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How to Make AI Your Event Marketing Copilot

EventMB

Miguel Neves Read the Complete Story On Skift Meetings Skift Take: With Generative AI tools evolving rapidly, now is the time for planners to grasp their potential. Those who delay in embracing this technology will be left behind.

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Make the meeting bigger!

Conferences that Work

Most of the event industry and our clients continue to assume that if you can make the meeting bigger it’s a good thing. The massive disruption of in-person events since March 2020 has shaken our industry to the core. Online and hybrid meetings have seen less drastic reductions. It ain’t necessarily so.

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The intersection of event design, experience, and artificial intelligence

Event Industry News

In the ever-evolving landscape of event design, technology continues to play a pivotal role in shaping memorable and impactful experiences. Joining us for this insightful conversation are three industry […]

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3 Lessons for Planners from Global Meetings Industry Day

MeetingsNet

Held this year on Thursday, April 11, Global Meetings Industry Day is “an international day of advocacy showcasing the undeniable value that business meetings, trade shows, incentive travel, exhibitions, conferences, and conventions bring to people, businesses, and communities,” according to the U.S.

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What’s In and What’s Out for Meetings in 2024

EventMB

Skift Take: Here’s a look at meeting planning trends that have passed and those that are being embraced with the arrival of a new year. Refugio Garcia Read the Complete Story On Skift Meetings

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Marriott Bonvoy 2024 Meetings & Events Outlook

Event Industry News

Julius Robinson, Chief Sales & Marketing Officer, U.S. and Canada, Marriott International Non-Traditional Venues: Our teams have received increasing requests for nontraditional venues, outdoor setups and reimagined creative spaces.

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Humans Triumph Over AI in Head-to-Head Competition 

EventMB

Skift Take: Using AI to help with event marketing is becoming standard practice. Andrea Doyle Read the Complete Story On Skift Meetings However, the results are surprising compared to a fully human approach.