Event Marketer
APRIL 17, 2024
A multipronged sponsorship spanning almost a decade has led the luxury sports fashion brand to bank some annual traditions while bringing forward new experiences this year for tennis fanatics under its Le Club Lacoste membership program. The biggest draw at Lacoste’s activation was an apparel customization station.
Event Marketer
APRIL 11, 2022
According to the brand, the scale of the Coca-Cola Ice House was not only designed to represent Coke’s status as a heritage partner and align with the “go big or go home” attitude, but also to meet consumers’ rising expectations of what an in-person brand experience entails as the world continues to reopen. RODEOHOUSTON ?
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Event Marketer
JANUARY 31, 2024
Live performances by Leon Bridges and violinist Ezinma, and a menu takeover and meet-and-greets with former “Top Chef” contestant Melissa King, were also in the mix. DoorDash upped the ante for its DashPass subscribers, who were handed a key that unlocked surprise giveaways, like candy and exclusive apparel. Our favorite part?
Event Marketer
FEBRUARY 13, 2024
An animated Chester Cheetah performed the marriage and friendship ceremonies, by the power vested in himself, pronouncing couples, who dressed up in a selection of outrageous orange wedding apparel and accessories, as “partners in mischief in puffy times or in crunchy” sealed with a high five. Brown and Reggie Wayne.
Event Marketer
MAY 9, 2022
The Amex Artist Shop was located within the brand’s luxurious lounge, and offered cardmembers access to exclusive, limited-edition festival apparel from top artists, including hoodies designed by Billie Eilish and Conan Gray. Doja Cat herself stopped by to meet the BMW Road to Coachella influencer crew and shoot social content.
Planning Pod
APRIL 12, 2020
Like a sales meeting to train and motivate your sales force. Where would be the ideal location for these attendees to meet? Advertising – print and online Donations Exhibitors – booths, tables Registrations and ticketing Sponsorships. What kind of experience would resonate the most with these attendees? Event Income.
Planning Pod
AUGUST 16, 2022
Another way to maximize revenue is to include add-on options, such as t-shirts and other swag items, sponsorship packages, or additional monetary donations. Meetings, conferences and trade shows. So, it’s important to carefully consider what attendee information you actually need to meet your event goals.
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