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Buckaroo Breakaway Cadillac Conference Programming Trends Looming Your Way In 2017 – Part 1

Velvet Chainsaw

It’s the adventures of your next conference experience across the eighth dimension. Well, similar to Buckaroo’s adventures, you have the opportunity to take your band of conference participants into the 21st Century conference dimension. These conference programming trends are headed your way.

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Configurable and Personalized Conference Experiences

Velvet Chainsaw

The mass-personalization wave that is dramatically changing what and how we buy as consumers has application to conferences. I’ve been doing a lot of research and have learned that personalization can be achieved in a number of ways: Individualized — The customer gets exactly what meets their preferences or needs.

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Why Your Conference Should be Target-Audience Obsessed

Velvet Chainsaw

In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. Who has the professional development budget to attend every year?

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20 Ways to Modernize an Annual Meeting – Part 1

Velvet Chainsaw

Most annual meetings have used the same template agenda for decades. If you want to breathe new life into your conference, and increase relevance for next-generation attendees, start with this kill/change list. Annual Business Meeting. Annual Meeting Brand. They just replace the filling each year.

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20 Ways to Remake Your Annual Meeting – Part 2

Velvet Chainsaw

We outlined the first 10 things you need to kill — from making your annual business meeting part of your general session to promoting invitation-only events — in order to bring your meeting up to speed. For most conference committees (and next-gen participants), they’re a snore. Here are the next 10 elements to knock off.

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Even More Buckaroo Breakaway Cadillac Conference Programming Trends – Part 2

Velvet Chainsaw

They would embrace the context of each dimension much like you need to embrace these current conference programming trends. Five More Cadillac Conference Programming Trends. Here are the next five 2017 conference programming trends. Strategically Using The Conference As An On-Ramp Not A Cul-De-Sac.

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Skyrocketing Costs Squeeze Event Budgets

Velvet Chainsaw

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. According to a recent survey by The Exhibitor Advocate, exhibitors are seeing increased labor rates and material handling and shipping costs between 20-30% since 2017.

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