Social Tables
DECEMBER 5, 2018
Annual B2B events, B2C events, nonprofit fundraisers, and community-organized events must strike the perfect balance of increasing engagement while staying on budget. The Global Meetings and Events Forecast reports that the average B2B event, for instance, operates on this budget breakdown: 43% marketing and promotion.
Endless Events
JANUARY 10, 2023
clocked in at 7.11% — and consumers are feeling the pinch at the grocery store, gas pump, and even eCommerce stores. That goes for everyday consumers and businesses, so both B2B and B2C shoppers will cut their budgets. Inflation significantly affects your customers, and your marketing and sales messages should account for that.
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Event Geek
FEBRUARY 15, 2016
Marketers need more than the cookie-cutter booths and ubiquitous keychain giveaways to get - and keep - the attention of attendees and press at events today. Creativity and planning are key, but marketers don’t need a big budget to deliver ROI. 5) Upcycle Your Content When the event wraps up, your content marketing just gets going.
Bizzabo
MARCH 14, 2019
The examples of their imaginative event marketing that you’ll find below demonstrate how the thought leader weaves together technology and passion in everything they do. Today, Adobe continues to expand on its reign as a multimedia product innovator, creative software genius, and now, marketing technology giant. Source: AdobeMax.
Eventmobi
SEPTEMBER 21, 2023
Have you ever felt overloaded by colorful ads, marketing emails, notifications, and promotional posts? Modern marketing can feel impersonal and unconvincing when it all blurs together. If you’re wondering how to get into experiential marketing, read on to understand the benefits of this strategy and examples of it at play.
SmartMeetings
SEPTEMBER 7, 2016
“The typical meeting attendee is eating healthier and exercising more frequently and wants to maintain this lifestyle while traveling for business,” said Andrew Flack, vice president marketing & eCommerce Americas at Hilton. Expanding Meet with Purpose to EMEA and offering health and wellness menus to more than 40 of our U.S.
Bizzabo
DECEMBER 26, 2018
Attending conferences is one of the best ways to stay ahead in the ever-changing marketing industry. At these events, you will learn from the top industry executives while networking with marketing professionals just like yourself. 2019 Marketing Conferences. 2019 Marketing Conferences. Growth Marketing Conference.
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