Remove 2023 Remove Event Marketing Remove Event Technology Remove Sponsorships
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Event Technology Awards 2023 Judge Spotlight: Kathryn Frankson

Event Industry News

Kathryn Frankson is the Global Director of Marketing at Money20/20, the disruptive leader in fintech events. After 48 straight quarters selling exhibition space and custom event sponsorships, Kathryn held a 15 year tenure with event juggernauts UBM and Informa as Director of Event Marketing.

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Sports Sponsorship: 10 Ways Brands are Tackling the Tailgating Scene

Event Marketer

The program encompassed sponsorships of more than 50 college football teams, and on-site activations that spanned performances by top djs, photo moments, interactive games and a whole lot of cold ones. Another Bud Light sponsorship that made headlines was the “World’s Largest Tailgate” hosted in partnership with the Kansas City Chiefs.

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Event Technology You Need to Know

Social Tables

In a rapidly evolving digital landscape, event technology continues to push the boundaries of what’s possible. We’ve already seen how transforming the way event planners and venues create, manage, and host gatherings has drastically changed the landscape in the past few years. And it’s only just getting started.

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Introducing the 2023 Endless Events Industry Trends Guide

Endless Events

2023 is a squeaky, shiny new year that promises brands plenty of opportunities (and a few challenges). Event planners need to know what’s on the radar for 2023, but don’t worry; we’ve got you covered. Download the report now to see what you can expect for events in 2023. 2023 Event Trends Sneak Peek: What’s Inside?

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Agenda Unveiled: The 2023 Experiential Marketing Summit in Las Vegas

Event Marketer

Let’s Grow at the 2023 Experiential Marketing Summit, May 9-11, in Las Vegas. The Experiential Marketing Summit, May 9-11 at Caesars Palace Las Vegas, marks its 21 st year with a three-day agenda designed to educate creators of the brand experience on what they can do now to prepare for what’s next.

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The ultimate event planning checklist for 2023

Socio Events

Before moving forward, it’s best to have a complete budget you can use to estimate potential ROI from ticket sales and sponsorships. First, estimate the cost of your event. Then, using this information, establish an event budget. Also, think about sponsorships. Acquire event technology. Secure sponsorships.

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Events? In This Economy? Yes, and Here’s How

Endless Events

With COVID-19 guidelines loosening up this year, it’s time to tighten up your 2023 marketing plan. If events fell to the wayside over the past few years, now’s the time for you to get back on the horse. Whether online or in-person, events are a great way to drive brand awareness, generate leads, and connect with customers.

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