Conferences that Work
SEPTEMBER 21, 2016
Paid influencer marketing is spreading to the event industry, and I doubt that it’s an ethical practice. Brand X would like you to review the visit and conference experience on your company’s blog and promote Property Z on social media. Now event industry influencers are being asked to do the same thing.
Event Leadership Institute
SEPTEMBER 28, 2022
A CCP may include staff from all areas of the organization, such as executives, marketing & communication, legal, HR, and subject matter experts. Whoever could be the spokesperson must learn how to work with the media. The social media role should know when, how, and why to send a tweet or post to preferred channels.
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PCMA Convene
MARCH 1, 2019
In fact, most saw continued stability and growth for their events — and many also blamed the strong economy — which in turn creates a seller’s market — for making their job more challenging. continued to lose market share, with overseas travel to the U.S. The economic verdict in Davos, according to Bloomberg ? 30 — is that the U.S.
ePly
MARCH 18, 2024
From conception to post-event marketing, the planner has to be ready for nearly anything. Site selection: The venue and location must fit the budget and the basic requirements for the event. The venue, food/drink, entertainment, marketing, security, permits, and schedule will all impact the bottom line.
All Seated
MARCH 12, 2019
. To get to the heart of how the needs of planners and organizers are changing, we dug into PCMA Convene’s recently released 28 th Annual Meetings Market Survey. Takeaway #2: Digital Venue Marketing Tools Play a Role. A robust venue marketing toolkit that appeals to a diverse set of needs. The answer?
PCMA Convene
AUGUST 16, 2023
ESTRO social media) The pandemic has upended destinations’ view of business events as some kind of “subsidiary of tourism,” U.K.-based ESTRO has been used to telling “the story of how destinations can market strategically around SDGs and attract associations with a matching cause to the drivers of development of the city/region.
Maritz Global Events
MARCH 3, 2020
Post authored by Rachel Stephan, Event Marketing Strategist, sensov/ event marketing. We’re always looking at new trends, tech innovations and the social climate to see what will shake up the industry. With so many things to consider, site selection will challenge more and more and event planners.
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