SmartMeetings

JUNE 29, 2020

As event professionals know, even the best-planned gathering can fall flat without the right marketing. To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan.

Event Marketing 132

Event Marketing Marketing Advertising Social Media 132

Eventmobi

NOVEMBER 2, 2023

We’ll cover everything from budgeting and marketing to finding sponsors and speakers to reporting and analytics. Marketing plan Your marketing plan outlines how you’ll reach and persuade your audience to attend your conference. Make sure to have a venue map on display at the event (or in your app!)

Conference 195

Conference Sponsorships Speakers Advertising 195

ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

Unique Venues

JANUARY 23, 2023

Event venue marketing can be tough. The experts with Unique Venues take away the stress and help drive results. Hollywood has a habit of portraying marketing, advertising, and lead generation as a glamorous lifestyle and profession that comes with ease and inevitably ends in success. Just like the movies.

2023 36

2023 Marketing Venues Consulting 36

Planning Pod

SEPTEMBER 1, 2019

Summary: Understand the seven venue marketing strategies that are critical to successfully promoting your venue. Figuring out how to promote an event / function venue can be a challenge. Others sound like they may be specific to a particular kind of function, event or venue. So glad you asked. A nice mix of things?

Venues 76

Venues Marketing Social Media Events 76

The Planner's Lounge

FEBRUARY 9, 2024

Marketing is not just about shouting your brand from the rooftops; it’s about strategic communication, understanding your audience, and maximizing your resources to give the best results possible. Today, let’s dive into creating a marketing plan for your wedding planning business.

Marketing 52

Marketing Social Media Consulting Advertising 52

Social Tables

SEPTEMBER 12, 2017

You might be seeing increased competition from the new venue down the street. Or you have state of the art venue amenities and are wondering how to book more events business in the near future. Whatever the case may be for you and your venue, we have the low-down on how to market a venue. Click To Tweet.

Venues 68

Venues Marketing Social Media Advertising 68

Momencio

OCTOBER 3, 2023

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.

Event Marketing 52

Event Marketing Marketing Social Media Trade Shows 52

Planning Pod

SEPTEMBER 12, 2022

Is it your dream to run a wedding venue perfect for tying the knot? Whatever the reason, starting a wedding venue can be a great choice to shift your career and improve your financial portfolio–but getting an event venue up and running isn’t always easy. Andrea Vallencourt, Owner and Venue Director, Clay Theatre.

Venues 78

Venues Social Media Insurance Advertising 78

Planning Pod

SEPTEMBER 1, 2019

Summary: Understand the seven venue marketing strategies that are critical to successfully promoting your venue. Figuring out how to promote an event / function venue can be a challenge. Others sound like they may be specific to a particular kind of function, event or venue. So glad you asked. A nice mix of things?

Venues 60

Venues Marketing Social Media Events 60

Event Industry News

JULY 23, 2019

At the recent trade show hosted in Manchester, Richard Waddington, chairman of Event Marketing Association, James Morgan, founder of Event Tech Lab, and Holly Moore, founder of Make Events, discussed the developments in advertising. Traditional advertisements, such as TV or radio adverts, are short-lived in a prospect’s memory.

Advertising 56

Advertising Trade Shows Event Tech Tech 56

Unique Venues

JUNE 30, 2021

Tips for Developing a Successful Integrated Marketing Plan. Successful businesses have an integrated marketing strategy. Most likely some sort of marketing was involved, like a Facebook ad or a commercial on television. Of course, when developing an integrated marketing plan, cost is going to be a factor.

Marketing 74

Marketing Social Media Advertising Hospitality 74

All Seated

JULY 28, 2020

Well, the same goes for our marketing strategies; the highly-curated Instagram feeds and aesthetically pleasing websites are excellent tools, but they fail to connect on a personal level with generations of clients that have been sold to online for most of their life. . What is experiential marketing?

Marketing 41

Marketing Venues Social Media Advertising 41

Hubilo Blog

JULY 6, 2021

Many corporations have used a hybrid event strategy for years to successfully scale their marketing efforts. High-quality virtual and hybrid event platforms are now available to any marketer because of incredible improvements in event technology. This is made possible by: Integrating marketing automation tools with the hybrid platform.

Marketing 105

Marketing Advertising Event Apps Banking 105

All Seated

SEPTEMBER 16, 2019

Clearly, today’s buyers have changed the way they find products and services – including venues. Have you changed the way you market your venue? If you aren’t keeping up with today’s buying behavior shifts in how you market your venue, it will be a challenge to increase bookings and revenues. Create venue videos.

Venues 40

Venues Marketing Advertising B2B 40

Meeting Application

JULY 12, 2018

At the same time, you’d like to see them responsive and engaged, instead of just mindlessly wandering around the venue. Here are top event marketing strategies for increased engagement. A conference has to be advertised just as any product on the market. Great event marketing plan […].

Event Marketing 91

Event Marketing Marketing Advertising Conference 91

All Seated

OCTOBER 19, 2023

Event organizers and venues are increasingly leveraging AI to enhance event planning, execution, and overall experiences. AI FOR EVENT ORGANIZERS AND VENUES Event organizers and venues encounter various challenges, from coordinating logistics to ensuring a seamless experience for attendees.

Venues 56

Venues Sustainability Social Media Advertising 56

Expo Pass

MARCH 10, 2021

Let’s get right to the point, one of the most important aspects of a hybrid event is going to be the venue. Luckily, venues across the country now have the technology, and planning, to create quality experiences for all types of in-person and virtual attendees. No small task. Bespoke and Mountain View Staging. TCF Center.

Venues 97

Venues Tech Social Media Education 97

Social Tables

NOVEMBER 12, 2021

It can be used to advertise a brand, business, or product, as well as direct people to a physical location. . Marketing and brand managers interested in incorporating gorgeous event lighting into their signage should explore adding marquee signs to their next event setup. How should I use event signage? .

Advertising 148

Advertising Trade Shows Social Media Event Design 148

Skiddle

MAY 2, 2023

All of these are set to be advertised to our millions of monthly website visitors as part of our 2023 ‘Destination Ibiza’ marketing campaign. Simply click or tap the image below The post Skiddle launches ‘Destination Ibiza’ marketing campaign for 2023 appeared first on.

2023 52

2023 Marketing 2022 Banking 52

All Seated

SEPTEMBER 8, 2023

THE EVOLUTION OF HOSPITALITY MARKETING 2. A NEW ERA OF HOSPITALITY MARKETING: VIRTUAL VENUE TOOLS 3. BENEFITS OF VIRTUAL VENUE TOOLS 4. CHALLENGES POSED BY VIRTUAL VENUE TOOLS 6. Traditionally, hotels and event venues relied on brochures, print advertisements, and websites to showcase their offerings.

Hospitality 59

Hospitality Venues Sustainability Hotels 59

Event Farm

SEPTEMBER 12, 2017

Marketers seem puzzled by how to effectively market to millennials—or, at the very least, people are telling them they should be confused. Forbes recently published an article with the headline: " Reaching the Unreachable: How Experiential Marketing Targets Brand-Savvy Millennials." Hosting just any event isn't enough.

Marketing 219

Marketing Speakers Event Marketing Social Media 219

Skiddle

AUGUST 27, 2021

So you’re thinking of starting a marketing campaign? Luckily we have some tips here on how to come up with a brilliant event marketing strategy. Your target audience will help you decide the best way to market your event to them. We currently work with over 35,000 UK and European promoters, at over 30,000 venues.

Event Marketing 52

Event Marketing Marketing Social Media Advertising 52

Attendease

NOVEMBER 18, 2021

Research other events in the market that are relevant to you: Similar events, regardless of their location, may provide you with a good idea in regards to size, attendance, and pricing. How many people can the venue hold? This is an old marketing trick we all have heard of. Marketing channels. Research Other Events.

2022 366

2022 Social Media Advertising Financial 366

Endless Events

APRIL 20, 2018

This week, we’ve selected a few content marketing tip. These will help you navigate the fast-paced world of digital marketing. There are also a few new rules back home since the FTC released their guidelines for influencer marketing. Inbound Marketing: Are You Doing It Right? GDPR and Marketing: Does It Affect You?

Marketing 103

Marketing Advertising Event Marketing Tech 103

Eventory

OCTOBER 23, 2018

The same applies to the marketing industry. Given the fact that every generation has its own specifics, marketers around the world struggle to make their actions the most efficient while dealing with Millennials. From many marketing options, experiential marketing seems to upfront others. How to market Millennials.

Marketing 94

Marketing Social Media Advertising 2018 94

Event Marketer

FEBRUARY 19, 2024

FIVE THINGS TO KNOW THIS WEEK This week’s hot takes on hot topics in experiential marketing cover floating face serum, a smokin’ festival sponsorship and predictive palettes. ANA further reports that the ethnic diversity of the advertising and marketing industries declined from 32.3 fest—until now, that is. population.

Sponsorships 95

Sponsorships Wireless 2024 Advertising 95

Eventsforce

FEBRUARY 18, 2020

Whether you’re looking for some fresh new ideas or want to go back to basics, have a look at our list of popular marketing activities that engage people and convince them to come to an event: 1) Create Exclusive Content . Related reading: 3 Content Marketing Tips for Event Planners. Video is a great tool for marketing events.

Event Marketing 99

Event Marketing Marketing Social Media Speakers 99

Eventscase Blog

FEBRUARY 22, 2023

While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. The facility to connect with large numbers of people and the “viral” component of some marketing strategies still make social media a very powerful tool to market your events.

Marketing 59

Marketing Social Media 2027 2023 59

Event Industry News

JULY 9, 2019

Snöball, an event marketing company, revealed that videos on Facebook gained twice as much engagement compared to posts with images. Remember, you’re not the only one trying to market your event: the speakers themselves will want to tell as many people about their presentation, and therefore, about your event. Live videos. Conferences.

Speakers 99

Speakers Marketing Social Media Advertising 99

Social Tables

JUNE 29, 2023

Provide a budget outline that breaks the total down into specific categories like venue costs, presentation tech, F&B, entertainment, decorations, and security. Include hidden event costs like guest count attrition, conference calls, credit card fees, and venue amenity expenses. Want to test out event diagramming for free?

Event Planning 78

Event Planning Social Media Advertising Banking 78

Expo Pass

JULY 25, 2022

Event Cast , hosted by Francesca Balit, the founder of Bbr Web Management and an event website expert, goes in-depth on a range of marketing topics that are essential to any organizer. The podcast is self-described as the place where you can hear what event planners are really talking about in the lobbies and bars of event venues.

Advertising 112

Advertising Marketing Event Planning Events 112

Social Tables

NOVEMBER 2, 2023

Event venue owners understand that pricing is one of the most critical factors to consider when it comes to attracting clients and increasing revenue. The big question, however, is how can event venue owners determine the perfect pricing structure to attract clients while ensuring profitability?

Corporate Events 78

Corporate Events Venues Hotels Food and Beverage 78

Planning Pod

SEPTEMBER 23, 2019

Whether you’re looking to grow your funnel for catering leads or event venue leads, the secret to finding the prospects your business needs — and consistently turning them into delighted repeat customers — is a matter of following six simple steps. Identify the Personas of Your Best Catering and Venue Leads.

Venues 92

Venues Management Trade Shows Corporate Events 92

Event Farm

NOVEMBER 23, 2021

Your marketing campaign pulls the audience along the conveyor. . Tap into your constituency for marketing and planning insight. Give them Instagrammable moments that build their expectations so they arrive at your venue raring to go. Don’t rehash the same marketing messages over and over.

Fashion 344

Fashion Advertising Speakers Consulting 344

Eventmobi

JUNE 16, 2023

When a low budget is a big factor, associations can explore cost-effective alternatives, seek partnerships and sponsorships, and invest in low-cost marketing tactics (like organic social media or comarketing) to overcome budget limitations. You don’t have to rely on traditional marketing tactics anymore.

Sponsorships 195

Sponsorships Financial Social Media Conference 195

Expo Pass

MARCH 9, 2023

Aka: content marketing! Content marketing is a fantastic way to attract and engage with an audience. At the end of the day, good content caters to what your market cares about and delivers it to them. This might include the planning process, introducing your team, or showing off the venue decoration process.

Social Media 131

Social Media Speakers Advertising Marketing 131