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The Evolution of ROI Measurement for Meetings

SmartMeetings

Sponsorship is not a creation of meeting organizers or even the modern capitalist economy. A quick history lesson uncovers this: The first sponsorships date back to the 5th century BC in Ancient Greece. More : How to Prove the Business Value of Meetings and Events. Behind home plate, in stadiums, concert venues etc.

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Making Lemonde: Turning Negatives into Positives in a Post-COVID Incentive World

SmartMeetings

Meeting professionals are left wondering about the very foundation of their missions. From his lockdown in Greece, he has been busily planning for what he calls “the post-COVID New World.”. There are many ways to send that message, but it will need to be tailored to post-COVID-19 budgets, markets and sensitivities,” he says.

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The 5 Biggest Pitfalls of Hosted Buyer Programs

Converve

Exhibitors then already know in advance who they will meet at the trade fair. Origins in meeting and events industry. Ray Bloom, founder of the IMEX group, an event organizer for trade fairs and congresses in the MICE sector (Meetings, Incentives, Conventions, Events), is the inventor of the hosted buyer concept.

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The 5 Biggest Pitfalls of Hosted Buyer Programs

Converve

Exhibitors then already know in advance who they will meet at the trade fair. Origins in meeting and events industry. Ray Bloom, founder of the IMEX group, an event organizer for trade fairs and congresses in the MICE sector (Meetings, Incentives, Conventions, Events), is the inventor of the hosted buyer concept.

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Convene Celebrates Our 30th Anniversary

PCMA Convene

I n a real sense, Convene , which was launched in 1986, grew up alongside the meetings profession. As late as 1980, there was no textbook on meeting or exposition management and only one accredited college program devoted to its practice, former Convene editor Peter Shure pointed out in a 2003 story in the magazine.

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