Trade show etiquette: Confessions of a self-proclaimed suitcaser
Plan Your Meetings
OCTOBER 1, 2018
We settled on two events that charged no registration fee for attendees, thinking we’d save much of our meagre marketing budget by walking the trade show floor and handing out literature about our company. RELATED STORY: 8 top tips: Land quality leads at trade shows. Some were veteran suitcasers.
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