IMG
JANUARY 16, 2024
Hey marketing leaders, buckle up because we’re about to dive into the exciting world of event marketing trends for 2024! We are thrilled to share some insights that will not only keep you at the forefront of the industry but also empower you to get more out of your events.
Attendease
DECEMBER 20, 2023
To help launch a new product more exciting and engaging, this blog shares 35 creative product launch event ideas with real-world examples to consider in 2024. 35 Engaging Product Launch Event Ideas Planning your next product launch doesn’t have to be difficult with these unique and engaging event ideas. Let’s dive in!
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Event Marketer
FEBRUARY 22, 2024
The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. Here, we explore some of the latest facts and figures, and opportunities, surrounding business travel trends. “The
Event Marketer
MAY 2, 2024
Events are memorable. Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Here, we break down 12 top takeaways, straight from the floor at EMS 2024. Alyson Griffin, head of marketing at State Farm, delivered the first EMS 2024 keynote.
Event Industry News
JANUARY 17, 2024
New research conducted by Athena, the Art Deco events venue in Leicester, has revealed event planners’ top priorities for 2024. The results revealed the five key issues for planners this year will be a greater interest in independent venues, hybrid events, inclusivity, accessibility, and sustainability.
Event Marketer
JANUARY 31, 2024
Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. 18-28, where brand activity has become nearly as ubiquitous as the event’s premieres and panels. Johnson) A quick peek inside Acura’s House of Energy in Park City at this year’s #Sundance.
Event Marketer
MARCH 11, 2024
For a taste of the hot-sauce-drenched action on the ground, check out our first recap, live from SXSW 2024. The three-floor venue was decked out with classic ski lodge décor, including faux snow scenes installed in the windows, fake snow-covered pine trees and brand ambassadors in parkas and winter hats.
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