article thumbnail

First-time Formula 1 Sponsor Liquid I.V. Talks Miami Grand Prix, Hydration Inspiration

Event Marketer

launched its first brand refresh since its inception in 2012 and the “Tear. The brand also sponsored the event’s selfie cam and posted up billboards around the Miami area. The activation marked the brand’s first sponsorship in the professional racing world. Coinciding with the grand prix, Liquid I.V. Liquid I.V. Liquid I.V.

article thumbnail

Our most popular articles of 2023: Expo Pass fan favs!

Expo Pass

Across four days in Las Vegas, you’ll participate in 150+ sessions with topics including Event Marketing, Business Practices, and Technology. This conference is a great way to broaden your event planning horizons. Explore the full article for more tips and tricks for planning eco-friendly events.

2023 90
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

8 Well-Executed Virtual Events from Publishers

Bizzabo

What’s even better is that the company is also leveraging these relationships to drive sponsorship revenue. Forbes is known for its business coverage and popular lists like “The World’s Billionaires” and “30 and under 30,” but the company also has a longstanding events business. Source: Forbes.

article thumbnail

Top 99 keynote speakers every event planner must know about

Hubilo Blog

Rumelhart prize (2001), the IJCAI award for research excellence (2005), the Killam prize for Engineering (2012), The IEEE James Clerk Maxwell Gold medal (2016) and the BBVA Frontiers of Knowledge Award (2017). Areas of expertise include conference business models, strategy, attendance marketing, sponsorship programs, and meeting technology.

Speakers 101
article thumbnail

Top 98 keynote speakers every event planner must know about

Hubilo Blog

Rumelhart prize (2001), the IJCAI award for research excellence (2005), the Killam prize for Engineering (2012), The IEEE James Clerk Maxwell Gold medal (2016) and the BBVA Frontiers of Knowledge Award (2017). Areas of expertise include conference business models, strategy, attendance marketing, sponsorship programs, and meeting technology.

article thumbnail

How to Optimize Your Marketing Funnel with Events

Bizzabo

Thankfully, when 84% of tech leaders agree that live events are critical to their success, we know events can help solve conversion blocks. Let’s look at the intersection of the B2B marketing funnel and event marketing. What is the Marketing Funnel? The marketing funnel is quintessential to B2B SaaS.

article thumbnail

Why Marketers Should Consider Brand Activations at Festivals in 2019

Marketo Events

Brand sponsorships for music festivals, tours, and venues totaled $ 1.22 billion in 2012. With the attendance of festivals on the rise, marketers should tap into this market as experiences are a powerful way to create an association between a brand and its audience. reaches 32 million each year, 14.7

2019 166