Event Marketer

MARCH 28, 2022

Welcome to the world of “granfluencers,” a collection of senior social media stars that have absolutely no time for your ageist attitude. So how did the 60-plus crew infiltrate a marketing medium that has by all accounts been dominated by Gen Z and millennials since its inception? Now, put down your needlework.

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Social Media Fashion Retail Banking 138

The Castle Group

FEBRUARY 27, 2024

Looking Ahead – 2024 Communications Landscape We have turned the page on 2023, and with a few months of 2024 behind us, our public relations , events , crisis communications , public affairs , and social media experts shared their insights on 2024 trends that are here to stay. Here’s what they had to say: 1.

Social Media 52

Social Media 2024 Sustainability Contracts 52

Endless Events

JUNE 17, 2021

In today’s episode of Event Brew, Nick, Thuy, and Will will mostly talk about the latter portion of their lives. They will dive deep into social media and how their opinions about it have changed since the beginning of the pandemic. Our attitudes about social media have changed, and the brew crew is no exception.

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Social Media 2020 Conference Marketing 127

Attendease

APRIL 11, 2024

The virtual event has come to an end; the last of the breakout rooms have closed, and attendees are logging off. But while the virtual conference may be over, the conversations and post-event reporting shouldn’t have to stop there. Why is Retention Important Post-Event?

Social Media 195

Social Media Sustainability Sponsorships Management 195

Endless Events

MARCH 13, 2018

Social media can be a challenge. However, social media can be a great place to find community via social media groups. What can you do to keep your group engaged? They will discuss why you need to be in social media groups. How to find the right groups for you.

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Social Media 2017 2018 Event Management 82

Guidebook

MARCH 6, 2024

Congratulations if you just hosted your event or are about to host it! However, here’s something you must consider—the end of an event is just the beginning of a new marketing journey. Events are rarely a one-time done-and-dusted affair. What is Post-Event Marketing? Why is it Important?

Event Apps 78

Event Apps Event Marketing Marketing Social Media 78

Attendease

OCTOBER 25, 2023

In the first part of our guide about event website analytics , we uncovered how you can shine a light on an event’s success online using some essential event success metrics. The better your strategies, the more attendees will be at your event! Are you ready for round two?

Social Media 195

Social Media Marketing Events Event Marketing 195

The Castle Group

NOVEMBER 7, 2023

Why thought leadership is essential on social media There are many ways to build thought leadership for a client. You could help your thought leaders write blogs, pitch them to media on specific topics, look for speaking engagements, and more. However, any thought leadership plan should have a social media component.

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Social Media Consulting Marketing Speakers 52

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

Event Marketing 71

Event Marketing Marketing Social Media 2004 71

Skiddle

JANUARY 23, 2023

To say social media is popular would be an understatement. Facebook revolutionised marketing by allowing brands to deliver their product to their customer’s news feeds. Social media is forever evolving. Marketing companies, ticket providers and B2B brands often produce how-to guides to generate leads.

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Social Media 2023 2013 2022 52

EventBank Insights

OCTOBER 21, 2019

Event marketing, and by extension marketing itself, is all about attention. It’s reflected in the way marketers work—much has changed since the initial dot com boom of the 90s. It’s reflected in the way marketers work—much has changed since the initial dot com boom of the 90s. Quick Reads. Pick the Right Platform.

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Social Media Marketing Event Marketing Speakers 92

SmartMeetings

JULY 20, 2020

How can corporate social responsibility (CSR) continue to have the same impact and benefits in a socially distant world? That is the challenge meeting planners are facing in a virtual event reality. How loyal your attendees are to your event and your brand is imperative to that decision making process.

Social Media 90

Social Media Risk Management Marketing Meetings 90

Eventmobi

MAY 23, 2024

How Do Conferences Differ from Events and Conventions? “Event” is a blanket term that includes everything from intimate weddings to mega industry get-togethers. Both conferences and conventions fall under the “events” umbrella. Everything from academic conferences to virtual events is fair game.

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Conference Management Speakers Event Apps 389

Attendease

JANUARY 25, 2024

One of the most effective ways to harness patients’ passion and engage them in healthcare fundraising is by hosting events. Events provide a unique opportunity to promote your cause, generate support from patients, and show appreciation for patient donors. Plan an inclusive event. Use multichannel marketing.

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Healthcare Social Media Hospitality Events 195

Attendease

NOVEMBER 14, 2023

Your event website has the potential to be the biggest driver of corporate event attendance. An optimized, functional and user-friendly event website acts as the centralized online hub for your event. According to Bizzabo , many event organizers are spending an increased budget on marketing their events.

Social Media 195

Social Media Speakers Management Event Management 195

Attendease

FEBRUARY 15, 2024

Event sponsorship can make or break the success of a corporate event. For corporate event planners, identifying and securing event sponsors is an essential yet challenging undertaking. This article will explore proven techniques and strategies for how to get sponsors for an event. Provide event details.

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Sponsorships Social Media Events Corporate Events 195

GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

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Event Marketing Marketing Social Media Events 159

Expo Pass

OCTOBER 6, 2021

After organizing any kind of event, the first thing you should do is take a well-earned break. Post-event marketing can wait for a day. Good… Now let’s talk marketing. There have never been more ways to stay connected with attendees after your event. Maybe even include a speaker from the event.

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Event Marketing Marketing Social Media Speakers 130

Hubilo Blog

JULY 26, 2018

In the current scenario of the events industry, event professionals face immense competition in terms of acquiring, planning and managing events. . One of the best ways to do that is to expand their overall professional network and make the most out of the event tech tools that now dominate the market.

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Event Tech Social Media Tech Event Management 192

Eventory

SEPTEMBER 19, 2018

Attending a big industry event not only offers you a wide range of inspiration and knowledge but it’s also a great opportunity to network. However, with the multitude of events that take place every year around the world, it’s hard to decide which one will fit your needs. Social Media conferences in 2019 .

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Social Media 2019 Conference 2018 79

Endless Events

OCTOBER 18, 2022

Every event professional understands that events are a form of marketing – especially in a B2B and B2C world. A Splash study shows that it might be the most powerful tool in the marketer’s arsenal! Like any other marketing effort, events need a comprehensive event marketing strategy to get the best results.

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Event Marketing Marketing B2B Social Media 139

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

Plan Your Meetings

AUGUST 7, 2018

It’s no secret that the economy affects the events industry. When event budgets are slashed, event attendance drops, attendees are less willing or able to travel, and those attendees who do show up feel the effects of the economy. Calculating your revenue from events can be obtained utilizing several techniques.

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Event Marketing Marketing Social Media B2B 176

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

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Event Marketing Marketing Social Media Events 90

Plan Your Meetings

AUGUST 31, 2016

For some time now, there has been a lot of discussion on social media channels about the effectiveness of business-to-business (B2B) social media marketing. The key question has been: Can the results that have been generated through business-to-consumer marketing (B2C) be replicated when marketing to businesses?

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Social Media B2B Marketing B2C 71

Expo Pass

MAY 18, 2022

Events need marketing. Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and revenue? Why is event marketing important? This is a fact. Let’s get to it!

Event Marketing 113

Event Marketing Marketing Social Media Advertising 113

Attendease

FEBRUARY 20, 2024

Corporate events serve an important purpose — they boost brand visibility, drive revenue, and strengthen relationships with customers and employees. However, executing successful events takes more than ordering catering and sending invites. Consider asking questions like: What is the primary purpose of this event? Educational?

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Corporate Events Food and Beverage Social Media Event Management 195

Endless Events

FEBRUARY 2, 2018

Do you know the saying that at the back of successful social media campaigns is an exhausted marketer? But to be honest, with all the work and heart we already pour into our events, adding social media to the mix can be a bit too much. Stats All Event Professionals Should Know This 2018.

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Social Media 2018 Travel Marketing 54

Meeting Application

OCTOBER 25, 2018

You can face it with strong marketing and solid promotion, making the venue full of enthusiastic and engaged attendees. There are many ways to spread the buzz about an upcoming event, but the choice mainly depends on the target group. #1 Think about attendees’ needs, interests and include these in the event.

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Marketing Social Media Venues Events 180

Endless Events

SEPTEMBER 9, 2022

Marketing has changed significantly over the last 10 to 15 years. Content marketing has seen a boom in activity. Twenty years ago, content marketing was what people wanted to be doing. What’s next for the future of event marketing? on the horizon, the internet is changing, and marketing for events must keep up.

Event Marketing 133

Event Marketing Marketing Social Media Events 133

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

Event Marketing 71

Event Marketing Marketing Social Media Events 71

Attendease

NOVEMBER 18, 2021

How much you decide to charge for tickets can make or break your event. In this guide we will cover proven strategies to help you determine your ticket pricing strategy, and ensure the financial success of your event. Determine your event’s value. what they want to get out of the event, and what value the event will bring them.

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2022 Social Media Advertising Financial 366

NVOLV

NOVEMBER 22, 2020

Today, whenever marketing is discussed, everyone tries to be the early bird and jump on the digital marketing bandwagon. This isn’t the wrong move, but sometimes things don’t go as planned, and you have limited time to create and execute marketing strategies. Don’t forget to use social media. Compliment your SEO.

Event Marketing 98

Event Marketing Marketing Social Media Events 98

Eventmobi

SEPTEMBER 28, 2023

Members can refer to these membership lists when seeking to connect with others within the same organization or community, and it can also be used by those outside your organization to find a professional or contact for other reasons (jobs, events, etc.). They’re typically distributed to members at meetings, events, or sent in the mail.

Social Media 221

Social Media 2023 Management Advertising 221

GEVME

MARCH 24, 2022

It has not been too long since virtual events came into the spotlight – bringing a new wave of innovation into the event industry. But as events continue to evolve and technology keeps disrupting this space, there’s one more thing that everyone has their eyes on — the metaverse. Why does the metaverse matter to event marketers?

Sponsorships 156

Sponsorships Event Marketing Marketing B2B 156

Attendease

MAY 9, 2024

Some may think an event is over when the guests leave the venue, and the doors are shut, but event managers still do much more work. Part of the work is to gauge attendees’ satisfaction and measure the event’s success. Today, we will share some best practices to help you create effective event surveys to measure this success.

Social Media 195

Social Media Speakers Events Marketing 195

GEVME

APRIL 23, 2019

Every event planner should know how to market an event planning business. For many small things and important details that accompany the organisation of an event, special attention must be paid to marketing and advertising. As you continue to develop your event business, you may face various challenges.

Event Planning 136

Event Planning Marketing Advertising Social Media 136