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10 Event Ideas to Raise Brand Awareness

GEVME

If you are a digital marketing enthusiast like me, then you’ve probably already been exposed to various marketing strategies. One that I particularly like and find most effective is event branding. In a nutshell, this is an event that is dedicated to creating an identity for your brand and putting your name on everybody’s lips.

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The Brief: Electric Gardens and LaundroMatches

Event Marketer

The campaign kicked off with two consecutive events at WashEnjoy Laundry Park in Seoul where fans watched teams compete in two different matches. with mental health-themed events and activities. They also had a chance to score four all-expense paid trips to the final 2024 UEFA Champions League match on June 1. 28 in Tucson.

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How to Invite Media to an Event

GEVME

Event promotion is an art of its own. Without a solid strategy for attracting public attention, your event will hardly make any buzz, no matter how brilliant it may be. To maximise your event ROI and engage your target audiences, you should first ensure that there will be a vibrant segment of influencers attending the event.

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How the Genesis House Showroom Immerses Visitors in the Future of Luxury Automotive

Event Marketer

They help brands “live” in a market and a neighborhood, and carry out strategic partnerships or curated events and programming to increase engagement. The team utilizes different handmade dishware and serving platters from Korea for every dish (sometimes, ancient dishware) which is changed out seasonally.

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The Power of Pink: Warner Bros. Brings ‘Barbie’ to Life at an ‘Over the Top’ Premiere Event

Event Marketer

Wendy Robino, SVP-Marketing Events and Regional Publicity, Warner Bros. The pink-carpet “Barbie” event at the Shrine drew 2,400 people, making it Warner Bros.’ ’ biggest premiere event to date. biggest premiere event to date—that took the cake. Planning for the July 9 event in L.A.

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Event Tech Investment Tracker

EventMB

London and New York-based event tech company Glisser raised $4.9 Australian events management software provider EventsAIR has received a significant private equity investment, believed to be over $100 million, led by The Riverside Company. as a $1 trillion market opportunity. Glisser Raises $4.9M in Private Equity Funding.

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Arena Group announces merger of UK & Europe and Middle East & Asia Divisions

Event Industry News

This shift will allow for maximum utilization of resources across the EMEA region, whilst ensuring that the “Arena Standard” is consistently delivered from all of our bases in the EMEA stretching from Korea to the UK.