ePly

JANUARY 27, 2024

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

Event Marketing 62

Event Marketing Marketing Social Media Trade Shows 62

Endless Events

APRIL 28, 2020

To kick off a new week, we’re going to lay out the most common virtual event mistakes. Even though virtual events are set to become the new normal, not many planners have experience with this paradigm. There are still plenty of misconceptions flying around in regards to virtual events. 1 PowerPoint Heavy Content.

Speakers 139

Speakers Events Technology Social Media 139

PCMA Convene

FEBRUARY 5, 2024

A profile of the European Association of Archaeologists’ (EAA) annual conference requires that you start off with a bit of history — fitting for an association devoted to discovering and preserving physical evidence of our past as a way to understand how we have evolved. The event in Belfast, Aug. Some people had to go home.

Conference 59

Conference Government 2023 Hotels 59

GEVME

AUGUST 6, 2018

If there’s one type of event that can deliver real business profits for all participants, it’s definitely a vendor show. Bringing salespeople, companies, and organisations together, vendor events are all about targeted connection building. What is a vendor event, and why should you run one?

Advertising 184

Advertising Events Social Media Technology 184

Socio Events

JUNE 22, 2021

The pandemic changed business as we knew it and forced event managers to pivot their in-person gatherings to virtual venues—or else forgo events for the foreseeable future. As municipalities shut down, event managers struggled to reimagine their in-person events as digital experiences. What is a Virtual Event?

2021 97

2021 Sponsorships Speakers Social Media 97

Nunify

JANUARY 14, 2022

Virtual events & webinars are emerging as the hottest place for SaaS companies to generate leads besides other benefits. The objectives attributed to hosting virtual events can vary, although most organizations cite the following reasons for adopting online event platforms. Your Event Should Focus On How You Solve Problems.

Social Media 52

Social Media Event Apps Advertising Speakers 52

Socio Events

AUGUST 23, 2021

In-person events have always stood strong. But even though digital techniques have made their way into numerous marketing campaigns, in-person events remained an integral component of marketing strategy. Virtual Events Have Changed The Events Industry. Will virtual events fully replace in-person events?

Sponsorships 52

Sponsorships Speakers Travel Event Management 52

Event Industry News

APRIL 28, 2021

The last 12 months has shaken up the world and with it the event industry. In this feature we’re looking at how the wants from event apps have evolved through lockdown, the post-pandemic answers they can provide for organisers and for audiences, how hybrid will call the shots and what it expects in return.

Event Apps 57

Event Apps Social Media 2021 Events 57

Event Marketer

JULY 26, 2021

The most memorable events immerse attendees into a story, make them part of the story and send attendees home feeling like they have a better understanding of the story the brand is trying to tell. It’s that connective tissue that holds your event together. Mark Henneberger , Vice President of Events Solutions at Walmart.

Marketing 120

Marketing 2020 Event Marketing Speakers 120

SmartMeetings

JULY 1, 2020

In this time of repackaging grand destination programs to fit onto computer screens, a great way to avoid mistakes is to study how our peers are shape-shifting. Smart Meetings asked three meeting planners how they kept everyone tuned in. This is normally an energetic, fun event,” Artura said. “We Mastering virtualization.

Speakers 52

Speakers 2020 Meetings Conference 52

PCMA Convene

FEBRUARY 2, 2021

Hybrid events, like the recent Convening Leaders 2021 which help a live event at the Marina Bay Sands in Singapore (above), are the next iteration of events during the pandemic. Syafiq AB photo). But Toner was less than enthusiastic about their effectiveness. We can’t even follow the simple protocols we have today as a country.

2020 111

2020 Events Education Sponsorships 111

SmartMeetings

OCTOBER 27, 2020

Editor’s Note : Andrea Driessen is a speaker bureau veteran, author of The Non-Obvious Guide to Event Planning (For Kick-Ass Gatherings That Inspire People) and a contributor to The Non-Obvious Guide to Virtual Meetings & Remote Work (When You Just Can’t Be There in Person). Andrea Driessen. I call these questions your Why behind the Who.

Speakers 72

Speakers Entertainment Contracts Meetings 72

SpotMe Blog

OCTOBER 27, 2022

Corporate event trends have changed rapidly in recent years. There’s so much at stake when you host an event. So it’s important to keep up with new corporate event industry trends to make your events more successful than ever. . The popularity of hybrid events has steadily increased over the past few years.

Corporate Events 246

Corporate Events 2023 Event Apps Sustainability 246

Endless Events

APRIL 23, 2021

Event planners are often too busy with the actual event to even worry about what will happen next. Be it virtual, hybrid, or live, event planning is exhausting. But coming up with a post-event strategy is something we highly encourage you to do. Should all of this go to waste once the event is over?

Social Media 126

Social Media Events Speakers Marketing 126

SpotMe Blog

AUGUST 11, 2023

How, then, is it possible for pharmaceutical marketers to create a global pharma content strategy that not only engages audiences but also educates them and builds brand awareness? Enter the realm of online events: one of the best solutions that is easier than you think. The main question is: who do you want to reach?

Social Media 130

Social Media Education Marketing Events 130

Stova

MARCH 17, 2023

The Complete Guide to Event Marketing This guide will tell you what matters now and what will matter going forward in event marketing. When a tool becomes popular, it profoundly affects the way we will consume experiences and products. How does that affect corporate and business-oriented environments?

Event Marketing 40

Event Marketing Marketing 2023 Social Media 40

Eventory

JUNE 19, 2018

Reading Time: 20 minutes Event is a very positive and popular employer branding tool. Events have a great impact on brand’s image as an employer regardless of the role the company’s representatives play in it. The clue is to pick the right events to attend. It is also a very efficient one.

2018 77

2018 Technology Tech Financial 77

Conferences that Work

JUNE 1, 2020

If you missed David Adler ‘s & my closing keynote Leadership, Events, Shackleton, Survival, and Hope at Untethered2020 , you can watch it at the end of this post. David and I structured this session as an unrehearsed conversation, so it’s a little rough — but I think that keeps it fresh!

Events 156

Events Meetings Food and Beverage Conference 156

Attendify

SEPTEMBER 18, 2019

You did it — your event is over. Either way, post-event exhaustion is real, so you’re probably ready to relax and reenergize on the beach. Unfortunately, if you’re like most event organizers, you still have a ton of follow-up work to do before you can enjoy one of those drinks with little blue umbrellas in them.

Technology 48

Technology Social Media Event Apps Speakers 48

Social Tables

FEBRUARY 9, 2018

How much do you feel you still truly understand venue marketing in today’s ever-involving digital world of snaps, stories, fluctuating industry relationships and new commission structures? Does putting hospitality first still matter, or now is it something else entirely? The answer? But you need to do it with intent now more than ever.

Venues 112

Venues Marketing Social Media Hospitality 112

PCMA Convene

NOVEMBER 28, 2018

In the second of our series on The Promiseland Project, we’re on site for the initiative’s inaugural event to see how a big idea about meaningful conversation plays out in a tiny North Dakota town. But I was in North Dakota to — hopefully — experience the opposite of bitter feuding between political parties.

Travel 45

Travel Advertising Tourism Site Selections 45