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How to Measure Event Marketing Performance and ROI

Marketo Events

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Event app engagement.

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The Audacious Meeting Industry Offer of a Lifetime: I Get to Pay for the Privilege of Sharing My Expertise!

Conferences that Work

I wanted to let you know about Meet the Experts, a new initiative for [MEETING INDUSTRY EVENT] in [DATES] at [VENUE, LOCATION] which I think you will find interesting as a way for you to participate in the show and generate valuable leads. The Letter 9/29/23 Subject: Are you a [TOPIC] Expert? Hi Adrian Segar, How are you doing?

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How to Measure Event Marketing Performance and ROI

Marketo Events

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Event app engagement.

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Event App Checklist: Why does your event need an app and what should it do?

EventBank Insights

But your audience can’t get everything they need from the event if they don’t know who else is attending. A robust, well-designed event app can make a huge difference in how enjoyable and valuable an event is for attendees. Why do you need an app for your event? The right event app delivers.

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The 15 Best In-Person Event Platforms [2023]

SpotMe Blog

You want an onsite event technology solution that streamlines the event planning process, provides a smooth and engaging experience for attendees, and gives you valuable insights to improve future events. In this article, we explore 15 of the top in-person event management software to consider for your events.

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How to increase event attendance: 15 proven ways to get people to come to your events

SpotMe Blog

Inconvenient timing or location : Choose a date, time, and venue that encourages maximum participation. High costs to attend : Provide ticket discounts and bundle packages to make your event affordable and accessible. Just make sure you continue that journey once they come to your event! Use an event app.

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Live vs virtual events: how to decide what’s best

SpotMe Blog

Hybrid events are a combination of live and virtual. With a hybrid event, you could have 50% of your participants online and 50% of them in person. Or you could have a live event with some virtual elements like a mobile event app , for example. Want a mobile event app to keep your attendees engaged at your events?

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