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Five Ways the Sports Sponsorship Landscape Will Evolve for Brands—and Fans—This Year

Event Marketer

Corona took a direct approach to its 2021 Indiana Pacers sponsorship with elaborate mobile locker room fan activations. Now, as vaccines continue to roll out and stadiums, arenas and ballparks gradually return to full capacity, brands are looking ahead to what sports sponsorships will look like in a post-pandemic world.

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NBA All-Star 2024: Inside 13 Fan Activations

Event Marketer

At Crossover, two digital games— Dribble Town and Splashville —highlighted the NBA’s Eastern and Western Conferences, while a custom avatar of Los Angeles Clippers player Paul George acted as a guide and motivator, offering real-time feedback and commentary. IRL player meet-and-greets and on-the-spot trivia sessions were in the mix, too.

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7 Huge Event Planning Trends Spotted at MPI WEC 2018

Eventmobi

After spending the past week at MPI WEC 2018 (one of the largest annual gatherings for meeting professionals), I experienced what it’s like for an organization to pull out all the stops to create a truly memorable experience for events planners (who have seen and done it all). Theme trend: celebrating the city you’re in.

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List of association management companies in US (with expertise in Virtual & Hybrid Events)

Hubilo Blog

So if you are an association working with healthcare workers, best to look for AMCs that meet or exceed expectations established by the Accreditation Council for Continuing Medical Education ( ACCME ). When shortlisting, look for AMCs that have proven experience with the specific community that you are serving or onboarding as members.

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Five Trade Shows and How They Grew

PCMA Convene

American Society of Healthcare Engineering Annual Conference & Technical Exhibition. ASHE 2017, scheduled for the Indiana Convention Center in Indianapolis on Aug. 6–9, is already tracking ahead of last year’s numbers, according to Meeting and Special Events Manager Kevin Brown, CMP. “We