Event Marketer

APRIL 27, 2021

To solve for the pain point, LG is turning its tour footprints into clothing donation sites where consumers are encouraged to unload their used apparel. The Second Life Tour in action: The post How LG’s Clothing Swap and Wash Center are Scrubbing Away Textile Waste appeared first on Event Marketer. Agency: Lupine, Los Angeles.

Apparel 84

Apparel Trade Shows Fashion Marketing 84

Event Marketer

SEPTEMBER 6, 2021

That electricity will be used to help power an exclusive upcoming event with brand partner Alicia Keys, and Mercedes will randomly select one participant each day of the tournament to receive two tickets to attend the event later this year.

2021 129

2021 Food and Beverage Sports Hotels 129

Event Marketer

DECEMBER 27, 2021

Our Tazo fans, many of whom are young adults, care deeply about sustainability efforts and are very aware, especially today, of where and how they spend their dollars,” says Laraine Miller, president at Unilever Tea Americas. At the event, participants of different physical abilities, age, race and gender were cast as models. “We

Marketing 112

Marketing Fashion Education Apparel 112

Event Marketer

OCTOBER 4, 2021

The tour strategy further promotes Chaco’s message of sustainability—that you don’t dispose of its made-to-last products; you repair them. To address the temporary shutdown of donation centers as a result of the pandemic, LG turned its tour footprints into clothing donation sites where consumers were encouraged to unload their used apparel.

Education 118

Education Marketing Retail Social Media 118

Event Marketer

OCTOBER 16, 2023

Fall is in full swing, but as an event marketer, you’re already on to the next season. Sustainability is a big component of WinterFest, with Terracycle on-site to help collect snack wrappers, plastic packaging, coffee cups and coffee lids, and hot drinks served in Klean Kanteens instead of single-use cups. Agency: Powdr.

Apparel 92

Apparel 2023 2022 Sports 92

Event Marketer

OCTOBER 16, 2023

But with its Music Den by Toyota platform (a music festival activation staple), the automaker offered a little something different at events like Outside Lands: Fans could head over to a Prius vehicle display to customize their own shoe charms. Agency: Anthemic Agency) 13. Agencies: Publicis Sport & Entertainment; Zenith) 14.

Sponsorships 109

Sponsorships Apparel Entertainment Transportation 109

Hubilo Blog

DECEMBER 7, 2018

Integrating social media within the event app through custom hashtags, social media walls integrated within the app, integrating platforms such a tweet wall or Instagram, etc. can help event organizers get the word out about the event through their attendees in a very effective and engaging way. . Enterprise Event Marketing.

Event Apps 85

Event Apps Social Media Tech Trade Shows 85

Event Marketer

MARCH 14, 2024

Messaging on the white, textured wristbands said, “Discover why this wristband is priceless ” (the brand’s enduring slogan), and included a QR code that led to information on Mastercard’s sustainability efforts at the invitational and instructions for planting the wristband.

Food and Beverage 93

Food and Beverage Apparel Sports Sponsorships 93