Gallus Events
JULY 9, 2018
So you have managed to get a bunch of people to log on and watch your online event. You have done all the hard work and congratulations! But don’t celebrate too soon. Engaging an online event audience is not as easy as you think. In June this year we ran another online seminar for our client Practically Perfect PA. We attracted over 500 paying attendees.
EventMB
JULY 12, 2018
This is a sponsored post written by Kristen Carvalho, Director of Events and Content Marketing at Aventri. More information about Event Manager Blog’s sponsored posts. Why do events and organizations rebrand? Over time things become stale, you want to stay fresh with your business and event. Maybe you had a name that you wanted to shake or […].
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GEVME
JULY 11, 2018
Event organisation is synonymous with multitasking – and I challenge anyone to deny it. Even if you’re one of those people who can’t operate without checklists, you should still always be ready to change your event plan and take on hundreds of new challenges at the very last moment. The reason is that there are always things you just can’t control, from low conversion levels to poor engagement on social media.
Velvet Chainsaw
JULY 9, 2018
How do we think? And just as important, how and what do we think about our conferences and events? How do we understand our conference planning processes, its underlying assumptions, and our customers, partners, exhibitors, and stakeholders? How do we create knowledge about our conferences that serve as our cognitive maps and meaning structures during the planning and execution stages?
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The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.
Eventmobi
JULY 12, 2018
One of the most important aspects of your attendees’ experience is engaging with your organization. Whether your organization is a non-profit association or multinational corporation, ensuring consistent and compelling event branding should always be one of your guiding stars when it comes to designing a top notch event experience for your attendees to amplify your brand loyalty.
Event Pro Update brings together the best content for event, conference, and meeting planning professionals from the widest variety of industry thought leaders.
GEVME
JULY 9, 2018
An event is a puzzle, and if you don’t manage to craft a strong event invitation email, you can lose one of its fundamental pieces. This is especially true if you’re new to the world of event planning; it is a challenge to understand how people will respond to your invite. What can really be helpful here is tapping into your own inbox. Check out other event invites that made you sign up for various things, and try to spot any similarities.
Velvet Chainsaw
JULY 13, 2018
If there’s something strange in your conference-hood. Who you gonna call? (paradigm busters). If there’s something weird. And your event don’t look good. Who you gonna call? (paradigm busters). I ain’t afraid of no paradigm. I ain’t afraid of no paradigm. (Adapted from songwriter Ray Parker Jr. Ghostbusters lyrics.). Who You Gonna Call? Paradigm Busters.
Eventinterface
JULY 11, 2018
Whatever kind of event you are hosting, you need people to attend. This is especially true when the event is open, meaning that you don’t need an invitation to attend, you just need to either buy a ticket or RSVP (depending on the type of event that you are hosting). To get people to attend your event, you first need to get the word out. You need people to know beforehand when, where, and what your event is about.
Eventory
JULY 12, 2018
Reading Time: 6 minutes Bear in mind, that the event doesn’t end when the last visitors leave the venue. All leads require nurturing. And partners will be grateful for a thank you email with the detailed post-event report. The platforms for event organizers gather all kinds of data. What is important enough to be put in the post-event summary report ?
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In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret
GEVME
JULY 12, 2018
When it comes to the world of corporate events, there are countless trends and ideas constantly emerging that one needs to understand and implement in their own event, from event ideas to cutting-edge technologies. However, the one thing that can set your corporate seminar apart is how seamless the entire execution of the event is for the attendees.
Velvet Chainsaw
JULY 12, 2018
A strong driving force lies just beneath what you do on a daily basis. It is the unspoken, unrecognized, and unquestioned assumptions that steer your thinking, decisions and actions. These views developed over time and through education, experiences and interactions with others. These mental models are deeply embedded in our conference planning and management practices.
Guidebook
JULY 12, 2018
You’ve seen it: an overwhelming event sponsorship document that resembles a sushi order form. A long list of options and prices, no clear hierarchy, shared with all potential partners. Oh boy, where to begin? Too many undifferentiated choices can immobilize a buyer. When people are given a moderate number of options versus a large number of options, they are likely to make a choice and are more confident in their decisions and ultimately, happier with what they choose.
Endless Events
JULY 12, 2018
As an event prof, you probably have a good feel for if an event was successful or not. But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.
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Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!
Core-apps
JULY 9, 2018
Event Tech Tips for Corporate Event Planners. “Forget talking about event technology, it’s time to take action!”. That was the rallying cry from our power-packed panel of event insiders on our recent webinar, “Event Tech Tips for Corporate Planners.”. Christy Lamagna , CEO and Master Strategist, Strategic Meetings & Events; Danalynne W. Menegus , Editor, Corporate Event News; Wayne Crawford, VP Sales, Core-apps; and Dahlia El Gazzar , Tech Evangelist + Idea Igniteur, DAHLIA+ Agency drew on t
EventMB
JULY 11, 2018
Want to give your customers the type of attention that strengthens relationships and increases loyalty? What about improving word of mouth marketing? Want a new source of revenue for your company? User conferences accomplish all of these, but only if you do them well and offer a stellar experience. We’ll show you how. In this […]. The post How To Plan A User Conference: The Event Organizers’ Guide To Successfully Launching A User Conference That Will Make Waves by EventMB Team appeared fi
Event Planning BluePrint
JULY 10, 2018
Events are great opportunities for small businesses to promote brand advocacy and increase employee morale. Whether your event planning duties focus on an intimate event attended by colleagues or a big blow out for the whole company, there are certain strategies you need to focus on to increase attendance at your next company event. Planning events comes down to asking the right questions and making knowledgeable decisions.
BizBash
JULY 11, 2018
One normally wouldn't associate flowers and cars as a go-to pairing for event design. But recently, event designers and florists.
Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien
Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.
Meeting Application
JULY 12, 2018
Unless it’s some sort of a secret gathering, you probably want as many people to attend your event as possible. At the same time, you’d like to see them responsive and engaged, instead of just mindlessly wandering around the venue. There are certain steps you can take to boost the attendance and get people engrossed in your show. Here are top event marketing strategies for increased engagement.
MPG Event Marketing
JULY 9, 2018
In recent years, the remit of the conference or exhibition marketer has expanded – mostly to cover more strategically critical areas of an event’s value proposition. The marketer’s role is no longer limited to planning and delivering a pre-event campaign to get ‘bums on seats’. It extends to how customers experience the event itself – i.e. the ‘ brand experience ’, or more often called the ‘customer experience’.
Eventinterface
JULY 10, 2018
For more tips, read Top Tips for Great Event Name Badges.
BizBash
JULY 9, 2018
Scarborough & Tweed is celebrating summer by expanding its line of made-in-the-U.S.A. products. From bags to pens to drinkware, Scarborough.
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Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.
Endless Events
JULY 11, 2018
Finding sponsors for events can be difficult especially if you don’t have a core set of sponsors established. With that being said, in order to build conference sponsorship, you have to first look at your brand’s purpose and the values of your company. What companies do you know of that can join your event and be of added value? What are your attendees interested in?
Event Industry News
JULY 13, 2018
If you’ve run a free-to-attend event before, you’ll probably understand the disappointment that comes when half of the people who said they’d come simply don’t turn up. Without the financial commitment, it’s far easier for attendees to give your event a miss than if they’d forked out some cash. Fear not, however: there are some great techniques to help boost attendance at free events that can reduce no-shows considerably.
Eventinterface
JULY 10, 2018
For more tips, read Top Tips for Great Event Name Badges.
BizBash
JULY 9, 2018
Here's a look at new Philadelphia eateries, drinking spots, hotels, conference areas, private rooms, and other spaces for all types.
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People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!
Hubilo Blog
JULY 9, 2018
Browsing the event industry news articles, I recently came across numerous technological trends being followed in the industry. A lot has changed in the recent past with the inception of tech in the events industry. New software has been created around the event planning and event management to ease the work of planners and organisers and to automate the entire event planning process.
Caterease
JULY 10, 2018
Catering is a fun and exciting industry to be in just like any other sector within the hospitality industry. It's an industry that is full of growth, but also a lot of misunderstanding that causes a lot of people to have a few misconceptions. There have been many myths regarding the catering industry. We debunked. The post Catering Industry Myths appeared first on Caterease.
Event Industry News
JULY 9, 2018
Three events and travel companies, Chew Events, Sandals Resorts and One Night Only have come together to launch a talent competition in aid of events industry charity ‘Meeting Needs’. The organisers are calling for people from the events industry who can sing, dance, or have a passion for stand-up comedy to take part in ‘Events R Talented’. Entrants will audition over late summer and autumn in front of an audience of entertainment judges, who will be announced in due course.
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