Planning Pod

AUGUST 24, 2019

Summary: Learn how to market events of all kinds, from market research, branding and pricing to event websites , content marketing, social media and post-event followup. What is event marketing? Why is event marketing important? Ensure registered attendees show up to your event.

Event Marketing 60

Event Marketing Marketing Social Media Speakers 60

Stova

OCTOBER 26, 2023

Start early: Amplify in-person with virtual networking events. With in-person conferences back in full force, demand for full-day online business events is down. The virtual event market is expected to grow more than 20% annually, reaching $617 billion by 2030. But interest in shorter gatherings is strong.

2024 52

2024 Social Media Event Apps 2030 52

Smart Meetings

MAY 26, 2023

While RSAC, C2 Montreal, Coachella, and SXSW have been leading tentpole events in third-party portfolios, there is a growing demand for new options. Clients are looking for visionary events beyond the most expected ones. Sponsors can also drop white papers at expos, and attendees can receive mobile badges when they enter a venue.

Healthcare 88

Healthcare 2024 Tech Technology 88

Event Industry News

MAY 13, 2021

The self-study courses are the only bespoke courses available for the events industry and have been developed with the support of professionals across all sectors. .

Management 52

Management Events Event Marketing Venues 52

PCMA Convene

MARCH 25, 2019

“And if they’re writing scripts, we don’t necessarily know whether it was because of our conference or another conference or direct-to-consumer advertising.”. In a recent ATS survey, McManus found that 80 percent of ATS’s exhibitors participate in the conference to make physicians aware of their product or company.

Medical Meetings 89

Medical Meetings Meetings Education Consulting 89

Planning Pod

MAY 15, 2020

When you attend a live in-person conference, your smartphone is always there if you get bored and/or need to return a text or email. It gives you an opportunity to provide something tangible that attendees can use on event day to follow along and stay engaged. Pressing projects or assignments looming over them.

Entertainment 167

Entertainment Social Media Events Marketing 167

Social Tables

OCTOBER 6, 2018

Today, planners are racing to adapt to trends that make conferences and events more engaging and dynamic than ever before. While the shifts are plentiful, there are five that stand out from the fold when it comes to modern event design. Meetings don’t look how they used to. Where you meet matters more than ever before.

Meetings 157

Meetings 2016 Trade Shows Social Media 157

Eved

JULY 3, 2017

The Event Nerd is a passionate advocate for bringing new technology into event experience, and covers everything from conference coverage to event marketing to everyday tech and words of wisdom. One of the oldest and most respected blogs for event professionals, with Julian Solaris at the helm.

Consulting 40

Consulting Tech Event Tech Social Media 40

Bizzabo

SEPTEMBER 10, 2020

Here are some different virtual event use cases depending on your business goals. Virtual summits are as close as you can get to mimicking an in-person conference online. These events feature tons of speakers, a variety of session topics and product demos, depending on the industry. Virtual Conference Series.

Trade Shows 72

Trade Shows Speakers Conference Financial 72

Capterra Event Management

JULY 19, 2016

Aside from its event management software, Bizzabo has a blog that regularly posts useful, easy-to-digest pieces full of actionable takeaways. It has a slight focus on conferences and corporate events, but contains lots of helpful content for everyone. Conferences that Work. Event Marketer. Membership Groups.

Trade Shows 40

Trade Shows Consulting Social Media 2007 40

Bizzabo

MAY 14, 2018

This month we spoke with Cathy McPhillips, VP of Marketing for Content Marketing Institute, about growing an annual conference, making data-driven decision, building an engaged community and more. She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience.

Marketing 50

Marketing Conference Speakers Social Media 50

Social Tables

OCTOBER 6, 2018

Over the 45+ years Experient has served the industry, they’ve defined 20+ event personas that group attendees into buckets based on their preferences, motivations, and actions. By creating “journey maps” at a recent conference, the team was able to outline completely different experiences for attendees based on their personas.

Meetings 158

Meetings 2016 Trade Shows Social Media 158

Bizzabo

MAY 7, 2018

billion people, it naturally seems like it would be an ideal place to promote an event, and because there are so many people using Facebook, it sometimes feels like reaching people shouldn’t be a problem. Organizers and marketers must learn how to promote an event on Facebook, before buzz can be generated and registrations can be increased.

Advertising 103

Advertising Social Media Marketing Event Marketing 103

Planning Pod

APRIL 29, 2020

A virtual event is an event that is launched, delivered and attended entirely online instead of at a physical location. For example, try approaching exhibitors for a virtual event with the same price point you offer for your live events and prepare for an unwelcome reply. Marketing and Sales. Performances.

Event Ideas 180

Event Ideas Food and Beverage Social Media Technology 180

Endless Events

OCTOBER 19, 2018

With a big tech focus, you’ll find plenty of reads on social media and apps, among more general event industry news. Start with the blog, then look deeper into topics with their collection of white papers, infographics, and eBooks. Meetings & conferences. Conferences That Work. Event Marketer.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Certain

AUGUST 17, 2017

Event Lead Follow Up – What’s Working? We’re heading into that time of the year again, the Fall tech event season, when people from all over the world descend upon the Bay Area for the biggest tech conferences in the world. Listen: “ How National Instruments Automated Marketing for 1,700 Events”.

B2B 26

B2B Tech 2017 Marketing 26

PCMA Convene

FEBRUARY 28, 2017

As people have grown accustomed to these personalized suggestions at home, Chris Cavanaugh, chief marketing officer at Freeman, believes they will come to expect similar intuitive, one-size-fits-you-only suggestions from conferences and trade shows they attend. People,” he said, “are looking for highly curated experiences.”.

Meetings 40

Meetings 2016 Trade Shows Technology 40

Expo Logic

DECEMBER 27, 2019

The EPA has called out the meetings and events industry as one of the most wasteful today. The typical conference attendee will throw away over 4 pounds of waste per day, according to Event Manager Blog. While exact stages and operations will vary, green event planning tenets cover: Transportation. Research backs it up.

Event Apps 36

Event Apps Food and Beverage Transportation Sustainability 36

Event Industry News

DECEMBER 13, 2023

Exclusive Collection has launched its insights into the next generation of delegates and event attendees. The Big Re-Think is the culmination of quantitative research carried out in autumn 2023 in partnership with micebook.

2010 69

2010 2023 Meetings Events 69

Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

Speakers 101

Speakers Consulting Healthcare Financial 101

Hubilo Blog

FEBRUARY 25, 2020

Why have a keynote speaker at your event? The sole idea of organizing any business event or a conference is to engage with your audience and build a strong brand by providing value by the means of sharing knowledge, insights or present compelling stories. This where you need keynote speakers at your event or conference.

Speakers 98

Speakers Healthcare Consulting Financial 98

Certain

OCTOBER 20, 2016

Because of this, it is hard to maintain a well-kept marketing resource library that has up-to-date and relevant information for all your marketing needs. Ahead of you is a carefully selected list of resources (in no particular order) for general marketers, event planners, demand gen professionals, and event marketers.

Marketing 20

Marketing B2B Social Media Event Marketing 20