Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Media coverage.

Event Marketing 167

Event Marketing Marketing Social Media Event Apps 167

SmartMeetings

JUNE 29, 2020

As event professionals know, even the best-planned gathering can fall flat without the right marketing. To maximize the impact of and business results from your online or real-world event at a time when some people might be hesitant to travel , it’s vital to start with a comprehensive event marketing plan.

Event Marketing 132

Event Marketing Marketing Advertising Social Media 132

Eventtia

MAY 27, 2024

What’s crucial in conducting these surveys is to create event survey questions people will enjoy answering, and in this guide, we will discuss how. Pre-event survey questions are crucial for assisting the planning stage of the event while also helping you measure your stakeholders’ expectations about the event.

Social Media 62

Social Media Speakers Events Advertising 62

Plan Your Meetings

AUGUST 7, 2018

Even in good economic conditions, exhibitors are being forced to scrutinize every detail to prove the value of their events. Here are some strategies and tips you can use to drive attendance and ensure your organization continues allocating dollars towards events during tough times. Build pre-event marketing strategy.

Event Marketing 176

Event Marketing Marketing Social Media B2B 176

Planning Pod

DECEMBER 12, 2023

No matter what type of event you’re hosting, post-event surveys are your secret weapon for gathering valuable feedback from event attendees. Post-event surveys are questionnaires or feedback forms that event organizers distribute to attendees after an event.

Social Media 88

Social Media Events Speakers Corporate Events 88

Endless Events

JULY 6, 2020

But today, we’ll be jumping into the realm of marketing. And most importantly, virtual event marketing ideas. Now that a few months have passed, and virtual events have increased in popularity, dangers related to webinar fatigue are more real than ever. What can help you boost the popularity of the experience?

Event Marketing 122

Event Marketing Marketing Social Media Advertising 122

Endless Events

JULY 12, 2018

But, with the ability today to measure metrics and pinpoint specific results, it’s essential to be able to show how event marketing efforts were successful. After all, marketing is allocated a considerable portion of the budget, and we need to be able to show evidence that marketing investments are worth the money spent.

Event Marketing 108

Event Marketing Marketing Social Media Event Apps 108

Attendease

APRIL 14, 2023

Event email marketing is one of the most powerful online strategies you can use to promote events. By sending well-crafted marketing emails you can regularly check-in with your audience, increase registrations , secure sponsorships and speakers, and grow your brand visibility. Let’s begin! Greed: “2 for 1 tickets.

Marketing 195

Marketing Sponsorships Speakers Events 195

SmartMeetings

AUGUST 31, 2020

There’s no question that the world of events has been dramatically changed because of the COVID-19 pandemic and ongoing concerns about large groups of in-person gatherings. More : How to Create a COVID-era Event Marketing Plan. Hybrid events will need to have much more robust online content and experiences than ever before.

2021 138

2021 Event Marketing Marketing Technology 138

SpotMe Blog

SEPTEMBER 15, 2022

How long does content marketing for events take you? And how much of your marketing budget do you spend? If you’re like most other enterprise event marketers, probably a long time and a ton of money. But there’s a way to significantly reduce the amount of time and money you spend producing event content.

Marketing 147

Marketing Social Media Event Marketing Events 147

Endless Events

FEBRUARY 9, 2018

2018 event marketing trends point to video becoming this year’s content marketing juggernaut. With everyone rushing to upload their own talking heads and animated content, is there still a place where you can share your video content and get it seen in this saturated market? Click To Tweet. Click To Tweet.

2018 109

2018 Event Marketing Marketing Social Media 109

Marketo Events

FEBRUARY 8, 2019

Events are often one of the biggest marketing expenses. According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. Attaching Metrics to Event Goals. Setting marketing goals is nothing new. Media coverage.

Event Marketing 63

Event Marketing Marketing Social Media Event Apps 63

Attendease

DECEMBER 13, 2023

Next, build a realistic event budget—factor in venue, food and beverage, A/V, staffing, speakers, promotion, etc. Then, find the right venue for your audience size, event format, and budget. Once logistics are set, start promoting your event. Early and enthusiastic marketing gets attendees excited to register right away.

Healthcare 195

Healthcare Event Ideas Food and Beverage Social Media 195

Attendease

FEBRUARY 20, 2024

For internal stakeholders: Create a core event committee with reps from legal, marketing, facilities, IT, etc. Schedule planning meetings at least monthly leading up to the event. Conduct audience research through surveys and interviews early in the planning process to gain insights. based on expertise.

Corporate Events 195

Corporate Events Food and Beverage Social Media Event Management 195

Attendease

MARCH 20, 2019

Organizing one event is no minor feat, but what if you're managing multiple events? To ensure each event is executed smoothly, you need an event management platform to simplify everything from scheduling and marketing to registration and measuring attendee experience. Consolidate your marketing efforts.

Event Management 284

Event Management Management Speakers Marketing 284

InGo

MARCH 29, 2022

Events are chock-full of data collection opportunities for your business. Information from registration, poll and survey responses, and even virtual chats or breakout groups can all provide useful data to inform your next event. But did you know this information can also help your marketing and sales teams? That’s right.

Marketing 97

Marketing Social Media Speakers Events 97

EventBank Insights

NOVEMBER 28, 2019

Are you having trouble finding speakers for your events? Finding these types of speakers can be a daunting task with the amount of information out there. Speakers can be representative of your event and association and can be the most vital part of your event. Use speaker websites.

Speakers 97

Speakers Social Media Fashion Events 97

MPG Event Marketing

JULY 9, 2018

In recent years, the remit of the conference or exhibition marketer has expanded – mostly to cover more strategically critical areas of an event’s value proposition. The marketer’s role is no longer limited to planning and delivering a pre-event campaign to get ‘bums on seats’.

Marketing 79

Marketing Event Marketing Social Media Speakers 79

Eventmobi

AUGUST 9, 2022

What speakers and events will you feature? But one of the most important decisions has to do with the event app you choose. The right app will serve as the central hub for the event, playing a crucial role in everything from pre-event marketing to post-event analysis. How much can you spend?

Event Apps 195

Event Apps Speakers Events Event Marketing 195

The Castle Group

SEPTEMBER 12, 2023

In the dynamic world of event management , you can’t please, or appeal to, everyone—but you can try! Post-event surveys are a great way to gather important feedback to further help you, as the event organizer, understand and analyze these factors. What is a post-event survey? applicable to your event.

Sponsorships 52

Sponsorships Food and Beverage Event Apps Speakers 52

Eventmobi

SEPTEMBER 8, 2023

That’s because the most effective websites for events aren’t just online brochures. Instead, they act as virtual handshakes that welcome attendees, sponsors, and speakers, leaving them eager to experience the real deal. But here’s the thing: The best event websites are more than just informational resources!

Social Media 195

Social Media Speakers B2B Tech 195

Eventmobi

JULY 29, 2022

What speakers and events will you feature? But one of the most important decisions has to do with the event app you choose. The right app will serve as the central hub for the event, playing a crucial role in everything from pre-event marketing to post-event analysis. How much can you spend?

Event Apps 195

Event Apps Speakers Events Event Marketing 195

Attendease

JANUARY 6, 2023

Virtual corporate event platforms like Attendease will allow you to keep your brand colors, fonts, images, and more, so you can keep control of your brand on a fully white-labeled experience. You can go an extra-mile and build a branded background for your speakers as well. Sponsorship Opportunities. Use Music to Help Set the Mood.

Corporate Events 360

Corporate Events Sponsorships Speakers Events 360

Attendease

NOVEMBER 14, 2023

An optimized, functional and user-friendly event website acts as the centralized online hub for your event. With various digital marketing channels also playing a huge role in face-to-face, hybrid or virtual event promotion today, optimizing your event website for registrations and attendance is crucial.

Social Media 195

Social Media Speakers Management Event Management 195

Coterie Spark

JULY 4, 2022

Having a strong post-conference marketing plan is an important tool in building brand awareness and setting attendee expectations for next year. Below are some examples of post-conference marketing efforts that we’ve seen pay off in a big way for hosts. Unfortunately, survey emails are often ignored. Well…not exactly. .

Conference 52

Conference Marketing Education Event Marketing 52

Cvent: Event Marketing

MARCH 26, 2019

There are seemingly a million ways to go about event marketing. In fact, depending on your role in your organization, event marketing can take quite a few forms. When it comes to events, promotion is key. What is Event Marketing. That’s why event marketing is critical. Email Marketing.

Event Marketing 55

Event Marketing Marketing 2019 Social Media 55

MPG Event Marketing

JULY 9, 2018

In recent years, the remit of the conference or exhibition marketer has expanded – mostly to cover more strategically critical areas of an event’s value proposition. The marketer’s role is no longer limited to planning and delivering a pre-event campaign to get ‘bums on seats’.

Marketing 60

Marketing Event Marketing Social Media Speakers 60

Eventmobi

OCTOBER 5, 2023

It all comes down to the event marketing strategies behind them! A strong event marketing strategy isn’t just about getting the word out about your conference, expo, trade show, or event; it’s about compelling your audience to take notice and take action by registering and attending.

Event Marketing 195

Event Marketing Marketing Social Media Consulting 195

Guidebook

JUNE 19, 2018

You’ve been working on your event for 6+ months — you’ve put in countless hours getting the venue locked down, the schedule finalized, speakers scheduled, the production design perfect. The day comes around and you wait in anticipation for your keynote speaker to step on stage. Survey your audience.

Speakers 79

Speakers Social Media Event Apps Conference 79

Socio Events

AUGUST 31, 2022

Gathering feedback from attendees through post-event survey questions is a pathway to valuable insights that can help you make the most out of your next event. For those of us who work in the events industry, the feedback loop is used to gather pre- or post-event data and elicit responses from attendees and/or sponsors.

Events 59

Events Social Media Technology Marketing 59

Eventtia

OCTOBER 19, 2022

If you want your event to succeed, you need to put in the work. While you’re at it, why not use referral marketing to drum up attendees? Yes — word-of-mouth marketing , or referrals, is an effective way of getting more attendees to your event. Distributing discounts is a marketing strategy.

Marketing 62

Marketing Speakers Social Media Events 62

Bizzabo

MARCH 14, 2019

The examples of their imaginative event marketing that you’ll find below demonstrate how the thought leader weaves together technology and passion in everything they do. Today, Adobe continues to expand on its reign as a multimedia product innovator, creative software genius, and now, marketing technology giant. Adobe Symposium.

Event Marketing 48

Event Marketing Marketing Ecommerce B2B 48

Boomset

DECEMBER 16, 2018

There are plenty of event marketing platforms out there. You’ve run an event technology assessment to better understand your strategic needs, you’ve gotten buy-in from your team, you’ve asked around your network, and you’ve narrowed down your list of prospective event marketing platforms to a slim few.

Event Marketing 48

Event Marketing Marketing Event Apps Sponsorships 48

Attendease

FEBRUARY 20, 2019

You’d think that, given that the Oxford Economics and Events Industry Council reports that “meetings generated $1,294 of spending per participant,” event and meeting planners would be given budgetary free rein to produce the kinds of events needed to generate these economic returns. Adoption of Advanced Technology.

2019 375

2019 Event Planning 2016 2018 375

InGo

MARCH 29, 2022

Events are chock-full of data collection opportunities for your business. Information from registration, poll and survey responses, and even virtual chats or breakout groups can all provide useful data to inform your next event. But did you know this information can also help your marketing and sales teams? That’s right.

Marketing 52

Marketing Social Media Speakers Events 52

SpotMe Blog

JULY 27, 2021

Regardless, having a plan of action for what to do after the webinar or event is key, and according to Wistia ’s Solutions Associate, Lauren Babitz, that starts with knowing how to track your leads and success. “I I think that’s something that we don’t often put as much thought into,” Babitz explained as a guest of The Event Marketing Show.

Social Media 235

Social Media Speakers Marketing Advertising 235

Eventmobi

DECEMBER 13, 2018

As an event planner, you’re well aware that event apps have become common practice at any type of event experience. Chances are, you’ve used an event app yourself; whether it was an event you attended or one you executed as part of your event marketing strategy. Event surveys.

Event Apps 150

Event Apps Speakers Social Media Events 150