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Customer Feedback: Rethinking the CAB Experience

PCMA Convene

The customer is always right — that guiding principle for the retail industry is also key to the way the business events industry operates. Event destinations and venues, for example, rely on customer feedback to shape their future development plans. They don’t want to go on site visits unless they’re necessary.”.

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A Higher Meetings Education: Future-Proof Your Career

SmartMeetings

Today’s intense focus on key performance indicators, event-tech stacks and designing brilliant experiences has made the need for advanced education—from a university, association or DIY commitment—almost a requisite for getting hired…and for thriving. Robert Payne School of Hospitality & Tourism Management in 2019.

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Tough Calls

PCMA Convene

On April 4, days after North Carolina repealed its controversial “bathroom bill” — House Bill 2 (HB2), which restricted which public bathroom transgender people could use — the NCAA (National Collegiate Athletic Association) announced that it would no longer blacklist the state from hosting its championship events. Hilliard, Ph.D.,

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The 33 skills meeting and event planners need to succeed

Plan Your Meetings

If you’re like many corporate meeting planners, planning meetings and events may only be part of your job and you learn as you go, without formal training. But if planning meetings and events are a passion of yours and you want to become a meeting professional, there are 33 skills you need to master. H: Meeting or event design.