Bizzabo

JANUARY 4, 2019

Is your event budget setting you up for success? In this guide we'll look at tips, best practices and examples for creating a reliable event marketing budget in 2019 and beyond. The many moving parts of a live event strategy are bound together by the event budget. the average marketing budget on events.

2019 61

2019 Event Marketing Marketing Social Media 61

ePly

FEBRUARY 13, 2024

Event Marketing Goals and ROI Event marketing goals and ROI are specifically geared toward how the event was marketed. Event ROI looks at the event itself while the event marketing ROI looks at the marketing campaigns and strategies that garnered interest and drew in people, encouraging them to attend.

Social Media 62

Social Media Event Marketing Sponsorships Events 62

Nunify

FEBRUARY 13, 2024

Here is a quick break-down on pros and cons of both styles of event management learning Advantages Challenges Formal Event Management Courses Structured Learning: Formal education provides a structured curriculum designed to cover all foundational aspects of event planning, from logistics and coordination to event budgeting and vendor relations.

2024 52

2024 Education Contracts Social Media 52

Eventsforce

JANUARY 14, 2020

With that in mind, we thought we’d share the top event management and tech stories that really hit the mark with our readers over the past year. Based on unique page views and social media shares, have a look at our top ten blog posts from 2019: #1 How to Organise Successful Corporate Team Building Events.

Event Tech 110

Event Tech Tech Social Media Sponsorships 110

Eventsforce

NOVEMBER 16, 2021

Your Hybrid Event Director must be experienced with in-person events and virtual productions so that they can bring these elements together. And of course, they need to be able to synthesise the efforts of all team members and contractors to produce the event. eBook: 10 critical steps to successful hybrid events.

Social Media 97

Social Media Sponsorships Tech Events 97

Marketo Events

FEBRUARY 16, 2018

It’s what happens at the event that matters. In fact, according to Event Manager Blog , 91% of event organizers and marketers believe that increasing engagement is an important priority during events. In this blog, I’ll outline five strategies to boost event engagement. Engage With Influencers.

Social Media 60

Social Media Marketing 2014 Speakers 60

Bizzabo

JULY 6, 2018

It is not only an opportunity that serves to personalize an individual's event experience, but now more than ever, networking events have become crucial to professional success - for attendees and organizers alike. Use it to create remarkable events that add value and motivate attendees to register to your next event.

Social Media 49

Social Media 2018 Events Conference 49

Eventory

MARCH 28, 2018

75% of B2B marketers say that in-person events, for the last six years, have been rated as the most effective tactic. To compare, this strategy is considered more efficient than inbound marketing (webinars, blog posts, research reports, etc.) or social media communication focused on increasing brand awareness.

Social Media 113

Social Media B2B Marketing Events 113

Endless Events

JUNE 10, 2022

The final step in the event management process is a follow-up meeting after the event to discuss the event’s overall ROI, attendee and sponsor feedback, and make the necessary readjustments to the overarching event strategy. Event professionals have to come to follow-up meetings after events well-prepared.

Meetings 139

Meetings Events Social Media Event Apps 139

Eventsforce

OCTOBER 23, 2019

New eBook: 10 Business Reasons Organisations Invest in Event Management Software. Skift: Why is Wi-Fi at Events Still So Bad? The challenge with event engagement is that it’s really, really tough to measure. Event planners look at session attendance, session polling, social media buzz, post-event surveys and so on.

Tech 83

Tech Event Tech Speakers Technology 83

Bizzabo

MAY 31, 2021

If an event doesn't have a marketing strategy, does it even make a sound? In this blog post we'll explore event marketing strategies and examples—and our best practices for creating a successful event marketing plan. Marketing it, getting people excited and getting them to attend is a whole other quest.

Event Marketing 112

Event Marketing Marketing Social Media Speakers 112

Eventtia

JUNE 28, 2022

But you can’t afford to take any shortcuts if you expect your event to be successful. Enter event marketing automation — the marvel can help you eliminate tedious marketing chores and get things done in less time while helping you achieve more than you ever thought possible. What is event marketing automation?

Event Marketing 77

Event Marketing Marketing Event Planning Social Media 77

Bizzabo

JULY 3, 2018

This is called list-based retargeting or CRM retargeting , which is particularly useful for event organizers who can utilize the lists of attendees from past events, as many event planners use a CRM platform to manage their contacts. event planning software. Integrating Retargeting with Event Software.

Advertising 50

Advertising Ecommerce Social Media Events 50

Bizzabo

DECEMBER 13, 2018

Welcome to your guide to event marketing in 2019 and beyond. Below you'll find best practices on selling out your event, leveraging event data and more. What Is Event Marketing? Event marketing is the promotion of a product, brand, or service through in-person interactions. By 2020, 3.2M

Event Marketing 97

Event Marketing 2019 Marketing Social Media 97

Eventbase

JUNE 27, 2019

Experiences can be shared online and this has the potential to multiply the reach of your event. Sponsors are increasingly asking about the opportunity for branded experiences at events. Instead, think about ways that you can show – rather than simply tell – why your event is worthy of their investment. And it makes sense.

Marketing 40

Marketing Sponsorships 2019 Event Apps 40

SpotMe Blog

JUNE 29, 2023

By sponsoring healthcare events, pharma companies can raise awareness of their drugs through presentations, distribute samples and marketing materials, and network with professionals. Digital marketing channels are the fastest-growing area of pharma marketing. Social media and advertising help reach patients.

Marketing 130

Marketing Social Media Healthcare Advertising 130

Bizzabo

AUGUST 22, 2018

We’ve compiled a list of some of the most important conference planning resources that organizers can refer to for all their event planning and event marketing needs. Guides and eBooks. In this guide we will explore event app best practices, uses cases and more. How do you measure such an initiative?

Event Planning 88

Event Planning Social Media Sponsorships Event Marketing 88

Eventsforce

JANUARY 23, 2020

In fact, not making the most out of the content you can create around yours events may mean missing out on a huge opportunity for brand promotion and highlighting what makes your event a “can’t-miss” experience. How to Create Content Around Your Event . Read: How to Create Invites that Draw People to Your Events.

Marketing 119

Marketing Social Media Speakers Events 119

Eventbrite UK

FEBRUARY 19, 2018

The post The Complete Guide to Instagram for Events appeared first on Eventbrite UK Blog. Beyond brand awareness, Instagram can be used for ticket sales. This complete guide covers all you need to know to turn your profile into a revenue source.

Events 114

Events Social Media Event Marketing Event Planning 114

Bizzabo

MAY 19, 2020

Get ready to discover KPIs that will help you both achieve event success and justify your event strategy. According to 2020 Event Marketing Report , the majority of marketers believe that events are the most critical marketing channel over digital advertising, email marketing and content marketing.

Social Media 84

Social Media Sponsorships B2B Speakers 84

Eventory

MARCH 13, 2018

Thanks to the launch of social media (Facebook, LinkedIn, Twitter) and Google Analytics marketers started to learn more about personalizing messages and individual approach. I guess you may say the world of marketing began its next great war – in creating yet again new ways of attracting leads. Event Marketing.

Advertising 112

Advertising Marketing Social Media Event Marketing 112

Eventbase

MARCH 24, 2020

Event marketers are entering the world of digital events as physical events are either cancelled or postponed due to COVID-19. Event strategies are pivoting to be fully digital events and organizers are looking for new ways to engage attendees. Pre-event 1.

Social Media 40

Social Media Event Apps Advertising Event Marketing 40

Bizzabo

FEBRUARY 4, 2021

With the right event app or virtual event solution , you can have attendees vote in live polls during an event session. This response rate will indicate the attendees' engagement levels and help event organizers understand which sessions were most successful. Social Media Mentions. Total Registrations.

Sponsorships 89

Sponsorships Social Media B2B Speakers 89

Social Tables

APRIL 16, 2019

Which is part of why, here at Social Tables, we believe “every day is a school day.” So in the spirit of continued growth for all of us in the crazy world of event planning, we’ve rounded up slideshares of the 12 event management powerpoints (which we’ll abbreviate ppt) that every pro can learn a little something from.

Event Management 120

Event Management Marketing Management 2028 120

Bizzabo

OCTOBER 12, 2018

Looking for the best event tools but tired of sifting through seemingly endless options? You might have an event coming up or just want to stay ahead of the game by learning about the latest in event management software. You never know what challenges and opportunities will come to light with every new event.

Social Media 59

Social Media Trade Shows Event Marketing B2B 59

Bizzabo

FEBRUARY 7, 2019

The goal of a thought leadership or networking event is to present a brand’s authority in a particular domain and provide opportunities for people with related business interests to meet and interact with one another. This event type can include VIPs or focus more on general admission. Why are thought leadership events valuable?

Event Ideas 64

Event Ideas Events Social Media Consulting 64

Eventsforce

MAY 6, 2020

It is important to keep an open line of communication with delegates and keep them engaged with email comms, your event website and by using the relevant social media channels. If you have an app for your event, use the app as an engagement tool. Use the time now to analyse past events. Seek new channels to use.

Tech 91

Tech Events Event Planning Marketing 91

Stova

MARCH 17, 2023

What is Experiential Marketing Experiential marketing is a strategy designed to engage consumers and encourage direct participation with a brand and/or its products, experiential marketing includes things like event marketing and street marketing.

Marketing 40

Marketing 2023 Advertising Technology 40

Eventory

OCTOBER 11, 2018

There are two kinds of employer branding events: internal and external. Internal events are the great tool to bond the team and show people, that you care. We wrote about them in our ebook: 10 event essentials to boost your internal employer branding. With this data you will organize better events in the future. #4

Social Media 98

Social Media 2016 2018 2015 98

Bizzabo

MAY 31, 2018

These conditions, coupled with advancing technology, have given rise to multi-touch marketing which aims to capture the consumer through a multitude of channels. A channel that is often underused within multi-touch strategies is event marketing. What is Event Marketing? 4 Multi-touch Event Marketing Best Practices.

Marketing 50

Marketing Trade Shows Education Event Marketing 50

Bizzabo

MAY 14, 2018

She has been frequently named a Top Marketer and is dedicated to providing event attendees with an incredible experience. In this Event Heroes spotlight we discuss: Growing an annual conference. Letting data drive the event marketing process. Content marketing promotion. Selecting an event theme.

Marketing 50

Marketing Conference Speakers Social Media 50

Bizzabo

MARCH 15, 2019

Event Manager Blog. This blog is only the holy grail of all things events (no big deal). From event management software reviews to social media, Julius and his team cover all their bases. Plus they always have a fun, new take on event ideas. Event Marketer. Event everything!

Hospitality 52

Hospitality Tech Trade Shows B2B 52

Certain

OCTOBER 20, 2016

Because of this, it is hard to maintain a well-kept marketing resource library that has up-to-date and relevant information for all your marketing needs. Ahead of you is a carefully selected list of resources (in no particular order) for general marketers, event planners, demand gen professionals, and event marketers.

Marketing 20

Marketing B2B Social Media Event Marketing 20

Bizzabo

APRIL 20, 2020

What are virtual events? This should be a brief section pulling largely from the copy in the ebook. Virtual events allow event organizers, speakers, attendees, and sponsors to interact remotely through a virtual environment. Below are a several specific event metrics to consider based on your event goals.

2020 67

2020 Conference Speakers Sponsorships 67

Endless Events

OCTOBER 19, 2018

You’ll also be able to check out Whiteboard Wednesday where you can take a deep dive into an AV topic with our very own Chief Event Einstien, Will Curran, and the #EventIcons podcast which is featured on the blog. Event Leadership Institute. Gallus Events. We love their focus on careers and education development. Techsytalk.

Trade Shows 133

Trade Shows Food and Beverage Tech Education 133

Bizzabo

MAY 4, 2020

Looking to move your in-person events to a virtual format? Discover how to make your virtual event stand out from the crowd with these insights from a veteran event marketer. Roughly two months ago, the world of in-person events was oversaturated with event offerings. for Q&A. Surprise and delight.

Speakers 76

Speakers Technology Events Trade Shows 76

Bizzabo

NOVEMBER 6, 2019

Discover best practices for collecting event data, how to personalize the event experience, best practices for measuring event personalization, and more. The noise from social media, emails, and ads have driven more and more people in search of authentic connections. Corporate Event Management Guide.

2020 51

2020 B2B Marketing Event Marketing 51