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The Evolution of ROI Measurement for Meetings

SmartMeetings

A quick history lesson uncovers this: The first sponsorships date back to the 5th century BC in Ancient Greece. sponsorships are bought, sold, negotiated and measured based on paid broadcast value. More : How to Prove the Business Value of Meetings and Events. Behind home plate, in stadiums, concert venues etc.

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Using Formal Debates to Boost Audience Engagement at Events

PCMA Convene

What happens during the live events IQ2US produces in New York City, where it is based, as well as in Chicago and San Francisco, is the opposite of an echo chamber. In addition to their own events, IQ2US has produced debates for outside events including the Aspen Ideas Festival, TED, and IBM’s Think tech conference.

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Making Lemonde: Turning Negatives into Positives in a Post-COVID Incentive World

SmartMeetings

From his lockdown in Greece, he has been busily planning for what he calls “the post-COVID New World.”. With all incentives or meetings, there is a big high after the event. The time to do this, of course, is when negotiating the contract, not when trying to exit it. See also : The New Corona Reality.

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Convene Celebrates Our 30th Anniversary

PCMA Convene

She was invited to speak at industry events, where she met a number of planners who were new to the profession. Does a planner’s attitude make a difference when negotiating with hotels?” Flexibility and a pleasant attitude surely can’t hurt.”. — “Negotiating With a Hotel,” May/June 1991. Informal, Yet Aggressive.

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