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Event Heroes: How One Tech Company Is Mastering Event Marketing

Bizzabo

At the time, it was an exclusive invite-only event directed at educating and delighting Brightcove customers. Since then, PLAY has become a powerful event brand that exemplifies how tech companies can leverage in-person experiences to achieve business goals and establish themselves as industry thought leaders.

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The Event Lifecycle: Your Guide to Using the Right Tech at Every Step

Bizzabo

Instead, we'll walk through a variety of different solutions so that you can find the one that is best for your unique event marketing needs. 3 Stages of the Event Lifecycle. What to do (and tools to use) before the event. What to do (and tools to use) during the event. Building an On-Brand Event Website.

Tech 110
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Event Tech: A Complete Guide to Event Technology & Trends

EventBank Insights

There's FinTech for Finance, Med Tech for Medicine, Martech for Marketing. So Clearly if there's events, well, there's Eventtech. Types of Event Technology Venue Marketplaces Registration & Check-in Tools Event Marketing Tools Event Website Builders Surveys and Polls Networking Platform Event Analytics.

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5 Essential Tips for Assessing Your Event Marketing Strategy

Hubilo Blog

The most successful marketers today show a lot of care when it comes to their event marketing strategy. In fact, according to the Event Marketing Institute, seventy-seven per cent of marketers perceive marketing experientially as a crucial part in the marketing strategy of their brand.

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Marketers differ on the metrics that matter for live events, finds new research from Elevate

Event Industry News

As international pandemic-related restrictions ease and large-scale events like festivals, international football and rugby tournaments are set to take place, event marketers are eager to get restarted but they will need to justify their budgets. . Marketers are divided on how they want to see data.

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The 10 best Boomset alternatives and competitors

SpotMe Blog

Tracking event and session attendance and issuing attendance certificates is easy thanks to SpotMe’s detailed real-time reports and deep native integrations with CRMs and MAPs that automatically feed data into your tech stack for you. Looking for more info about the best Boomset competitors?

2023 130
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Q&A: San Francisco Travel Association Discusses Event Safety and Business

Event Marketer

The city’s challenges related to homelessness, crime and drugs are part of a combination of factors that are impacting the city’s event business, with a number of big tech conferences announcing historic moves out of the city and to Las Vegas. We have very low violent crime rates in comparison to other cities. by The Economist.

Travel 113