article thumbnail

Our most popular articles of 2023: Expo Pass fan favs!

Expo Pass

For us at Expo Pass, it means looking back at the top event planning articles in 2023. The top 6 articles cover diverse topics from ChatGPT to sustainability and on-site badge printing. We’re grateful for the time you’ve taken and are proud of how we’ve been able to help you along your event planning journey.

2023 90
article thumbnail

35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top 7 online venue directories to boost your event business marketing

Planning Pod

Online directories often provide a cost-effective – and generally effective – marketing opportunity for venue and event businesses. Here’s a quick list of online directories worth considering when it comes to listing your venue and event business and services. Yelp : This one might surprise you!

Venues 88
article thumbnail

How To Create an Event Marketing Plan

ePly

The world of event planning experiences success not just through having a great venue or a top-notch speaker line-up – it’s about getting the word out and drawing a crowd. An event marketing plan is integral for tying this all together into one magical experience. What Exactly is an Event Marketing Plan?

article thumbnail

How to Measure Event Marketing Performance and ROI

Marketo Events

According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Mentions of your event name.

article thumbnail

4 Event Marketing Tips to Optimize Turnout

Eventinterface

Another way you can market your event both with the local community and through Google, is to contact local news agencies. These agencies are much more likely to publish articles and stories in their publications. In the best-case scenario, they will market your event for you both in print and online.

article thumbnail

Creating agile venues of the future

EncoreAPAC

As the events market ramps back up to full speed, it’s worth asking an important question about use of space. Instead of just picking up where we left off, could we find a more suitable way to set up staging, technology and more in event venues? The future of event technology and production in hotels.

Venues 93