Brands Celebrate the In-Person Return of SXSW with a Flurry of Experiential Activity
Event Marketer
MARCH 23, 2022
The organizers and sponsors behind the South by Southwest (SXSW) conference and festivals have been “keeping Austin weird” since the annual event was established in 1987. In addition to taking place as usual in downtown Austin, a virtual edition of SXSW 2022 was offered to expand the globally-recognized event’s reach. DR. MARTENS.
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