MeetingsNet

FEBRUARY 23, 2024

Short-form video is wildly popular and not difficult to produce—provided the event host has a plan for content creation and a timely strategy for pushing it out. One reason for this: About half of viewers will tune in for the entirety of such a video.

Event Marketing 97

Event Marketing Marketing Trade Shows Social Media 97

Marketo Events

APRIL 19, 2019

Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media. Create event videos that drive buzz.

Event Marketing 167

Event Marketing Marketing Social Media Advertising 167

Eventmobi

FEBRUARY 15, 2019

One of the biggest benefits of event marketing comes down to the here and now of an event day; it’s all about the meet and greets, networking, and face-to-face interactions. However, as any event marketer will tell you, the success of an event depends on the actions taken well before the event day, as well as the days after.

Marketing 186

Marketing Social Media Speakers 2018 186

EventMB

AUGUST 6, 2018

How can you increase registrations and ensure that your next event is a hit? Here are 5 Event Marketing tactics to help you succeed. This video is brought to you by Eventmobi, event management technology that makes the entire event lifecycle easier for professionals like you. […].

Event Marketing 77

Event Marketing Marketing Technology Event Management 77

SmartMeetings

FEBRUARY 26, 2024

For maximum effectiveness, event email campaigns should be personalized to give this outreach a better opportunity to stand out among the 121 other emails the average person receives each day. Read More : 6 Tips to Write an Email Newsletter for Event Marketing Another must for email marketing campaigns today is to make them mobile-friendly.

Event Marketing 64

Event Marketing Marketing Social Media Advertising 64

SpotMe Blog

MARCH 23, 2022

Just about every major American company has relied on video conferencing platforms to maintain business functions during the pandemic. In fact, a recent study has shown that 75% of employees depend on video conferencing technology for remote work. 7 Video Conferencing Technology Trends to Look Out for in 2022.

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2022 Technology 2021 Conference 130

EventMB

NOVEMBER 23, 2017

This video offers 3 hacks you can use to better engage and enhance your events using social media. abovethefold## Savvy event planners know they have to stay on top of social media, but which tools are worth the time and energy to invest in? Which ones are worth the effort and truly the MUST HAVES […].

Social Media 106

Social Media Event Marketing Marketing Events 106

Opus Agency

MAY 17, 2023

How Can Event Marketers Leverage Short-Form Video to Maximize Event Registration and Boost Attendance?

Event Marketing 105

Event Marketing Marketing Events 105

Expo Pass

JANUARY 23, 2024

We’re kicking off the year with a great topic that’ll set you up for a successful year of event marketing. Our recent webinar, Decoding Event Marketing: What Works & What Doesn’t , featured a pair of marketing gurus who graciously shared their wisdom. This is where tailored marketing comes in.

Event Marketing 134

Event Marketing Marketing Social Media Events 134

Guidebook

MARCH 6, 2024

Just like there’s a pre-event marketing campaign, there also has to be a post-event marketing campaign. This guide will explore the power of event apps in post-event marketing, a crucial yet often overlooked aspect. What is Post-Event Marketing? Why is it Important?

Event Apps 78

Event Apps Event Marketing Marketing Social Media 78

Event Marketer

AUGUST 22, 2022

Join us for a video tour through the top brand activations that took place outside the convention center, from FX to Apple TV+ to Paramount. The post Take Our Video Tour of Brand Activations at Comic-Con 2022 appeared first on Event Marketer. And we weren’t disappointed.

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2022 Event Marketing Marketing Events 118

Eventbrite UK

JULY 31, 2017

With video predicted to account for 79% of global internet traffic by 2020, it's a form of media that event organisers need to use to promote events. The post How To Use Video For Event Marketing: Before, During, and After appeared first on Eventbrite UK Blog.

Event Marketing 97

Event Marketing Marketing 2020 Events 97

Expo Pass

OCTOBER 6, 2021

After organizing any kind of event, the first thing you should do is take a well-earned break. Post-event marketing can wait for a day. Good… Now let’s talk marketing. There have never been more ways to stay connected with attendees after your event. Also, don’t forget to share pictures and videos.

Event Marketing 130

Event Marketing Marketing Social Media Speakers 130

EventMB

APRIL 5, 2017

Join us for this free webinar to learn how to use video to drive event awareness and boost attendance. Video has become one of the most powerful and effective storytelling, and digital marketing tools of our time.

Event Marketing 93

Event Marketing Marketing Events 93

Event Marketer

JUNE 6, 2023

Winners of the 2023 Ex Awards were crowned at a “Let’s Glow”-themed gala during the Experiential Marketing Summit in Las Vegas, where Reddit took home the top honor. The post Ex Awards 2023 Recap Video appeared first on Event Marketer.

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2023 Event Marketing Marketing Events 52

GEVME

JULY 4, 2018

If no one heard about your event, it never really happened. Event marketing is your lifesaver when you need to explain to the world why you haven’t been getting a good night’s sleep for the last few months. But it’s obviously not the only reason you should fall in love with event marketing.

Event Marketing 159

Event Marketing Marketing Social Media Events 159

Event Planning BluePrint

FEBRUARY 19, 2024

Since starting my event career in 2004, I’ve learned a thing or two about the transformative power of effective event marketing and promotion. Today, I’m thrilled to share some strategic insights that can elevate your events, regardless of your audience.

Event Marketing 71

Event Marketing Marketing Social Media 2004 71

Event Marketer

JUNE 14, 2023

The post Video Recap: Experiential Marketing Summit 2023 appeared first on Event Marketer. More than 1,000 industry insiders gathered for a three-day dialogue on the state of experiential and fostering professional and personal growth.

2023 52

2023 Marketing Event Marketing Events 52

Eventmobi

FEBRUARY 25, 2019

*This is the second part of a video marketing series written by guest blogger, Kristen McCabe, from G2 Crowd. G2 Crowd is the leading website for online business software and service reviews, where EventMobi ranks as a High Performer on the Summer 2018 Mobile Event Apps Report. Finding a video sponsor.

Marketing 150

Marketing Social Media Speakers Event Marketing 150

Event Industry News

AUGUST 22, 2023

GLO are a specialist conference video production and live-streaming company. Operating throughout the UK and internationally, they record conferences, produce hybrid events, create highlights films with fast-turnaround onsite edits as well as event videos for social media. link] Contact Details: arran@glo.live[link]

Social Media 52

Social Media Conference Events Event Design 52

Eventmobi

MAY 29, 2018

This blog post is going to be covering how to take advantage of a Promotional Video to increase event app adoption. The Event App Promotional Video. If attendees think the event app will help them have a more productive and engaging event experience, they will be more inclined to download it.

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Event Apps Advertising Events Marketing 186

Event Marketer

NOVEMBER 13, 2023

The post Video: Inside OMEN’s Enchanting Booth at Anime Expo 2023 appeared first on Event Marketer.

2023 52

2023 Event Marketing Marketing Events 52

Bizzabo

AUGUST 31, 2021

This strategic partnership between Bizzabo and Brightcove gives mutual customers an efficient way to deliver high-quality video for virtual, in-person, and hybrid events. Virtual events are here to stay.

Marketing 62

Marketing Event Marketing 2021 Tech 62

Event Marketer

AUGUST 16, 2021

The year 2020 was one without summer blockbusters but Amazon Prime Video made up for lost time in July with the debut of its original movie, “The Tomorrow War.” But perhaps the most memorable aspect of the campaign was the global White Spike invasion that kicked off directly after the film’s in-person premiere event.

Social Media 138

Social Media Transportation Airlines Travel 138

Event Marketer

MAY 12, 2022

The industry gathered with an extra spring in its step at the 20th annual Experiential Marketing Summit in Las Vegas, which spanned workshops, meet-ups, breakouts, drone shows and our biggest-ever keynote lineup. The post EMS 2022 Video Recap appeared first on Event Marketer.

2022 52

2022 Event Marketing Marketing Meetings 52

Marketo Events

APRIL 19, 2019

Video ads are one of the most potent tools in a marketing arsenal. So why do so many event marketers ignore it? According to a 2018 Animoto report on social video trends, 93% of business score new customers from video marketing on social media. Create event videos that drive buzz.

Event Marketing 60

Event Marketing Marketing Social Media Advertising 60

Event Marketer

OCTOBER 31, 2022

Prime Video pulled out all the stops to boost awareness of its futuristic original series “The Peripheral” among sci-fi and fantasy fans at New York Comic Con, Oct. More Scenes From the Event: Photo credit: Luis Ruiz. And we ultimately believe that this tactic helps us cut through all the noise.”.

Fashion 99

Fashion Speakers Events Marketing 99

Expo Pass

MAY 18, 2022

Attendees need to know when the event will happen, who’s speaking, and it all has to sound like an amazing time. But how can event marketing actually boost attendance and revenue? To help you out, we’ll go over some event marketing basics, then show you how to pump up your attendance with a top-notch marketing strategy.

Event Marketing 113

Event Marketing Marketing Social Media Advertising 113

GEVME

FEBRUARY 25, 2019

Promotional tools for event marketing are powerful assistance for your event marketing. They help to save time and efforts during the event promotion. You are welcome to look them through and pick the most effective apps for your marketing needs from our top 12 marketing tools list. BrightTALK.

Event Marketing 120

Event Marketing Marketing Social Media Advertising 120

Event Industry News

MAY 19, 2022

Besides the obvious of having a hot topic and great speakers, here are 4 event marketing tactics that will boost your event attendance: Contents. Will they register for your event? With Snöball , speakers can record branded teaser videos and share them across social. Micro-commitments. Reciprocity.

Event Marketing 127

Event Marketing Marketing Speakers Transportation 127

Event Industry News

MAY 17, 2023

Better production for a more demanding audience Stepping up the production values of marketing or communications video makes good business sense. It ensures ROI, reinforces messaging, and increases trust in your organisation.

Marketing 57

Marketing Event Design Event Marketing Event Management 57

Event Planning BluePrint

OCTOBER 24, 2022

As an event planner, you’re competing for business. So your event marketing strategies need to resonate with the right audience to effectively market your services to them. . However, event marketing isn’t just about filling the room with bodies, but rather ensuring the attendees are actually your target audience.

Event Marketing 90

Event Marketing Marketing Social Media Events 90

Event Industry News

OCTOBER 24, 2023

Here’s why… The structure of events is not what it used to be. Conferences, exhibitions, seminars, they’re back in full swing but something is different. The world has changed. And now, content is more important than ever.

Conference 113

Conference Events Event Design Event Marketing 113

Plan Your Meetings

AUGUST 7, 2018

Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Here are some strategies and tips you can use to drive attendance and ensure your organization continues allocating dollars towards events during tough times. Build pre-event marketing strategy.

Event Marketing 176

Event Marketing Marketing Social Media B2B 176

Endless Events

DECEMBER 17, 2019

It’s time to dive deep into the world of 2020 event marketing trends! So today, we kickstart this series of episodes with 2020 event marketing trends. As event professionals, marketing is an enormous part of what we do. Subscribe via iTunes: Video & Audio or Audio Only.

2020 133

2020 Event Marketing Marketing Corporate Events 133

Planner WIre

DECEMBER 12, 2023

In the ever-evolving world of event marketing, integrating social media is no longer just an option; it’s a necessity. I’ve seen firsthand the transformative power of these platforms in enhancing event engagement and reach. Collaborate with them to share content related to your event on their social channels.

Social Media 45

Social Media Event Marketing Marketing Speakers 45

StraussCA

JANUARY 18, 2024

In the ever-evolving landscape of digital dynamics, event marketing for associations is a thrilling ride. Embrace the Tech: Associations, it’s all about tech! From virtual conferences to in-person events, leveraging technology is your secret weapon. Blogs, videos, podcasts – explore various formats.

Event Marketing 52

Event Marketing Marketing Social Media Sustainability 52