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6 Steps to Evaluate and Choose the Right Event Planning Tools

Attendease

Before the arrival of modern event planning tools, planning great events was no easy feat. The development of today’s tools has allowed organizations and teams alike to unlock their creative potential, maximize resources, and deliver exceptional events with ease. Let’s get started!

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35 Event Marketing Ideas that Work

Social Tables

Professional event planners and marketers know that there is no one-size-fits all strategy for successful event marketing. Marketers are tasked with reaching members of their target audience, enticing them to register for an event, and continuing communications all the way up to the event to encourage attendance.

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The Future of Event Marketing: Exploring Trends and Innovations

Momencio

Event marketing is rapidly evolving due to technological advancements and changes in customer preferences. Event marketing has shown to be a successful tool for businesses to connect with their audience on a personal level, from its basic origins to today’s dynamic and engaging techniques.

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The Complete Guide to Early Bird Registration for Events

Social Tables

Successfully marketing an event relies on creating and capturing demand throughout the entire event registration process. Breaking down event marketing into stages allows event planners to appeal to different audiences at different times throughout the registration process. What is early bird registration?

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How AI Can Improve Event Management

Planning Pod

Whether you’re an event venue, a professional event organizer, or the de-facto event planner for your organization, creating the best experience for potential attendees can feel overwhelming—especially with event industry statistics suggesting that we’ll see the return of full in-person live events in the upcoming year.

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4 Ways to produce a personalized event experience

InGo

Event marketers have to ask themselves a lot of questions when developing their event strategy, as well as when planning and executing those events. From which vendors to choose to where to hold an event, it can be easy to lose sight of the most important questions: “what does my audience want?”

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How to Write an Event Description That Drives Attendance

GEVME

Your event may be brilliant, but no one else will know that unless you tell them about it first. That’s what a strong and clear description of an event is for. What is an event description? Good event descriptions can drive attendance to events and also lead to more media coverage. Why should guests come?

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