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Unlock the power of personalization: How data can supercharge your event customer journey

Planning Pod

Real-life example: Sending a follow-up email with a free consultation offer to a lead who downloaded a white paper on inspiration for a specific event type. Social listening/engagement: Leverage social media listening tools to identify potential leads that are interacting with your content and asking event-related questions.

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Guide: How to Plan a Successful Product Launch Event

Attendease

Start promoting the event through email, social media, and more. . Make sure you make good use of your social media channels. Provide a media kit prior to the event and allow the media to interview your product team to gain effective, efficient on-brand coverage. . Product Demos.

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11 Secrets for Successful Association Sponsorships in 2022

Eventmobi

To create benefits of value to sponsors that are also based on member needs, think about high-level recognition like co-branded content, joint social media campaigns, and consider involving sponsors in toolkits, focus groups, and roundtable meetings with the association’s staff and/or board. Collaborate on new initiatives. KiKi’s Bio.

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How GDPR is Changing Events and 6 Other Tech Stories Planners Should Read

Eventsforce

In this month’s round up of top event tech stories, we look at what impact the EU GDPR has had on the events industry – one year after coming into effect. Have a look at the top event tech stories you don’t want to miss: Special Events: Most Event Planners Still Struggling with GDPR, Study Shows.

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Top medical communications companies: Choosing the best for events

SpotMe Blog

We’ve worked with 50+ MedComms agencies in the 20+ years we’ve been in the event tech industry. They will also handle the marketing of your medical event, such as developing a website or managing social media campaigns. But how do you make sure you’re selecting the right healthcare communications company for your event?

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The best pharma event management companies in 2023

SpotMe Blog

If you are considering changing the pharmaceutical meeting planning company you work with, it is vital to consult your organization’s internal policies, recommendations, and lists of approved partners before consulting this list. Consult our list of top medical communications companies.

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6 Ways Medical Meetings Are Proving Their Value To Exhibitors

PCMA Convene

ATS and RSNA may be frontrunners in this tech among medical events. “We Attendees might snub one booth for something as small as a bad font choice on the sign or poor table placement, but flock to the booth next door because it has an interactive demo. Now doctors can give product demonstrations and offer peer-to-peer demos. “We