?

Trade Shows 126

Trade Shows Travel Events Social Media 126

Socio Events

MARCH 21, 2023

B2B event marketing, by extension, refers to the discipline of leveraging B2B events for business marketing and promotional purposes. The happier, more engaged, and more satisfied your event attendees are, the more likely they are to feel positive about your brand. Take the Small Business Expo , for example.

B2B 52

B2B B2C Trade Shows 2023 52

Event Marketer

MARCH 22, 2024

SURESCRIPTS Surescripts’ two-floor build offered a private conference room upstairs and an engaging exhibit below. For instance, outside the Jungle conference room stood a glasses-wearing giraffe in a bathrobe holding a newspaper and a coffee mug, flanked by two panda bears. Below, we rounded up 17 booths that pulled us in.

Trade Shows 88

Trade Shows Hospitality 2024 Technology 88