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5 Ways to Get Better Event Marketing ROI

Event Geek

Unlike the famous Woody Allen quote, you cannot get 80% of success at trade shows by just showing up. Trade shows and conferences bustle with eye-catching distractions and highly-caffeinated attendees. Creativity and planning are key, but marketers don’t need a big budget to deliver ROI.

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Five Tips for Using Social Media to Build a First-party Database

Event Marketer

With social media platforms now offering in-platform ecommerce services (like Instagram’s Shoppable Posts, Feeds, and Reels), brands that embrace these tools not only make sales around the clock, but collect valuable first-party data in the process based on shopping habits and purchases. Dig Deep on Metadata. Image credit: iStock/ Lesia_G.

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The 2021 Guide To Virtual Conferences (And Why You Might Want to go Hybrid)

SpotMe Blog

While there are a variety of virtual events, virtual conferences include many elements of traditional conferences, and sometimes other types of virtual events. In addition to conferences, other virtual event types include: Webinars. Trade shows. This year it offers its first all-digital show. Technology.

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50 Must-Read Event Industry Blogs

Bizzabo

From event management software reviews to social media, Julius and his team cover all their bases. Plus they always have a fun, new take on event ideas. Event Marketer. Event Marketer's content tackles all things face-to-face marketing. Event everything! Don’t miss these posts! PlannerWire.

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The Ultimate List of Conferences to Attend in 2023

Stova

If you can't make the June event, don't worry ETL will also take place in London on November 15 -16, 2023. The 3-day event creates a memorable, authentic experience, unlike any other, and attendees can expect to leave with the tools and insights needed to take their business to new levels.

2023 52
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Virtual Events 2021: The #1 List of Virtual Events and Conferences

Bizzabo

For many event organizers, virtual events present a new opportunity for overstepping the hurdles of social distancing and engaging audiences around the world. Planners have already made their intentions clear, with 93% of event marketers already planning to incorporate virtual events into their strategy in 2021 and beyond.

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