Sat.Mar 18, 2023 - Fri.Mar 24, 2023

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4 Ways a Lead Capture App will Help Exhibitors Make the Most of Your Event

Eventmobi

With so many marketing channels available to your sponsor companies, you can no longer assume they will return year after year to exhibit at your event. Today, providing them with real value must be more than just offering premium booth space. To make sure you get their buy-in again next year, you need to make it easy for them to capitalize on the lead generation opportunities available to them onsite.

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SXSW Going Down Under

EventMB

Skift Take: For 36 years, SXSW and Austin have been synonymous. Not anymore. In October, this annual convergence of creativity will descend upon Sydney, Australia, focusing on the Asia-Pacific region.

Meetings 170
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The event planning checklist: A step-by-step guide for beginners.

Expo Pass

Congratulations! You’re about to plan your first event. We remember the early days in the industry. The surprises, the last-minute saves, and all of the people we’ve gotten to meet along the way. All of this is ahead of you, but first, you’ve gotta plan that first A+ event. As exciting as it is to step into the ring, it can also be an intimidating task.

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20 Types of Corporate Events You Should Know About

Social Tables

What comes to mind when you hear the phrase “corporate event?” While images of boardrooms and expensive suits likely appear, you might be surprised to learn that there are many different types of corporate events, each with a unique purpose and atmosphere. Businesses are diverse, with varying missions, styles, and cultures, but meetings and events are an integral part of every business, whether you consider your company “corporate” or not.

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Unlock the Secrets of Event Marketing Masters

The greats learn from the greats. Set yourself and your team up for success with tried and tested strategies and insights from event marketing geniuses at Vanta, Partnership Leaders, Quantum Metric, Rocketlane, and Explori.

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9 Important Tips for Choosing a Quality Event Pop-up Tent

Ins'Tent

Planning for large, outdoor events as a vendor or company to showcase your brand, messaging, products, and services can be a large project. First and foremost, you need to make sure you have adequate staff, a budget, and a checked-off list of items — but perhaps the most important piece of event inventory on your list of items is an event pop-up tent.

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Generating Event ROI – How to Prioritize Pipeline

Event Farm

When it comes to event planning, most of us know how to put on a great event. However, measuring the return on investment (ROI) for each event can be a challenge. And given the significant costs and time investment required to organize events, it’s crucial to know how your efforts are paying off. In our most recent virtual event, “Crafting the Event Experience – Part 7,” Ryan Costello, co-founder of Event Farm and Chief Strategy Officer at MemberSuite, and Gizzella Diaz, Marketing Manager

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Inspiring Women in Event Production

EventMB

Skift Take: Anca Platon Trifan, founder, creator and CEO of Trifan Events & head of Events: Demystified podcast, on increasing female representation in event production, collaborating with competitors, and the importance of physical and mental fitness.

Events 196
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Get Together at the Golden Jubilee Conference Hotel

Event Industry News

The Golden Jubilee Conference Hotel has everything you need to get together and reconnect with clients, colleagues, friends and loved ones.

Hotels 141
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Ashley and Matthew’s Luxurious Romantic Wedding at The Guild Inn Estate

EventSource

Ashley and Matthew’s wedding at The Guild Inn Estate is every bit as luxurious and elegant as it is stunning — and, of course, like the couple’s love story, has its sweet moments too. Long story short, the couple met via Facebook, and while Ashley knew Matthew’s family, she didn’t know Matthew. They soon discovered they had more things in common, and Matthew got down on one knee in 2018.

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How to Get Speakers, Exhibitors, and Attendees to Promote Your Event With Video

In this best practices guide, you’ll learn how to tap into the cost-efficiencies of advocacy and word-of-mouth marketing with video. Examples include speakers providing a preview of their upcoming sessions, exhibitors creating “please stop by” invitations and attendees creating “looking forward to seeing you” introduction videos. Learn about best practices and programs created by leading companies and associations including ASIS, AUVSI, SuperZoo, National Restaurant Association, World of Concret

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Generating Event ROI – How to Prioritize Pipeline

Event Farm

When it comes to event planning, most of us know how to put on a great event. However, measuring the return on investment (ROI) for each event can be a challenge. And given the significant costs and time investment required to organize events, it’s crucial to know how your efforts are paying off. In our most recent virtual event, “Crafting the Event Experience – Part 7,” Ryan Costello, co-founder of Event Farm and Chief Strategy Officer at MemberSuite, and Gizzella Diaz, Marketing Manager

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Adobe Invests in Real-Time Event Data Capabilities

EventMB

Skift Take: Software giant Adobe is paying a lot of attention to real-time event data. It is boosting its data-capturing capabilities by partnering with event marketing platform RainFocus with a focus on online personalization.

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Barcelona Bridal Fashion Week, socially and environmentally committed

Event Industry News

Small actions generate big changes. Barcelona Bridal Fashion Week (BBFW) is making this motto its own by doing its bit to ensure that its celebration, from April 19 to 23, has a positive impact on the environment.

Fashion 117
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In the Cloud We Trust

Smart Meetings

How meeting profs can keep event data safe with the latest cybersecurity tools You don’t want to be the next data leak to hit the headlines. Maintaining the security and protection of your organization’s information is a requirement for producing a successful event. Your attendees trust you and are counting on you to treat their information with the utmost care.

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Download Now: 2022 Virtual + Hybrid Event Platform RFP Template - Enterprise Edition

Download 200+ new RFP questions for hybrid and virtual event technology success. After 10,000 downloads, the SpotMe Virtual + Hybrid Event Platform RFP Template is the ultimate procurement tool for event technology. This template is ideal for companies looking for a vendor to fulfill their specific virtual + hybrid event platform needs and requirements!

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How Event Destinations Are Facing the Challenge of Rising Crime

PCMA Convene

A surge in violent crime has event professionals making safety and security in meeting destinations a priority. After falling for decades, the rate of violent crime in the United States rose sharply during the pandemic. According to a report released last summer by the Brennan Center for Justice at the New York University School of Law, the murder rate increased by more than 30 percent in U.S. cities in 2020-21, by 20 percent in suburban communities, and, in 2021, increased by 25 percent in rura

Hotels 98
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How to Make AI Your Event Marketing Copilot

EventMB

Skift Take: With Generative AI tools evolving rapidly, now is the time for planners to grasp their potential. Those who delay in embracing this technology will be left behind.

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Pet Health Expos LLC and PetZONE360 (PZ3) join forces and enter strategic partnership

Event Industry News

Pet Health Expos LLC and PetZone 360, LLC (aka PetZONE360 or PZ3) have joined forces and have entered a strategic partnership that will give pet parents in Southern California and across the country the easiest way to access the widest range of pet health + wellness products and professional information.

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Meet Cambridge Celebrates Partnership With Arthur Rank Hospice Charity

Prestige Events Magazine

Meet Cambridge, the meetings and convention bureau for Cambridge and the surrounding area, is proud to be working with the Arthur Rank Hospice Charity, helping it to attract events which bring in valuable income to fund patient care. Founded and funded by the Cambridge Colleges 25 years ago, Meet Cambridge currently has a portfolio of more than 50 venues, offering organisers a broad spectrum of meeting and conference facilities for all types and size of events.

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Dominate Your Local Market With These 4 Reputation Management Strategies

Speaker: Adam Dorfman, Lindsay Harrison, and Erin O'Brien

Did you know that 4 out of 5 consumers use local search and 88% use smartphones for those searches? With that in mind, I think it's safe to say your online presence is the silver bullet of your business. Think about the revenue you could be missing by not prioritizing local search optimization. Fortunately, there are a handful of steps you can take right now that will immediately impact your business's pace in local search, and we're happy to share them.

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Meeting Profs Travel Report: Can ‘Broken’ U.S. Airlines Be Fixed? Senate Hearing Spotlights Consumer Frustrations, Airline Accountability

Smart Meetings

In a March 23 testimony before the U.S. Senate Committee on Commerce, Science & Transportation, “Enhancing Consumer Protections and Connectivity in Air Transportation,” William J. McGee, senior fellow for aviation and travel, American Economic Liberties Project, told the Committee that “the nation’s airline industry is broken.” McGee went on to comment, “Every day passengers are faced with fewer choices, higher fares, and a plethora of junk fees added onto airfares.

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The First-Ever Skift Meetings Awards – Now Accepting Entries

EventMB

Skift Take: Entries are now open for the first-ever Skift Meetings Awards, celebrating the business events industry’s most respected and innovative suppliers. Apply ASAP for the best entry rates.

Meetings 170
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Festival company launches ‘Advice Line’ for fresh talent joining the industry

Event Industry News

A brand new careers line created by one of the festival production industry’s most prominent leaders will enable young people to seek advice from event industry professionals for free.

Events 98
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How Catering Software Solutions Can Help Reduce Food Waste

Caterease

When it comes to running a catering business efficiently and sustainably, there is no denying the importance of inventory management. The post How Catering Software Solutions Can Help Reduce Food Waste appeared first on Caterease.

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B2B Events in 2023 - What You Need to Know

Get ahead of the curve and stay informed with Zuddl's industry report on the future of B2B events in 2023. Stay up-to-date on the latest trends and insights from leading experts in the field. Make informed decisions and stay ahead of the competition.

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UKEVENTS confirms changes to Executive Committee

Prestige Events Magazine

UKEVENTS has confirmed members of its newly elected Executive Committee. Nick Morgan, Commercial Opportunities lead and Chair of the Outdoor Events Working Group, has been re-elected, while Glenn Bowdin has been elected as Vice Chair and Treasurer. Meanwhile, Priya Narain, Vice Chair, takes over as Chair of the Diversity, Skills and Talent Working Group from Caroline Jackson, who has stepped down from her role after serving a multi-year term on the UKEVENTS Executive Committee.

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What The White Lotus Can Teach Event Planners

EventMB

Skift Take: Meeting professionals can learn how to avoid making major mistakes in food and beverage, attendee health, and more by heeding the lessons of the offbeat hit TV show, The White Lotus.

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Budget or Bust: How new event budgeting tools can save the bottom line

Event Industry News

Rob Vass ran his own event agency, 30 staff delivering up to 30 roadshows a month, and spent far too much time with spreadsheets. “Keeping an eye on the budget and exactly what your margin was at any time was a nightmare”. And Founding event planning software Joi is a product of that frustration.

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Enhancing Client Relationships with Catering Software

Caterease

Are you looking for ways to enhance the relationship between your organization and your clients? Catering software can help you. The post Enhancing Client Relationships with Catering Software appeared first on Caterease.

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5 Things Businesses Need to Know to Thrive in a Post-COVID World

People are itching to get back into the world. 54% of consumers say they plan to dine out at a restaurant at least once a week this year. As COVID-19 restrictions ease, the competition for their business is stronger than ever. Download this eBook today to learn how your restaurant can be prepared!

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The Seven Factors Behind Employee Engagement, Retention, and Loyalty Challenges – And How to Make Them Work for Your Organization

Best Corporate Events

Regardless of what the economy does in the near term, workforce retention and engagement challenges will be part of life for years to come. Fortunately, there are positive ways employers can respond to these issues that will benefit everyone involved. Slower population growth combined with a lower labor force participation rate (due to the aging population in the U.S. as well as in most developed countries) will keep conditions tight in the labor market.

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Destination Brief: Diversity Initiatives & World-Class Amenities Put Columbus on the Map

EventMB

Skift Take: To meet the needs of today's top event organizers, destinations have to combine state-of-the-art venues with outstanding DEI initiatives, a culture that's equal parts innovative and entrepreneurial, and a hassle-free travel experience. Find out how Columbus is putting itself on the map in each of these key areas.

Travel 158
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SXSW 2023: White Claw’s Marketing VP Talks Activating for Music Fans at the ‘Shore Club’

Event Marketer

White Claw is “sticking to its roots” through the Shore Club. A Q&A with marketing and creative exec Kevin Brady on the brand’s Shore Club festival platform and staying on the cutting edge of culture The annual South by Southwest (SXSW) conference and festival tends to attract experiential marketing-focused brands during the “interactive” portion of the 10-day event, when the marketing and tech crowds are in attendance.

2023 89