Event Industry News

JANUARY 20, 2022

The internationally operating agency VOK DAMS, one of the leaders in events and live marketing, has hired Sebastian Adam, who will strengthen the team with immediate effect in the newly created position of Global Head of Sales & Consulting.

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PCMA Convene

MARCH 1, 2018

This is the situation the Brazilian Spine Society and its conference organizer MCI Group-Brazil found themselves in just before 2015, after committing to the 2017 Brazilian Spine Society Congress, scheduled for April 18–22 in Rio de Janeiro. So we grew the Brazilian congress to become an international event.

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PCMA Convene

FEBRUARY 11, 2019

The International Federation of Gynecology and Obstetrics (FIGO) drew 11,000 delegates to Brazil for its World Congress in October — its largest gathering to date. To create a buzz around the event, FIGO — a global organization that comprises 130 national societies —used a series of tactics to increase abstract submissions and registrations.

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Bizzabo

MARCH 31, 2020

Learn how to host a must-attend event like industry titan, Netflix. Part of the Netflix content strategy includes numerous live, in-person event types and marketing activations. Unfortunately, the event has been postponed due to the novel coronavirus. Be like Netfix and bravely tackle niche topics with your events.

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PCMA Convene

JUNE 28, 2016

Yet the economic and political situation in Brazil is creating challenges for Summer Games sponsors — and teams and athletes today must deal with exorbitant costs in order to stay competitive, so they rely on those sponsorship dollars for support.

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PCMA Convene

MAY 27, 2021

Airbnb founders saw Airbnb Open, its in-person event for hosts, as the way for the then-fledgling company to gain credibility. While he worked with two outside production agencies, he only had one staff member to develop the strategy, environment, and program for a three-day event at Fort Mason in San Francisco in 2014.

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Converve

APRIL 22, 2016

Event managers can tell you a thing or two about it: Your trade show, congress or event has a great audience, superb location, pristine program, spectacular keynotes – there should be some money to be made from sponsorship income, right? Why is selling sponsorship so hard for event planners to do?

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