Event Marketer
OCTOBER 11, 2021
When Wisconsin Cheese made the decision to activate at this year’s virtual SXSW festival, members of its brand community, Cheeselandia, were the first to know. As brand VIPs, they’re given special access to all kinds of events, promotions and products in return for their fervent devotion. Create a Rallying Cry.
Event Industry News
APRIL 6, 2023
Implecho will be Audio Partner for Event Tech Live (ETL) Las Vegas, organizer Event Industry News has announced. The arrangement sees Brookfield, Wisconsin-based, Implecho providing the show with a two-way radio system for event logistics and 300 audio communications headsets for the live sessions.
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Event Marketer
MARCH 30, 2023
At the industry’s largest annual trade event, the Kitchen & Bath Industry Show (KBIS), Jan. Photo credit: Kohler The post A Welcoming Booth Vibe Helps Kohler Celebrate 150 Years and Earn Top Honors at KBIS appeared first on Event Marketer. 30 through Feb.
Event Marketer
JUNE 15, 2021
Miller sought to fix that by submitting a petition to the Milwaukee Common Council to create its own territory, called The Champagne of Beers region, around its brewery in Wisconsin—and then hiring an official brand ambassador to represent it on the ground. Photo credits: Miller High Life, Anheuser-Busch.
PCMA Convene
MARCH 7, 2019
Stephanie Klett, Wisconsin’s secretary of tourism for the past eight years, has been named president and chief executive officer of VISIT Lake Geneva, effective April 8. For 18 years, Klett was host of the Discover Wisconsin Television and Radio series, where she has continued to host on occasion. Peter Cranis.
Event Leadership Institute
FEBRUARY 28, 2018
One of the main reasons event professionals learn with us is to hone the skills needed to advance their event planning careers, and many of them ask us about job openings. Fundraising Event Management. Technical Meeting & Event Production. Event & Meeting Management Fundamentals. Upcoming Courses.
Cvent: Event Marketing
MARCH 28, 2019
Madison, Wisconsin , is making planners’ lives easier with an innovative initiative like no other. A connection to the renowned University of Wisconsin-Madison grants access to intellectual capital you can leverage. In fact, 100% said Madison met or exceeded their expectations as an event destination in exit surveys last year.
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