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VOK DAMS Digitalization Index: How digital is your event marketing?

Event Industry News

VOK DAMS, one of the leading international agencies for events and live marketing, offers companies worldwide the opportunity to assess their current digital maturity in event marketing for free. Using clearly defined dimensions, it is possible to […]

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The intersection of event design, experience, and artificial intelligence

Event Industry News

In the ever-evolving landscape of event design, technology continues to play a pivotal role in shaping memorable and impactful experiences. Joining us for this insightful conversation are three industry […]

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AEO launches inaugural Marketing Social event

Event Industry News

The Association of Event Organisers (AEO) is thrilled to announce the launch of its inaugural event, the “AEO Marketing Social,” scheduled to take place on 21st May 2024, at Informa Markets’ London office.

Marketing 109
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emc3 launches new events marketing community with dining experience in Boston

Event Industry News

Award-winning global events agency, emc3, hosted an intimate dining experience for marketing and events professionals at Zuma Boston, located in the Back Bay neighbourhood of the city in September to celebrate the launch of their new online community.

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Insert Productions appoint Matt Rakowski as Marketing Manager

Event Industry News

Insert Productions are delighted to announce the appointment of Matt Rakowski as Marketing Manager. Managing Director Danny Pearce discussed the appointment: “We’re excited to welcome Matt to Insert so he can help give our projects the exposure they deserve.

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Building a Winning Corporate Events Program: 7 Critical Success Factors

Attendease

Prioritize strategic planning and execution Once you’ve defined clear objectives, the next step is developing an in-depth event strategy and plan that aligns with organizational goals. This includes considering your internal resources (budget, stakeholders, event management software) and external resources (sponsors, vendors, partners).

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Enterprise Event Marketing: The Definitive Guide

Bizzabo

In this guide, we will review how enterprise organizations can approach event marketing with actionable tips and concrete examples. What is Enterprise Event Marketing? In order to accomplish this task, enterprise organizations frequently adopt a rigorous event technology stack. Consider Electronic Arts (EA).