Event Marketer

FEBRUARY 22, 2024

The good news for event marketers, however: Despite the year’s travel speed bumps and forecasts, many events and trade shows (CES 2024, included) are reporting they are back to pre-pandemic attendance levels. Here, we explore some of the latest facts and figures, and opportunities, surrounding business travel trends.

2024 108

2024 Travel Trade Shows 2023 108

Event Marketer

MAY 2, 2024

Events are memorable. Indeed, events are everything , and it’s the mantra that guided the 2024 Experiential Marketing Summit in Las Vegas. Here, we break down 12 top takeaways, straight from the floor at EMS 2024. Alyson Griffin, head of marketing at State Farm, delivered the first EMS 2024 keynote.

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2024 Marketing Trade Shows Sponsorships 109

Smart Meetings

OCTOBER 18, 2023

Industry growth and a positive outlook is the 2024 theme American Express GBT Meetings & Events showcased its 13th annual “ Global Meetings and Events Forecast ” at IMEX America 2023. Biggest 2024 Trends Looking toward 2024, Tejado said there are three things he sees being incredibly important.

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2024 2023 Social Media Meetings 98

EventMB

JUNE 22, 2022

Once popular for meetings, company retreats, and incentives; the pandemic brought the river cruise industry to a screeching halt. The company’s ships are currently being purpose-built to accommodate the needs of business events meeting. They can meet in the main dining room, the main lounge, or the sky deck.

Event Marketing 164

Event Marketing Marketing Meetings Food and Beverage 164

Event Industry News

MARCH 13, 2024

The Meetings Show 2024 has opened registration for its Hosted Buyer Programme and is inviting event planners from the UK and Europe to apply.

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2024 Meetings Global Events Events 59

Event Marketer

APRIL 17, 2024

After a successful 2023, almost 80 percent of exhibitors plan to attend the same number of events or more in 2024, and most exhibitor budgets will increase or stay the same, according to the new Freeman 2024 Exhibitor Trends Report released this month. There’s a lead gen gap. Objectives have to come first.

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2024 2023 Marketing Meetings 72

Event Industry News

FEBRUARY 14, 2024

The Meetings Show, the UK’s leading event that brings together the world’s meetings and events community, is seeking submissions for its 2024 content programme.  Submissions are also welcomed from […]

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2024 Education Meetings Events 59

Event Industry News

FEBRUARY 19, 2024

Julius Robinson, Chief Sales & Marketing Officer, U.S. At Muir, Autograph Collection, an oceanfront property in Halifax, Canada, planners who are seeking a unique and memorable setting for their event can book meeting spaces with 360-degree […]

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2024 Meetings Venues Marketing 104

Expo Pass

NOVEMBER 28, 2023

Deciding which events you’ll attend in 2024 ahead of time will make scheduling your year a lot easier. Those looking to exhibit at these all-star events should register as soon as possible. That’s why we’ve curated a list of the must-attend event planning events of 2024. Event Tech Live. IMEX America.

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2024 Event Planning Conference Education 78

Event Industry News

MARCH 19, 2024

The Meetings Show has unveiled the 10 winners of Tomorrow’s Talent 2024, the initiative championing emerging talent within the meetings and events industry. The 10 winners of Tomorrow’s […]

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2024 Meetings Events Event Design 59

Event Marketer

FEBRUARY 27, 2024

Whether at the NBA Crossover fan event at the convention center, or in pop-up spaces of their own, sponsors leaned into playful strategies that placed attendees at the center of the action. IRL player meet-and-greets and on-the-spot trivia sessions were in the mix, too. Just before the Ruffles Celebrity Game on Feb.

2024 109

2024 Sponsorships Sports Retail 109

Event Marketer

JANUARY 31, 2024

Filmmakers, actors, storytellers and, yes, marketers gathered in Park City, UT, for the 40 th annual Sundance Film Festival, Jan. 18-28, where brand activity has become nearly as ubiquitous as the event’s premieres and panels. Johnson) A quick peek inside Acura’s House of Energy in Park City at this year’s #Sundance.

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2024 Marketing Entertainment Apparel 116

Smart Meetings

MARCH 25, 2024

The annual customer gathering and user conference for the largest event tech company on the planet, Cvent Connect, is moving to Henry B. We asked Rachel Andrews, senior director of meetings and events, what 3,500 anticipated attendees can expect in the new location and expanded agenda.

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2024 Trade Shows 2023 Education 97

Event Industry News

DECEMBER 13, 2023

The Meetings Show has started the search to find and celebrate emerging talent within the business meetings and events industry as it opens applications to its 2024 Tomorrow’s Talent programme.

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2024 Meetings Events Event Design 64

Eventtia

MAY 27, 2024

Whether you possess extensive experience in event management or are a professional without a background in event planning, this in-depth exploration provides insights to navigate the diverse landscape of event management solutions. In 2024, the need for comprehensive and feature-packed event management solutions is rising.

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2024 Retail 2011 2013 62

Event Industry News

MARCH 7, 2024

The Meetings Industry Association (mia) has reacted to the Chancellor of the Exchequer’s Spring Budget 2024, which was presented in the House of Commons today. The mia’s chief executive, Kerrin MacPhie, said on the following areas: Growth “It is welcome news that the economy is expected to grow by 0.8% this year and 1.9%

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2024 2025 Meetings Event Design 69

Event Marketer

MARCH 13, 2024

In part two of our live coverage from SXSW 2024, we bring you six more steal-worthy event and experiential strategies spotted during our travels around Austin. The space served as a hub for people starting, running and growing businesses and offered daily programming on a small outdoor side patio, as well as meet-and-greets with Inc.

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2024 Speakers Entertainment Travel 93

Event Marketer

FEBRUARY 20, 2024

No matter how long you’ve been in the events biz, the industry’s ever-evolving nature means there’s always fresh territory to explore. To help get the juices flowing for 2024, we analyzed 10 hot properties that offer prime sponsorship opportunities, and in some cases, new audiences worth tapping into. The key to sponsorship?

Sponsorships 82

Sponsorships 2024 2023 Sports 82

Event Marketer

SEPTEMBER 12, 2023

You have to meet the consumer where they’re at and let them be part of that process.” Sean Smith, Show Director, Outdoor Retailer OR’s 2024 format will include a Hosted Buyer program, Design + Innovation Show and Outdoor Adventure X festival. 2024 is set to be a year of growth for Outdoor Retailer (OR).

Trade Shows 106

Trade Shows Retail 2024 2023 106

Event Marketer

MARCH 29, 2024

EM was on hand to see what’s cooking in health-conscious culinary marketing and, let’s admit it, try it. A relatively small footprint styled as a Parisian café was cleverly divided into a storefront with samples available in jars and paired with yogurt and granola, and a cozy meeting space wrapped in grapevines.

2024 96

2024 Trade Shows Marketing Sustainability 96

Event Industry News

JUNE 27, 2023

Northstar Travel Group, the leading B-to-B information, events and marketing solutions company in the travel industry, announces the launch of a major hosted buyer led tradeshow for the Asia Pacific meetings industry.

2024 59

2024 Travel Meetings Tourism 59

Event Marketer

APRIL 25, 2024

The MGM Grand Las Vegas came alive with the sounds of lively networking, industry speak, music and laughter, as attendees took part in day one of the Experiential Marketing Summit (EMS) on April 24. I encourage you to borrow from friends in improv and say, ‘Yes, and…’” said Jessica Heasley, group editor and publisher of Event Marketer.

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2024 Trade Shows Healthcare Marketing 92

EventMB

FEBRUARY 1, 2024

Skift Take: The event tech sector has been busy in January. Miguel Neves Read the Complete Story On Skift Meetings If you want to stay up-to-date on the latest news, you've come to the right place.

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Event Tech Tech 2024 Events 172

SmartMeetings

FEBRUARY 26, 2024

Marketing strategies for driving successful digital events “No matter the format—virtual, in-office or on-site—digital is a standard part of all types of meetings and events from shareholder meetings to user conferences to product introductions.” With more than 310 million smartphone users in the U.S.

Event Marketing 59

Event Marketing Marketing Social Media Advertising 59

Eventscase Blog

MAY 22, 2024

EVENT TECHNOLOGY FORUM On 9 May we attended the Event Technology Forum organised by Forum Events. Our Lead Account Manager in the UK, Jon Dodd, participated in this networking day with a very full agenda of meetings with potential clients especially interested in event technology.

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2024 Sustainability Social Media Event Technology 59

Event Industry News

MAY 21, 2024

IACC, the association which represents the top one per cent of global meeting and conference venues, has released the findings from its eagerly awaited 2024 Meeting Room of the Future Report.

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2024 Meetings Venues Conference 64

ePly

JANUARY 9, 2024

As we enter 2024, the events industry is evolving at an unparalleled pace, heralding new challenges and opportunities for event professionals. We spoke with experts from the industry to learn more about their event predictions for the future.

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2024 Trade Shows Education Technology 118

Event Marketer

FEBRUARY 21, 2024

But in recent years, it has also inspired innovative sponsorship tactics that reach beyond VIP soirees—and the winter 2024 edition was no exception. Whether acting as official NYFW 2024 partners or simply seizing on the event’s hype, a select group of brands brought fresh thinking to the Big Apple.

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2024 Fashion Food and Beverage Apparel 73

Event Marketer

MARCH 17, 2024

Gaia Herbs featured plants hanging from the ceiling in its meeting room, which also had a greenhouse as a backdrop, a design choice that seems obvious but had a real impact on the space. Send us your story ideas, or schedule a booth tour at an upcoming event. Showing What’s Inside A Mushroom Wellness display by Herb Pharm.

2024 91

2024 Food and Beverage Sustainability Marketing 91

Event Industry News

APRIL 18, 2024

The Meetings Show – the UK’s leading exhibition for the meetings, events, and incentives community – has unveiled an enriching knowledge programme jam-packed with sessions designed to empower event professionals to think, connect, plan and live differently.

Meetings 64

Meetings 2024 Events Event Design 64

Eventscase Blog

MARCH 19, 2024

Confex is a year-round resource centre that showcases the latest developments in the industry and offers support to anyone looking for a “one-stop shop” for event planning and organisation. This time we travelled to Andorra to meet with European agencies from the UK, France and Spain.

2024 59

2024 Trade Shows B2B Sponsorships 59

Eventtia

DECEMBER 13, 2023

Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.

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2024 2011 2013 Retail 62

Event Marketer

MARCH 7, 2024

Partner: Rise Exhibits Weyerhaeuser Rooted in its ethos as a land steward, Weyerhaeuser’s 1,000-square-foot exhibit incorporated the company’s manufactured wood products in key design elements, including the trees, meeting rooms, and the honeycomb canapé that gave it a grove look.

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2024 Trade Shows 2009 Banking 114

Event Industry News

MARCH 12, 2024

a DMC Network Company, proudly announces that president and founder Diane Lyons, CMP, DMCP,has been named a recipient of the esteemed 2024 Smart Women in Meetings Award by Smart Meetings. ACCENT New Orleans Inc.,

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2024 Meetings Event Design Event Marketing 59

Event Industry News

JANUARY 30, 2024

The Mercure Manchester Piccadilly hotel has announced a new vision, strategy and investment plan for the hotel that will revolutionise the hotel throughout 2024 and beyond. The strategy will see major investments across the hotel’s high-profile meetings and investment spaces, including its iconic International Suite.

Meetings 59

Meetings 2024 Hotels Events 59

EventMB

JANUARY 23, 2024

Some say the CEMA 2024 Summit in August is a make-it-or-break-it event for the association. — Andrea Doyle Read the Complete Story On Skift Meetings Skift Take: Sandra Marcus, VP of Strategy and Operations at CEMA, is leaving the association after nine months.

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2024 Meetings Corporate Events Events 158

Eventtia

NOVEMBER 29, 2023

Disclaimer: This analysis was conducted considering the leading event management platforms based on the information available on their websites, as well as on Capterra and G2. We encourage you to conduct your own extensive research before choosing the best event management software.

2024 62

2024 Retail 2011 2013 62