Smart Meetings
MARCH 18, 2024
In-market managing directors for countries all over the world reported on trends in consumer sentiment, government policies and all-important airlift limitations. The luxury China market wants personalized and outdoor, active experiences. Authentic encounters, sustainability and premium travel are growing trends.
PCMA Convene
NOVEMBER 30, 2016
Business and leisure travelers go to South Korea for many reasons: shopping, beaches, intoxicating culture and historical sites, or some-times just to eat. Jutting into the Sea of Japan, South Korea is cut off from mainland Asia by its closed northern half, North Korea, meaning that everyone needs to travel in and out by air or sea.
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Event Industry News
SEPTEMBER 29, 2021
Korea Tourism Organisation, VisitDenmark and Gibraltar Tourist Board are just a handful of the international destinations ready to help planners find the perfect location for their next meeting or event while a large number of UK destinations, including Conference Leeds, Meet Leicester and London Convention Bureau will be doing the same.
PCMA Convene
MAY 22, 2018
market conditions — including consolidation, a changing regulatory environment, and other economic factors — have lowered attendance at many trade shows and conferences. As a result, some organizers have begun investing more in international marketing as a way to achieve sustained growth for their domestic events.
Management Events
FEBRUARY 27, 2023
Being able to scan a QR code to see the product’s entire supply chain to verify if everything the business claims is true, especially with a business’ sustainability practices, is useful. There is a great project that is already live in South Korea. Next, sustainability and traceability.
Conferences that Work
DECEMBER 12, 2022
They are built for onboarding, not for long-term growth, which means that they lead with cool features, not with promises of sustainability. Unfortunately, alternative networks can throw marketing money at all sorts of other features trying to convince you that those features matter more. Concerns about Post News.
PCMA Convene
JULY 3, 2017
There are going to be no strategies which are going to be relevant for the next eight years, 10 years, because the market dynamics are just changing and evolving so much. now because North Korea is getting a little bit more active. There will be continued sustainable growth in the region despite economic and political instability.
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