Event Industry News

SEPTEMBER 14, 2018

Event managers deal with hundreds, sometimes thousands, of emails every day in the run up to major events, and the amount of information that must be collected and disseminated is enormous. Enter Hubb’s event management solution. For more information or to see Hubb in action, go to hubb.me.

Event Technology 70

Event Technology 2018 Technology Event Apps 70

Cvent: Event Marketing

AUGUST 8, 2018

Driving successful event marketing strategies was a key theme at Cvent CONNECT 2018. During “The State of B2B Event Marketing 2018: A Benchmark Research Report” breakout session, Matt Heinz, principal of Heinz Marketing, provided a roadmap for optimizing B2B event marketing.

B2B 42

B2B Event Marketing Marketing 2018 42

Capterra Event Management

NOVEMBER 14, 2017

These trends will affect how you conduct your events, how you spend your money (whether it is on event management software or some other new tech), and how many events you will host. Here are three key event management trends that you need to keep in mind for 2018. 4 Ways to Use iBeacon Technology at Your Event.

2018 78

2018 Event Management Management Social Media 78

GEVME

APRIL 11, 2018

With the enforcement of the General Data Protection Regulation (GDPR) in May 2018, businesses around the world must adapt to suit this brand new data protection policy. We’ve decided to explore how event businesses should perform effective due diligence today to avoid painful punishments in May. What is GDPR? Confidentiality.

2018 209

2018 Financial 2017 Events 209

Marketo Events

APRIL 19, 2019

Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media. That’s a lot of business to leave sitting on the table.

Event Marketing 60

Event Marketing Marketing Social Media Advertising 60

Bizzabo

MAY 25, 2018

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. 1) Determine Your Goals.

Event Marketing 67

Event Marketing Marketing Banking B2B 67

Attendease

FEBRUARY 20, 2019

Those event planners facing shrinking budgets won’t want to hear this one, but event personalization is likely to continue impacting meeting and event organization and outcomes in 2019. Or, take the example of Forbes’ 2018 Under 30 event in Boston.

2019 375

2019 Event Planning 2016 2018 375

EventBank Insights

JANUARY 18, 2018

Event attendees, corporate or otherwise, have higher expectations of event planners than they did ten years ago. What are event attendees expecting in 2018? Event attendees like to be made to feel that they are important, and that their interests and expectations matter to event planners. The VIP Experience.

2018 60

2018 Event Management Management Technology 60

Hubilo Blog

DECEMBER 18, 2018

Email and SMS outreach using Event Marketing feature — Event Marketing are as essential and vital for the event as is the on-event social media coverage and presence. This was to lure attendees’ to the GamerConnect’s merchandise web page which opened up a form requesting for event attendee’s information.

2018 74

2018 Tech Event Apps Social Media 74

Eventbase

FEBRUARY 20, 2019

With the SXSW GO app, we’ve favorited our top session picks for event marketers. While not all sessions are specific to event marketing, they’ll inspire you with new ideas on how to engage your attendees and deliver valuable experiences.

2019 40

2019 Event Marketing Marketing 2025 40

Attendease

APRIL 14, 2023

For example, you might also track: Ticket sales Event registrations Sponsorship inquiries and signups Speaker inquiries and signups You’ll have a more focused perspective of your marketing results when you track indicators relevant to your event goals. You can also incorporate relevant themes for your messages.

Marketing 195

Marketing Sponsorships Speakers Events 195

Eventory

JANUARY 8, 2019

A step-by-step guide to help you set and achieve your event marketing goals. There’s no doubt, that every marketing activity works better if it has a clear set of goals and KPIs attached. They lead to getting a better grip on the whole marketing process. This rule applies as well to event marketing.

Event Marketing 67

Event Marketing Marketing Events Financial 67

NVOLV

JUNE 26, 2018

The latest technology trends can enhance your event and assist you to attain a noticeable position from the crowd. Therefore, we are presenting you the list of seven event technology trends dominating 2018. These trends will give your event a competitive edge. Facial Recognition For Events. Let’s have a look!

Event Technology 40

Event Technology 2018 Technology Event Apps 40

NVOLV

JUNE 26, 2018

The latest technology trends can enhance your event and assist you to attain a noticeable position from the crowd. Therefore, we are presenting you the list of seven event technology trends dominating 2018. These trends will give your event a competitive edge. Facial Recognition For Events. Let’s have a look!

Event Technology 40

Event Technology 2018 Technology Event Apps 40

Event Leadership Institute

APRIL 2, 2018

Check out Event Leadership Institute’s on-demand library with over 100 courses & interview videos for as little as $25 per month, as well as our online Professional Development courses in event management. Meeting & Event Job Openings | April 2018. Freelance Event Producer | AlliedPRA | Phoenix, AZ.

2018 40

2018 Event Management Events Event Design 40

Event Leadership Institute

JANUARY 31, 2018

Check out Event Leadership Institute’s on-demand library with over 100 courses & interview videos for as little as $25 per month, as well as our online Professional Development courses in event management. Meeting & Event Job Openings | February 2018. Coordinator – Events | HonorHealth | Phoenix, AZ.

2018 40

2018 Hospitality Trade Shows Hotels 40

GEVME

APRIL 23, 2018

Find out how GDPR enforcement is going to revolutionize the world of event planning and which measures event marketers should take right now to comply with this new legal framework. What event managers should know about GDPR. The GDPR is the EU’s new data protection regulation coming into effect on May 28, 2018.

Event Tech 195

Event Tech Tech 2013 Event Marketing 195

SmartMeetings

JUNE 12, 2018

It’s the fastest way to spread the word about upcoming events, connect with potential attendees and boast about what makes you the best planner. In Eventbrite’s Pulse Report 2018 , 86 percent of planners reported utilizing email campaigns, and 41 said they were “moderately to extremely effective.” Connect, connect, connect.

Event Marketing 50

Event Marketing Marketing Social Media Fashion 50

Event Leadership Institute

DECEMBER 31, 2017

Check out Event Leadership Institute’s on-demand library with over 100 courses & interview videos for as little as $25 per month, as well as our online Professional Development courses in event management. Meeting & Event Job Openings | January 2018. Event Coordinator | AlliedPRA | San Diego, CA.

2018 40

2018 Trade Shows Entertainment Event Management 40

Event Leadership Institute

FEBRUARY 28, 2018

Event Producer – Freelance | NVE Experience Agency | Los Angeles, CA. Event Production Intern | NVE Experience Agency | Los Angeles, CA. Manager, Experiential Events – Originals Publicity | Netflix | Los Angeles, CA. Events Marketing Manager, Google Cloud | Google | Mountain View, CA. Washington.

2018 40

2018 Hospitality Hotels Event Management 40

Quickmobile

OCTOBER 12, 2017

This event will undertake this mission by providing a place where participants can learn and discuss, and hopefully adopt the lessons into their everyday planning activities. Participants will hear from the best of the best in our industry and get directly involved in the evolving story of what it means to be an event professional today.”.

Tech 133

Tech Event Apps 2018 Education 133

EventTechBrief

NOVEMBER 17, 2017

It allows marketers to learn which prospects will be attending (using data culled from a massive, hand-built database), identify the best prospects, schedule and manage a meeting, and track post-event opportunities. Giving corporate event marketers what they want. Digital marketing is measurable, but not very personal.

Marketing 162

Marketing Corporate Events Contracts Meetings 162

Bizzabo

JULY 6, 2018

This guide will help you to understand all angles of event engagement, how to implement them into your own event, and how to accurately measure them for post-event reporting. What is Event Engagement? Similarly, you shouldn’t expect high event engagement rates if attendees don’t know about the ways they’re able to engage.

2018 48

2018 Social Media Event Apps Events 48

Certain

APRIL 4, 2018

In a world of ever-changing trends and tactics, it’s difficult to say with certainty what will stick – particularly when it comes to marketing. 2018 is a year when we’re beginning to see a handful of those so-called trends become mainstays in B2B marketing. Putting ABM into Action. says Alexander. says Alexander.

2018 26

2018 Marketing B2B Advertising 26

Event Industry News

MAY 17, 2019

The survey of over 300 corporate buyers covered the party choices of over 39,000 guests in the 2018 season, with the average spend per guest showing a healthy year-on-year increase of 4%, to £92.51 + VAT. Both of these point towards the ongoing trend to more informal seasonal celebrations.

Marketing 61

Marketing 2019 2018 2016 61

Eventmobi

AUGUST 16, 2018

G2 Crowd is the leading website for online business software and service reviews, where Event Mobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. Event speakers are essential to a successful event marketing strategy. You also need approval for post-event communications.

Speakers 186

Speakers B2B Airlines Event Apps 186

Attendease

DECEMBER 20, 2023

Learn more : 8 Tips for Your Hybrid or Virtual Event Marketing Strategy Mass Mystery Mailing Send cryptic, unlabeled mystery boxes or envelopes containing teasers about your upcoming launch to industry mailing lists and existing customers. During SXSW 2018, Uber Eats used skywriting above Austin reading, “Hungry for More?

2024 195

2024 Event Ideas Social Media Events 195

GEVME

AUGUST 15, 2019

Even if your 2018 events made an incredible impression, in 2019–2020, you should learn how to make these experiences even more memorable and impressive. The most important goal remains to consider everything—absolutely all modern tips and tactics to improve your event with our current event trends. Engaging technology.

2020 219

2020 2019 Negotiating Technology 219

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

Certain

MARCH 20, 2018

In a recent webinar by Certain and Heinz Marketing, top marketing and event industry professionals discussed findings from The 2018 State of B2B Event Marketing: Uncovering Best Practices to Drive Value, Pipeline, and Revenue , and offered their insights on how companies can maximize their events in 2018.

2018 20

2018 Event Marketing Marketing Events 20

Eventmobi

FEBRUARY 25, 2019

*This is the second part of a video marketing series written by guest blogger, Kristen McCabe, from G2 Crowd. G2 Crowd is the leading website for online business software and service reviews, where EventMobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. How to use your event videos.

Marketing 150

Marketing Social Media Speakers Event Marketing 150

GEVME

JUNE 25, 2018

Sometimes it only takes a catchy subject line and an informative message to turn a contact on your list into a real event registration. This is why it’s true to say that effective email marketing tactics can take your event strategy to the next level. Takeaway: Event details come first. Conclusion.

Marketing 120

Marketing Events Advertising 2018 120

Eventbase

DECEMBER 5, 2018

Events are no exception to this phenomenon, and thanks to a bevy of new event technology , organizers can now provide personalized experiences – even at large-scale events. And, of course, attendees got one more fun and informative way to interact with the event! Here’s an example of personalized event AR at work.

Event Apps 74

Event Apps 2018 B2B 2016 74

Marketo Events

MAY 31, 2019

From interactive philanthropic experiences to augmented reality, experiential marketing is on the rise, with more brands looking to create memorable experiences for consumers in order to drive sales. But simply following a trend, doesn’t guarantee success if your brand doesn’t have purpose. .

Marketing 167

Marketing Social Media Retail Advertising 167

Eventmobi

JUNE 13, 2019

In fact, 77 percent of marketers use experiences and events as a core part of their marketing strategy. But, as any marketer will tell you, events come with a price tag. And, depending on the event marketing benefits you choose to focus on, you may charge guests little to nothing to attend your event.

2019 150

2019 Food and Beverage B2B Social Media 150

Event Marketer

MAY 24, 2023

For this new generation of selective attendees, event marketers have a “responsibility” to understand why people are coming and help make sure they have personalized experiences across every element on offer. For me, agile means make the best decision you can with the information you have today and then learn from it,” Bisconti says.

2023 82

2023 Conference Trade Shows Technology 82

EventBank Insights

MAY 16, 2019

//blog.eventbank.com/wp-content/uploads/2018/12/EventBank.png A successful event is one where your audience is engaged and where this engagement translates into the kind of conversions you want to see. There are so many ways to boost your event conversions , but a lot of people forget that one of the best is their current website.

Social Media 128

Social Media Advertising Marketing Events 128