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2018 Event Marketing Trends

Endless Events

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? But hey, we’re #eventprofs!

2018 109
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Five New Event Planning Trends to Watch in 2019

Attendease

You’d think that, given that the Oxford Economics and Events Industry Council reports that “meetings generated $1,294 of spending per participant,” event and meeting planners would be given budgetary free rein to produce the kinds of events needed to generate these economic returns.

2019 375
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How to Assess the Tech Needs of Your Attendees

Expo Pass

How to Assess the Tech Needs of Your Attendees. Whether you are running your first event or gearing up for your 20th annual convention, understanding the technology needs of your attendees can be intimidating. Any misstep could potentially have serious consequences for the success of your event. Does your event need Wi-Fi?

Tech 68
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3 Event Management Trends You Need to Know for 2018

Capterra Event Management

These trends will affect how you conduct your events, how you spend your money (whether it is on event management software or some other new tech), and how many events you will host. Here are three key event management trends that you need to keep in mind for 2018. Using drones for filming and security.

2018 78
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Key Insights from The 2018 State of B2B Event Marketing Report

Certain

In December 2017, Certain teamed up with Heinz Marketing to conduct a survey in order to better understand and identify the current state of B2B event marketing going into 2018. Nearly 3 out of 4 B2B professionals agree – the importance of hosted events to their company’s success is increasing.

B2B 20
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5 Ways Tech Can Reduce Stress for Event Planners

Eventsforce

With event management software, planners can personalise and pre-schedule emails to attendees which helps them become more productive and build valuable relationships. You can send surveys and reminders at the optimum times to increase attendee engagement. eBook: The Event Planner’s Guide to Data Integration.

Tech 103
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Getting the Most Out of Event Email Marketing: A Mini Guide

Attendease

For example, you might also track: Ticket sales Event registrations Sponsorship inquiries and signups Speaker inquiries and signups You’ll have a more focused perspective of your marketing results when you track indicators relevant to your event goals.

Marketing 195