Event Pro Update

The Anti-Diet Movement on Display at an Event for Dieticians

PCMA Convene

APRIL 4, 2024

The article is the result of an investigation by The Washington Post and The Examination, a nonprofit newsroom that covers global public health, and finds that General Mills, in particular, “has launched a multi-pronged campaign that capitalizes on the teachings of the anti-diet movement.” The obesity rate in the U.S.

Food and Beverage

Food and Beverage Medical Meetings Trade Shows Social Media

Pitch Perfect: Tailoring Your Story Pitch to Different Platforms

The Castle Group

JULY 6, 2022

Then imagine how a news editor must feel sifting through the seemingly endless barrage of news alerts, press releases, tips and media advisories that come across the newsroom transom each day. First, generally speaking, print publications still have more specialized beat reporters than many broadcast television and radio newsrooms.

Conference

Conference Events

Tips and Tricks for Relationship Marketing with Freelance Writers

The Castle Group

APRIL 27, 2022

As many of us on the Castle team know, the newsroom is anything but a direct pathway to publication. While newsroom reporters try to stay on top of all the stories they’re working on, freelance writers are thirsty for a good hit.

Marketing

Marketing Social Media Meetings

VOK DAMS and IBM Collaborate to Help Companies Virtually Engage with Customers via Event and Experience Platform

Event Industry News

FEBRUARY 17, 2021

AI solutions such as media libraries or newsrooms serve as a basis for addressing customers even before and after the event. Solutions such as IBM Watson Media Live Streaming or automated subtitling of digital event content are used according to the respective event concept.

Marketing

Marketing Speakers Conference Technology

The Goldfish Effect and Busy News Cycles: How to Stand Out in a Sea of Pitches

The Castle Group

MAY 19, 2022

Along with shortened attention spans, head-spinning news cycles and media noise have swarmed newsrooms and pulled reporters’ attention in so many different directions that standing out from other stories can be more challenging than ever before.

Social Media

Social Media 2015 Entertainment Technology

Intel Had Always Planned for a Digital-first CES: Inside its Pandemic-era Strategy

Event Marketer

JANUARY 20, 2022

Intel’s digital infrastructure included a CES landing site, digital newsroom, and a digital platform that featured a customer listening lounge, live roundtables, demos, trivia, and livestreams. “We showed up in Vegas boldly and safely, and shared it out. And if you wanted to dig in, we had experts online ready to engage with you.”.

Social Media

Social Media 2018 Conference Hospitality

State Farm Sends NFL Fans on a Treasure Hunt for Footballs and NFTs

Event Marketer

DECEMBER 14, 2021

Using their smartphones, consumers scanned a football-shaped QR code found on the #TeamStateFarm Football Find microsite, the State Farm Newsroom site, on State Farm’s social media channels, and on physical signage in the city. 4-7 online as well as at physical locations in the Kansas City area.

Social Media

Social Media Sponsorships Sports Tech

Meet the Team: Carolin Gonschorrek, Customer Success Manager – Europe

zkipster

OCTOBER 28, 2022

I sat on the client desk in the AP London newsroom and provided editorial support to AP’s client base via email and phone: mediating between clients that subscribed to AP and the in-house editorial team, and monitoring the live feeds to advise big news channels on breaking news, upcoming stories and other content.

Management

Management Meetings 2022 2014

Event Planning – Spotlight on Atlanta

Master the Event

APRIL 6, 2022

The CNN Center is the world headquarters of the Cable News Network (CNN) and is home to the main newsrooms and studios for several of CNN’s news channels. Located in downtown Atlanta, near Centennial Olympic Park, the Georgia Dome and the CNN Center, the GWCC hosts more than one million visitors a year.

Event Planning

Event Planning Airlines Tourism Sports

14 Tech Tools to Help Pivot Your Event Planning

Event Leadership Institute

JULY 16, 2020

It also lets you safely sync and manage media contacts in the cloud with other team members and create a professional brand newsroom to make it easier for the media to discover and share your event news. Prowly provides everything needed to get media coverage, from finding relevant media contacts to sending eye-catching visual press releases.

Tech

Tech Event Planning Management Meeting Planning

The Ins & Outs Of Hybrid Audience Engagement

Endless Events

JULY 29, 2020

And tally light is when you’re in the newsroom, and how the newscasters always know what camera to look at. But let’s talk about calling them out and making eye contact. You do that a little bit easier with technology – it’s called a tally light.

Speakers

Speakers Sports Meetings Technology

Got Large Meetings? Three MGM Resorts Have Grown Their Las Vegas Meeting Space

PCMA Convene

JULY 25, 2017

For more information, visit MGM Resorts International Newsroom. The increased demand for space compelled us to develop more robust and creative meeting options throughout our portfolio.”.

Meetings

Meetings 2018 Trade Shows Sustainability

10 Imaginative Events and Conferences from Facebook

Bizzabo

JUNE 5, 2019

Source: Facebook Newsroom. Facebook and its Oculus Team prepared an extensive amount of content, learning, networking, and demo opportunities during a strategic industry event to maintain brand visibility. Global Safety & Well-Being Summit. In the last three years, Facebook has held an annual summit on Global Safety & Well Being.

Conference

Conference B2B Event Marketing Education

12 Imaginative Events from Cisco

Bizzabo

AUGUST 16, 2019

Source: Cisco Newsroom. The benefit of this event marketing tactic is a potential boost in event ROI because you have the opportunity to charge attendees an additional fee for access. Cisco Partner Summit. The Cisco Partner Summit is for (you guessed it) Cisco partners.

Social Media

Social Media Telecommunications Technology 2019

Building the Tagvenue Brand: A Visual Refresh & A Peek Behind the Scenes

Tagvenue

SEPTEMBER 30, 2022

You may have noticed that we’ve recently refreshed our brand’s visual identity, and our platform … Building the Tagvenue Brand: A Visual Refresh & A Peek Behind the Scenes Continue reading ».

Letter from Tagvenue Co-Founders, 2022

Tagvenue

SEPTEMBER 30, 2022

We are at the beginning of a new chapter in Tagvenue’s history. The events industry … Letter from Tagvenue Co-Founders, 2022 Continue reading ».

2022

2022 Events

Tagvenue Announces Its Rebrand

Tagvenue

SEPTEMBER 30, 2022

For the first time in its seven-year history, Tagvenue announces a major brand change. In … Tagvenue Announces Its Rebrand Continue reading ».

Tagvenue Expands to 7 New Cities Across the UK and Australia

Tagvenue

AUGUST 5, 2019

British start-up’s biggest expansion yet We are delighted to announce our biggest expansion to date. … Tagvenue Expands to 7 New Cities Across the UK and Australia Read More ».