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The Ultimate Event Strategy Guide 2023

Stova

The Ultimate Guide to Developing an Event Strategy Learn how you can create and execute an effective global event strategy. This guide will show you how to put together an event strategic plan, streamline your event marketing process and be a best-in-class meetings and events team.

2023 40
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Tips for Difficult Conversations from FICP22

Smart Meetings

Meetings consultant Jeff Calmus, a former vice president of global event management for MetLife, agreed about the importance of managing up. That way executives can share their priorities and you can negotiate with the conference services team to have the vital areas staffed, whether that is bell desks or poolside service.

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Interviews with Planners - Greg Jenkins

Eventinterface

Jenkins is also a previous nominee as Samaritan of the Year and a two-time nominee as Event Planner of the Year by Event Solutions Magazine, an international magazine serving the event and meeting planning industry. Jenkins recently served as Chair, and produced the 2017 Special Event (TSE) Opening Night Party.

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Smart Women 2017: Innovators

SmartMeetings

Job title: Founder and CEO Company or organization: Glow Global Events in New York City. What I love about my job: As a global citizen, my work allows me to travel. Our team has managed events on five of the seven continents: Asia, Africa, North America, South America and Europe. Cheryl Gentry. Heather Reid.

2017 85
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Smart Women 2017 – Innovators

SmartMeetings

Job title: Founder and CEO Company or organization: Glow Global Events in New York City. What I love about my job: As a global citizen, my work allows me to travel. Our team has managed events on five of the seven continents: Asia, Africa, North America, South America and Europe. Cheryl Gentry. Heather Reid.

2017 75
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Highlights from IMEX America 2016

SmartMeetings

How shifting trends will impact meetings and hotels in 2017 was the hot topic debated by a panel of five meetings and hospitality leaders led by Dan Berger from Social Tables. Case studies and examples of best practices were shared in the Meetings & Events stream of Association Focus. Health & Wellness.

2016 40
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Smart Women 2017: Industry Leaders

SmartMeetings

To see the results, whether I’m negotiating, conducting programs or leading a training session, it’s important to always do my best. Best work trick I’ve learned: Thinking “outside the box” and making quick judgment calls is a skill that a good professional meeting manager learns quickly to move forward in the meetings industry.

2017 76