Event Marketer

OCTOBER 6, 2021

The editors of Event Marketer magazine have announced the winners of the supersized 2021 Ex Awards and ETDAs, the world’s largest and premiere recognition program for experiential marketing. 6 during a gala luncheon at the Experiential Marketing Summit in Chicago. 2021 EX AWARDS. Agency: LEO Events.

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Endless Events

JUNE 15, 2022

Events are one of the most powerful marketing tools because they center around an intentionally designed experience. According to Eventbrite’s research , 77% of millennials say some of their best memories are from an event or live experience they attended. It’s one of the most powerful forms of marketing.

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Socio Events

SEPTEMBER 1, 2022

However, it’s one that can be avoided if you have a well-defined event marketing strategy on your side. After all, in-person, hybrid, and virtual events rarely sell themselves, no matter how engaging or exciting they might be. To simplify the process, here’s what you need to know about marketing and event promotion.

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Event Industry News

JULY 7, 2021

ABOUT US: Event Industry News (EIN), which is exactly that, launched in 2010; a first exclusively digital magazine in a resolutely print-focused sector. Still the only exhibition dedicated to event technology, ETL has moved from a single, physical day to a hybrid week since 2014. Events Limited. Good Copywriter.

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Event Industry News

OCTOBER 29, 2021

Team vFairs is super excited to announce that its entry in the Event Technology Awards 2021 got shortlisted. It is our first time competing in the awards and we were nominated for the ‘Best Virtual Events Platform (over 15,000 attendees)’ category. Engagement is at the heart of every vFairs event.

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Event Marketer

SEPTEMBER 6, 2021

Fans and brands have made a triumphant return to the 2021 US Open Tennis Championships after spectators were banned from last year’s event due to COVID. The big draw for 2021 were the first-ever American Express Courts at Pier 76 in New York City. This year’s competition, taking place Aug. IHG HOTELS & RESORTS.

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Eventtia

DECEMBER 11, 2021

With that being said, for event organisers, leveraging hybrid event technology can help improve the event’s overall quality, providing a better guest experience, and ultimately, attracting more attendance. Event Technology: The Concept. Event Technology: The Concept.

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Smart Meetings

DECEMBER 29, 2021

One Step Ahead, Predicting the Future of Event Technology. Brian Ludwig is no psychic but he does have an interest in the future; specifically, the future of event technology. The post Best of 2021: Career Accelerator Webinars appeared first on Smart Meetings. (Summary: Are Your Attendees Engaged?

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EventMB

MAY 26, 2022

This follows the November 2021 PCMA announcement of a partnership with JUNO as its official year-round community platform provider. as a $1 trillion market opportunity. Allseated experienced 120% revenue growth in 2021 and has 120 employees worldwide. December 27, 2021. May 26, 2022. Tevent Raises $2M in Seed Funding.

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Event Marketer

DECEMBER 27, 2021

Picture last year at this time: the ambiguity around the rollout of the vaccine, the experiential programs easing into singular markets, the longing for personal connection beyond a Zoom call. Indeed, as we rang in 2021, uncertainty loomed. How Six Sponsors Served up Fan Experiences at the 2021 US Open. STORY OF THE YEAR #3.

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GEVME

APRIL 25, 2022

In present times, it solves many problems that were once faced by event planners when hosting in-person meetings and events. Event technology platforms are playing a huge role in filling these gaps by applying AI and Machine Learning (ML technologies) — and making event organising more efficient.

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Event Marketer

OCTOBER 11, 2021

These were among the key themes that emerged during the 19 th annual Experiential Marketing Summit, Oct. The show opened with a fireside chat between Soo Young Kim, head of global programs and experiences at YouTube, and Jessica Heasley, group editor and publisher at Event Marketer. Alex Sapiz, VP-Global Events, Cisco.

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Event Industry News

DECEMBER 22, 2022

At the end of 2021, we set the goal of becoming net-zero from 2022 onward. This journey of decarbonizing our company expanded into our new company vision – “decarbonizing the event industry” based on our mutual belief that we can change the world by taking action. We are proud that our efforts have been recognized […].

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Bizzabo

DECEMBER 4, 2020

Almost 6,000 event marketers registered for (Almost) HYBRID to discuss the future of events. Last week, thousands of event marketing professionals from all over the world tuned in live for our second virtual summit: (Almost) HYBRID. Eran’s keynote reminded us to embrace the future of events.

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Event Marketer

JULY 12, 2021

The following insights were derived from the Event Marketer x Mosaic EventTrack 2021 industry forecast, AnyRoad’s Experiential Trends 2021 report, Northstar Meetings Group’s May 2021 Pulse Survey and Bizzabo’s Q2 2021 Virtual Events Benchmark Report. 1 challenge for b-to-b event marketers.

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Bizzabo

JANUARY 22, 2021

Event Trend: The Rise of Hybrid Events. 97% of event professionals believe we will see more hybrid events in 2021. That’s why hybrid events will become the new normal, combining the best of digital and live experiences. It’s hard to predict but here are some ways hybrid events could emerge in 2021.

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Event Industry News

JANUARY 12, 2022

A new research report released by Splash , an event marketing technology company, reveals how event professionals, event attendees, and companies are adapting to disruptions caused by the ongoing pandemic, navigating new challenges, and preparing for a changed meetings and events industry in 2022.

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SpotMe Blog

JULY 25, 2021

The tricky part about hybrid conferences and events is making them equally as engaging and fulfilling for people who are attending remotely as it is to those who are physically present. It takes some extra planning and the right event technology to do the same in the virtual space. Marketing and sales events.

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Hubilo Blog

APRIL 20, 2021

In this guide, you will get familiar with 15 marketing strategies that will help you promote your virtual conference in 2021. This audience reflects a buyer persona portrait that includes the core marketing components of your ideal customer. This will give your event enough time to garner eyeballs. Let’s begin!

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Event Industry News

OCTOBER 29, 2021

presented by Abi Cannons of RX Global together with Rachel Stephan from Snöball Event Marketing. All the event tech hotspots. Event Tech Live 2021 will be in-person at the Old Truman Brewery on 3-4 November and online from November 1-5. The waiting is done. The future starts on Monday!”.

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Bizzabo

FEBRUARY 1, 2021

What does it take to fully engage your event attendees in a virtual or hybrid setting? Read on to learn the ins and outs of audience engagement in 2021 and beyond. Keeping attendees actively engaged throughout the entire experience is instrumental in the overall success of your event. Understanding your Event Attendee.

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Endless Events

NOVEMBER 15, 2022

It’s also a sign of a returned confidence in event planning. Of course, our event marketing budgets will need to be higher in 2023 than in 2021 or 2020. After all, most events were virtual and demanded lower budgets. Event Technology: A Worthy Investment. The Prices of Raw Materials.

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Event Industry News

NOVEMBER 1, 2021

Event Tech Live 2021 (ETL21) landed with a massive splash today. The first of two fully virtual days, ahead of the in-person event on Wednesday 3 Thursday 4 November, saw 557 connections made, 740 meetings accepted and 3,274 messages exchanged. This one was steered by Joe Atkinson who’s co-founder at ETL partner Lineup Ninja.

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Event Industry News

OCTOBER 26, 2021

The next-generation enterprise event marketing platform, RainFocus, an avid follower of Event Tech Live (ETL), will sponsor the Blue Stage at ETL21. Together we can accelerate learning and innovation for the future of event marketing and drive trends that shape the broader marketing landscape.

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Eventscase Blog

FEBRUARY 22, 2023

While having face-to-face events is still the crowd-favourite format, the events industry has to take strides when it comes to digital marketing. Harness the power of social media According to Statista, in 2021, over 4.26 Or is it more methodical and base success on what your audience says within post-event surveys?

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Event Industry News

AUGUST 23, 2021

Adam Parry , Co-Founder of Event Tech Live, shares the stage with other event technology experts to discuss the future role of virtual and hybrid events and how the rapidly emerging technologies can improve the engagement and value of live events. 10:30am – BIG EVENTS, SMALL FOOTPRINTS.

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Event Marketer

JULY 18, 2022

The year’s best experiential marketing campaigns. The new era of experiential requires marketers to challenge industry norms and shed patterns and processes that no longer serve changed audiences in a changed world. Many of the winning campaigns were a representation of lessons learned over the last two-plus years.

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Event Industry News

JUNE 1, 2021

Familiar with the ETL brand, Tag Digital has worked with UK & Europe show since 2016, this partnership will see Tag manage the retargeting and social media campaigns for the inaugural Event Tech Live US & Canada.

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Event Industry News

MAY 30, 2022

Tag Digital is an event marketing agency, suppporting the world’s leading event organisers reach their goals and overcome their digital challenges, from generating ticket sales and exhibitor leads to building new data and digital sponsorship.

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SmartMeetings

DECEMBER 24, 2020

This year, Cvent made a significant investment in the Virtual Attendee Hub , creating a virtual event experience that integrates with their existing event marketing and event management platform. In November, Bizzabo , a platform for virtual and live event conferences, announced they closed a $138M investment round.

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Event Industry News

JULY 26, 2021

It provides an all-in-one suite of software solutions for event marketing, registration, and event marketplace (Uber, Lyft, ParkWhiz, Hotels), which gives direct access to an event’s entire ecosystem in one transaction while allowing organizations to increase monetization.

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Event Industry News

DECEMBER 7, 2022

Adam Parry, co-founder of Event Tech Live, comments: “Fielding compliments and rebooks for ETL London on one hand and planning Vegas on the other feels very good! We’re practised Stateside via the virtual Event Tech Live US & Canada, which ran in 2021, and can’t wait to introduce the show to Las Vegas. “In

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Event Industry News

APRIL 25, 2024

Joining business exhibitions mainstay CloserStill Media in January 2021, from Ocean Media Group, and taking his tech acumen into events-world, was an ambition realised for head of digital & CRM, Rakim Asher.

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Endless Events

APRIL 8, 2022

It seems that the asynchronous communication trend has also started making waves in the meeting and events industry , namely as asynchronous hybrid events. As discussed in our 2022 Event Trends Guide , hybrid events are not simply in-person and virtual events put together. Why asynchronous events?

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Event Industry News

SEPTEMBER 29, 2021

Hundreds of international and UK destinations, hotels, venues and event suppliers will be present while more than 40 hours of education can be accessed during the show, which continues on 1 October, both live at ExCeL, London and virtually on the Swapcard platform. To register to attend The Meetings Show’s 2021 visit [link].

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Event Industry News

JANUARY 21, 2022

Konduko, the pioneer of Intelligent Trade Shows, has announced the appointment of Ade Allenby as global Senior Vice President of Customer Success and Innovation and Jeff D’Entremont as Vice President for Business Development in North America, as it continues to grow and consolidate its senior team following a strong 2021.

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Event Industry News

APRIL 5, 2024

Eventix, a leading innovator in event ticketing technology, is excited to announce a pivotal three-year partnership with the International Music Summit (IMS), one of the world’s most influential electronic music conferences. Set against the […]

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