Rolling Coverage: Steal-worthy Brand Activation Ideas from Super Bowl LVI in Los Angeles
Event Marketer
FEBRUARY 14, 2022
Fans could enter the Subway “Vault” at the Los Angeles Convention Center for an opportunity to meet superstars like Russell Wilson, Marshawn Lynch and Trevor Lawrence as they hand-signed their own limited-edition signature subs (To eat, or to keep? That is the question.). While the player was away on Feb.
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